Strategic Marketing & Communications Specialist

Arizona-State-University; Tempe (AZ); Hybrid; USD 65,000 - 75,000; Full time

Benefits offered by this job

Remote work after onboarding

Campus facilities and resources

Job summary

Arizona State University is seeking a Creative Services Specialist to advance the university’s public image through media engagement and strategic marketing initiatives. You will plan, write, and manage communications for stakeholders, students, donors, and the general public across digital and print channels.

The role focuses on maintaining brand voice, coordinating with college marketing, and producing content that highlights faculty achievements and university stories.

Qualifications

• Excellent written and verbal communication, AP style guide knowledge.
• Experience creating social media campaigns and using scheduling tools.
• Knowledge of Salesforce Marketing Cloud or similar email platforms.
• Experience in higher education or executive environments.

Responsibilities

• Plan, develop and write high-quality communications for diverse audiences.
• Create editorial calendars and content plans for unit initiatives.
• Coordinate with media relations and internal teams.
• Develop email campaigns and manage HTML templates.
• Analyze analytics and report on performance.

Skills

Verbal and written communication

AP style knowledge

Social media campaigns

Email marketing platforms

Drupal/website management

Higher education experience

Interviewing subject matter experts

Project management

Media relations

Education

Bachelor's degree

Tools

Canva

Salesforce Marketing Cloud

Drupal

HTML

Job description

Arizona State University is seeking a Creative Services Specialist to advance the university’s public image through media engagement and strategic marketing initiatives. You will plan, write, and manage communications for stakeholders, students, donors, and the general public across digital and print channels.

The role focuses on maintaining brand voice, coordinating with college marketing, and producing content that highlights faculty achievements and university stories.