Strategic Communications Leader — Hybrid, Engineering PR

University of Colorado System; Allenspark (CO); Hybrid; USD 82,000 - 92,000; Full time

Benefits offered by this job

Hybrid work arrangement

Relocation assistance

Job summary

The Strategic Communications Manager will lead earned media strategy and public relations campaigns for the CEAS at CU Boulder, in partnership with the university’s SRC. This media-forward position will mine the college for compelling news stories and elevate ideas to lead communicators and SRC staff.

The role reports to the Senior Director for Marketing and Communications. CU Boulder is an Equal Opportunity Employer committed to a diverse, inclusive workplace.

Qualifications

• Bachelor’s degree in journalism, marketing, communications, or public relations.
• 3 years of professional experience in journalism, communications, PR, or mass communications.
• Experience writing news articles, press releases, and executive communications.
• Experience with targeted publications and media relations.
• Familiarity with media relations and crisis communications.

Responsibilities

• Develop annual strategic communications planning in collaboration with college leadership and SRC.
• Lead niche publication strategy, cultivate journalist relationships and outlets.
• Attend weekly editorial meetings to align content with topics and research themes.
• Develop and implement PR strategies to raise awareness and enhance reputation.
• Plan, write, and edit news articles and PR materials.
• Identify compelling stories and translate complex research for broad audiences.
• Create strong news hooks and multimedia concepts for coverage.
• Collaborate with videographers/photographers/social teams for assets.
• Train faculty to pitch articles and boost placements with The Conversation.
• Write/edit content per AP style and university branding standards.
• Report success metrics like media mentions and website traffic.

Skills

Excellent writing

AP style

News sense

Interpersonal skills

Project management

Education

Bachelor's degree in journalism/communications

Tools

Asana

Job description

The Strategic Communications Manager will lead earned media strategy and public relations campaigns for the CEAS at CU Boulder, in partnership with the university’s SRC. This media-forward position will mine the college for compelling news stories and elevate ideas to lead communicators and SRC staff.

The role reports to the Senior Director for Marketing and Communications. CU Boulder is an Equal Opportunity Employer committed to a diverse, inclusive workplace.