Strategic Creative Lead — Research & Storytelling

Sunshine Sachs Morgan & Lylis; Los Angeles (CA); On-site; USD 70,000 - 78,000; Full time

Benefits offered by this job

medical, dental, and vision plans

401(k) with matching

annual merit-based bonuses

PTO

fertility

FSA for medical

childcare

commuter expenses

flexible work schedule

Work from Anywhere program

Summer Fridays

Wellness Days

4-week sabbatical or trip to celebrate

collaborative workspaces

rooftops

celebrations

networking opportunities

community volunteering

Job summary

Sunshine Sachs Morgan & Lylis is a leading global communications agency. We seek a Creative Strategist who bridges deep research with breakthrough storytelling and partners with account leaders, media strategists, and creative teams to uncover human insights that anchor PR campaigns.

You will conduct qualitative and quantitative research, synthesize findings into clear strategic platforms, and translate insights into compelling briefs and concepts for clients.

Qualifications

• 3–5+ years in strategic planning, brand strategy, or creative strategy within a PR, communications, or integrated advertising agency setting.
• Proven ability to design research methodologies, conduct audience interviews, and pull insights from social listening and desk research.
• Superior ability to connect disparate data points into a cohesive, persuasive narrative.
• Clear understanding of how earned media, influencer landscapes, social platforms, and owned channels work together to build brand reputation.
• Confident presenter with strong writing skills and experience facilitating workshops with clients.

Responsibilities

• Conduct qualitative and quantitative research to uncover cultural and market insights.
• Distill complex data into clear strategic platforms and creative briefs.
• Collaborate with creative teams to translate insights into big ideas and pitches.
• Present findings and lead strategic sections of new business pitches.
• Stay ahead of consumer behavior and media trends to keep strategies fresh.

Skills

Experience in strategic planning

Research design

Storytelling & synthesis

PR & earned media acumen

Communication skills

Job description

Sunshine Sachs Morgan & Lylis is a leading global communications agency. We seek a Creative Strategist who bridges deep research with breakthrough storytelling and partners with account leaders, media strategists, and creative teams to uncover human insights that anchor PR campaigns.

You will conduct qualitative and quantitative research, synthesize findings into clear strategic platforms, and translate insights into compelling briefs and concepts for clients.