Strategic Market Insights Program Lead

TrueCar, Inc.; Santa Monica (CA); Hybrid; USD 88,000 - 117,000; Full time

Job summary

TrueCar, Inc. in Santa Monica, CA, is hiring a Program Manager, Market Intelligence to turn vast automotive data into actionable insights.

You will drive companywide data initiatives, manage cross-functional roadmaps, and partner with Analytics, Legal, and Finance to ensure accurate, on-brand, publish-ready outputs for leadership and external audiences. The role requires 4+ years in program management with data/analytics experience, strong communication, and automotive industry know-how.

Qualifications

• 4+ years of progressively responsible program or project management experience, including data/analytics, research, or content/insight publishing activities and internal/external stakeholders.
• Editorial and/or analytics-oriented experience creating automotive research/insights for consumers, dealers, automotive industry suppliers, and media outlets.
• Proven ability to lead cross-functional, companywide initiatives.
• Effective communication with multiple levels, able to explain nuanced data trends clearly.
• Results-oriented with ability to execute and deliver across multiple projects.
• Working knowledge of data visualization and storytelling principles.
• Experience using AI tools to accelerate analysis and drafting.
• Automotive industry experience is required.
• Detail-oriented, disciplined in accuracy and multi-tasking.
• Self-motivated to identify blockers and drive improvements.
• Collaborative team player and bridge between Analytics, Communications, and leadership.
• Adaptable learner who grows with market demands.
• Bonus: SQL familiarity; experience with Datawrapper/Flourish; background in market research or PR.

Responsibilities

• Lead brainstorming, development, analysis, and publication of insights for customers and industry.
• Coordinate ongoing program management for companywide initiatives.
• Own roadmaps, calendars, milestones, and executive readouts; facilitate cross-functional sessions.
• Collaborate with Analytics to structure narratives and choose formats for audiences.
• Coordinate end-to-end delivery of public-facing and executive insight deliverables.
• Establish review processes for accuracy, sources, and brand alignment.
• Manage relationships with third-party market data suppliers and onboarding.
• Develop dashboards for leadership visibility into market trends and progress.
• Partner with Legal and Finance on supplier agreements/renewals.
• Think critically and propose solutions across programs and reporting.
• Work independently managing multiple initiatives and reporting deliverables.

Skills

Program management

Automotive insights

Cross-functional leadership

Communication skills

Results oriented

Data visualization

AI tools (Claude)

Automotive industry experience

Attention to detail

Proactive problem solving

Collaboration

Adaptability

SQL familiarity

Datawrapper

Flourish

Tools

SQL

Datawrapper

Flourish

Job description

TrueCar, Inc. in Santa Monica, CA, is hiring a Program Manager, Market Intelligence to turn vast automotive data into actionable insights.

You will drive companywide data initiatives, manage cross-functional roadmaps, and partner with Analytics, Legal, and Finance to ensure accurate, on-brand, publish-ready outputs for leadership and external audiences. The role requires 4+ years in program management with data/analytics experience, strong communication, and automotive industry know-how.