Strategic Alliances and Events Manager (f/m/d) – Remote in US (Eastern or Central Time)

Synera GmbH

Boston (MA)

À distance

USD 95 000 - 115 000

Plein temps

Il y a 12 jours

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Avantages offerts par ce poste

Flexible working: remote in US time-z0

Résumé du poste

Synera GmbH is seeking a marketing professional to grow our association channel across key markets. You will build strategic partnerships, curate webinars, panels, and content, and activate the marketing mix to drive awareness and leads.

You’ll collaborate with global events, sales, PR, product marketing, and regional GTM teams in the US, Germany, and France, applying an AI-first approach to briefs, research and content.

Qualifications

  • 2–5+ years in B2B marketing, channel, association marketing, events or partnerships.
  • Experience in B2B tech marketing, events and webinars, supporting speakers/panels.
  • Strong storyteller who creates slide decks and speaker briefs.
  • Fluent in English; French or German is strongly preferred.
  • Excellent relationship-building and stakeholder-management skills.

Responsabilités

  • Prioritize associations by market, industry, audience and business value.
  • Coordinate webinars, speaking slots, panels, workshops and newsletters, and join association planning calls.
  • Repurpose content for association publications and award nominations.
  • Organize and manage events with a clear purpose beyond just attendance.
  • Create slide decks and speaker briefing materials; prepare speakers.

Connaissances

B2B marketing
Association marketing
Event marketing
Speaker support
Storytelling
Project management
Stakeholder management
English fluency

Description du poste

This is not just an event coordination role. Associations give us trusted access to technical communities, regional markets and industry networks – and we need someone who turns that access into credible relationships and a marketing strategy with measurable awareness, lead generation and category leadership.

Someone who knows the difference between showing up and making an impact. Can you?


WHAT YOU WILLDO

Synera is the AI Agent Platform for Engineering, used by companies like BMW, Airbus and NASA. As we expand internationally, associations provide trusted access to technical communities, regional markets, speaking opportunities, events, webinars, publications and industry networks.

You'll join Kacey and the Marketing team in a new role: building and managing Synera's association channel across key markets. You'll evaluate association opportunities strategically, pitch ideas, give constructive feedback to associations, and activate the full marketing mix around each engagement.

You'll work very closely with our Global Events Lead, Sales, PR agency, Product Marketing, Partner Marketing, subject matter experts, executive speakers and regional GTM stakeholders across U.S., Germany, and France.

Your main focus areas:
  • Prioritize associations by market, industry, audience and business value.

  • Coordinate webinars, speaking slots, panels, workshops and newsletters, and join association planning calls.

  • Repurpose content for association publications and award nominations.

  • Organize and manage events, making sure they serve a clear purpose beyond getting everyone into the room.

  • Create slide decks and speaker briefing materials, and actively prepare speakers to deliver a compelling story.

  • Collaborate with partners and customers ,building a network of speakers both internally and externally.

  • Align with the Global Events Lead and PR agency, and with Sales on target audiences and priorities.

  • Measure awareness and lead generation, track performance, and understand which activities contribute to pipeline.

  • Give constructive feedback to associations and pitch new ideas get more value from every engagement.

  • Use AI for research, briefs, content and insights to work smarter and move faster.

In 6 months:
  • A prioritized association strategy by market and industry is in place and aligned with the global event strategy

  • Association activities are tied to awareness or lead generation goals

  • A repeatable speaker support and slide deck process is live

  • Coordination between association channels: events, webinars, PR and association activities is stronger

  • We have visibility into which engagements create value and where to invest next

In 12 months:
  • Associations operate as a measurable go-to-market channel

  • Clear performance data across awareness, leads and pipeline influence

  • Stronger relationships produce better speaking, content, and campaign opportunities

  • Association activities are integrated into campaigns and PR

  • Synera is more visible in relevant engineering and AI communities, with measurable contributions to web traffic, qualified leads, and pipeline

Here is our team at the summer event - join us at the next one!

WHAT'S IN IT FOR YOU?

We believe in transparent conversations about compensation from the start. For this role, our planned salary ranges are:

  • Experienced Level: 95,000 – 115,000 USD annually

We determine the level we hire you for based on your experience, the scope of responsibilities you'll take on, and the impact you can drive. While we typically hire within these bands, we're open to some flexibility for candidates who bring exceptional value to the role.

Check out this page to learn how we approach salary, career growth, and creating an environment where everyone can shine.

What we offer beyond salary:
  • Flexible working: you decide when & where to work as (long as you reside in the US Eastern or Central time zone).

  • Flexible public holidays: swap days off according to your values and beliefs!

  • Home office setup support + access to our office in Bremen, or co-working space in Boston.

  • Personal development budget of $2,500. You’ll also have the chance to grow together with us!

  • We don't count your vacation days as we trust all our team members to decide what's best for them and the company.

  • Access to the mental health platform nilo to support your well-being.

  • We support you with health insurance, and a 401(k) savings plan.

  • Regular team events, virtual coffee breaks, and spontaneous afterworks. We also get together as a whole company for 2-3 day off-sites in Germany twice a year!

WHAT YOU NEED TO SUCCEED
  • You resonate with Synera's Core Values - they're central to how we work, and we'll explore them together in your first interview.

  • You have 2–5+ years in B2B marketing, channel, community or association marketing, events, or partnerships.

  • You have experience in B2B tech marketing, event marketing and webinars, and you've supported speakers, panels, workshops or industry trade fairs.

  • You're a strong storyteller who creates slide decks and speaker briefing materials.

  • You're great at building relationships and managing stakeholders, and you feel confident giving constructive feedback to external partners and associations.

  • You're data-driven and strategic: you set priorities, solve problems, and know how to evaluate awareness vs. lead generation.

  • You enjoy pitching ideas and can explain why they're worth pursuing.

  • You have an AI-first working mentality.

  • You're a strong project manager who can keep things moving in a fast-paced, international scale-up.

  • You're fluent in English. French or German is strongly preferred, and additional languages are a plus.

  • Bonus points if you have experience with engineering, manufacturing, AI, technology or industrial associations, with PR agencies or with international market entry.

  • Your background might be in marketing, communications, business, event management, international relations, or comparable practical experience. A degree isn't required – relevant experience, relationship-building, strategic thinking and execution matter more.

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