Strategic Marketing & Communications Manager

Inside Higher Ed; Chapel Hill (NC); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Exclusive discounts on local services

Comprehensive benefits package

Professional training opportunities

Job summary

A major educational institution in Chapel Hill is seeking a Marketing & Communication Manager to lead its marketing, branding, and communications efforts. This role includes executing marketing strategies, strengthening brand presence, and engaging with students and industry partners. Candidates must possess a post-Baccalaureate degree and at least three years of professional experience in a relevant field. The position also emphasizes the ability to manage multiple projects effectively and demands excellent writing and organizational skills.

Qualifications

• Relevant post-Baccalaureate degree required with three years of experience in related field.
• Experience within a university environment is preferred.
• Ability to manage multiple projects with attention to detail.

Responsibilities

• Lead the marketing strategy for the Institute.
• Strengthen brand presence and engagement with students and partners.
• Develop and evaluate marketing content and campaigns.

Skills

Marketing experience

Excellent writing and editing skills

Experience with social media tools

Organizational skills

Interpersonal skills

Project management

Education

Post-Baccalaureate degree or foreign equivalent

Bachelor’s degree and five years of experience as substitute

Tools

Canva

WordPress

Mailchimp

Job description

A major educational institution in Chapel Hill is seeking a Marketing & Communication Manager to lead its marketing, branding, and communications efforts. This role includes executing marketing strategies, strengthening brand presence, and engaging with students and industry partners. Candidates must possess a post-Baccalaureate degree and at least three years of professional experience in a relevant field. The position also emphasizes the ability to manage multiple projects effectively and demands excellent writing and organizational skills.