Strategic Communications Manager, Higher Education

University of Tennessee - Knoxville; Memphis (TN); On-site; USD 62,000 - 79,000; Full time

Job summary

University of Tennessee - Knoxville's AFSA seeks a Communications Manager to lead all communications and marketing for Academic, Faculty, and Student Affairs. You will shape strategic messaging and oversee content across channels to elevate division visibility.

As primary liaison with the Office of Communications and Marketing, you will ensure brand alignment, guide content strategy, supervise campaigns, and apply data-driven practices to inform decisions, while collaborating with AFSA

Responsibilities

• Lead all communications and marketing functions for Academic, Faculty, and Student Affairs (AFSA).
• Direct communications and ensure cohesive, strategic messaging across the division.
• Serve as liaison between AFSA and the Office of Communication and Marketing (OCM).
• Develop, elevate, and expand awareness of programs, achievements and events.
• Guide content strategy, supervise marketing initiatives, and ensure best practices in higher education communication and data-informed decision-making.
• Collaborate with AFSA Executive Leadership and Leadership Teams to support strategic goals.

Job description

University of Tennessee - Knoxville's AFSA seeks a Communications Manager to lead all communications and marketing for Academic, Faculty, and Student Affairs. You will shape strategic messaging and oversee content across channels to elevate division visibility.

As primary liaison with the Office of Communications and Marketing, you will ensure brand alignment, guide content strategy, supervise campaigns, and apply data-driven practices to inform decisions, while collaborating with AFSA