Strategic Integrated Video Media Buyer

Wpromote,-LLC-; New York (NY); Hybrid; USD 72.000 - 80.000; Vollzeit

Benefits dieser Stelle

Health benefits (medical/dental/vision

401(k) matching

Paid time off

Zusammenfassung

Giant Spoon in New York is seeking an Integrated Media Buyer with strong linear and digital video buying experience and solid planning capabilities. You will work across channels, from planning through post-buy analysis, with a holistic, grow-your-skill mindset.

The role involves cross-channel campaigns, collaboration with analytics, and continuous optimization. Office presence is required Tue–Thu in NY, with competitive salary and benefits.

Qualifikationen

• 18+ months of experience with integrated media planning & buying (digital & traditional) with an agency, with a strong focus on video.
• Experience in linear buying, trafficking, stewardship, posting and discrepancy resolution in MediaOcean (Spectra and/or PRISMA)
• Budget, billing, reconciliation experience
• Excellent written, verbal, and presentation skills

Aufgaben

• Compile Audience Research with help of syndicated tools (marketplace insights, media consumption habits, etc.)
• Develop comprehensive video media plans across both national and regional linear television and CTV platforms.
• Oversee full lifecycle of video campaigns, including vendor negotiation, budget allocation, schedule oversight and comprehensive post-buy analysis
• Assist with tagging and trafficking for all taggable digital assets
• Manage the full campaign lifecycle in Prisma, from plan entry through ongoing maintenance and post-buy reporting
• Own billing and reconciliation of budget and invoices
• Oversee day-to-day campaign operations and optimization
• Coordinate RFP development including outreach and evaluation of partner proposals
• Facilitate tactical planning, negotiating and execution tied to media brief
• Collaborate with Analytics Team to identify and report insights
• Develop strategic POV on research and creative
• Contribute to creative media brainstorms
• Manage linear traffic workflow from allocation of creative rotation and partnering with traffic teams to ensure delivery to networks.
• Stay up to date on media trends and evolving capabilities

Kenntnisse

Integrated media planning

Video buying

Media planning tools

Tools

MediaOcean Spectra

PRISMA

Jobbeschreibung

Giant Spoon in New York is seeking an Integrated Media Buyer with strong linear and digital video buying experience and solid planning capabilities. You will work across channels, from planning through post-buy analysis, with a holistic, grow-your-skill mindset.

The role involves cross-channel campaigns, collaboration with analytics, and continuous optimization. Office presence is required Tue–Thu in NY, with competitive salary and benefits.