Strategic Marketing & Communications Director

Dallas Christian College; Dallas (TX); On-site; USD 100,000 - 140,000; Full time

Benefits offered by this job

Free meals on campus cafe

Free admission to on-campus athletic/D

Tuition assistance

Dental insurance

Health insurance

Paid time off

Job summary

Dallas Christian College (DCC) seeks a Director of Marketing and Communications to steward the college brand and communications. You will partner with operations to produce unified marketing across advertising, PR, website, print, video, and social media to advance mission clarity among students, donors, and church communities.

You will lead strategy, enrollment communications, brand management, and public relations initiatives, overseeing budget, content, and multi-channel campaigns to engage

Qualifications

• Bachelor’s degree in marketing, communications, PR, journalism, or related field; Master’s preferred.
• 3–5 years of progressive marketing, communications, or brand management experience, preferably in higher education, nonprofit, or ministry settings.

Responsibilities

• Develop and execute a comprehensive marketing and communications strategy aligned with DCC goals and Christian values.
• Plan and lead promotional, publicity, and media relations across platforms to support priorities.
• Collaborate with admissions and campus stakeholders on multi-channel enrollment communications.
• Guide traditional and digital marketing strategies with DCC leadership.
• Oversee brand identity, messaging, and crisis communication efforts.
• Develop and manage marketing budgets with progress tracking and KPIs.
• Direct content creation, design, and distribution for publications and campaigns.
• Lead digital media, website, email, and social media initiatives; ensure SEO and accessibility.
• Coordinate events, rebranding initiatives, and major campaigns with college departments.

Skills

Strategic planning

Organizational skills

Project management

Verbal communication

Written communication

Digital marketing

SEO

Content creation

Social media

Email marketing

Education

Bachelor’s degree

Master’s degree

Tools

Adobe Creative Suite

CRM platforms

CMS

Google Analytics

Social media tools

Job description

Dallas Christian College (DCC) seeks a Director of Marketing and Communications to steward the college brand and communications. You will partner with operations to produce unified marketing across advertising, PR, website, print, video, and social media to advance mission clarity among students, donors, and church communities.

You will lead strategy, enrollment communications, brand management, and public relations initiatives, overseeing budget, content, and multi-channel campaigns to engage