Storyteller Intern, Madison Avenue Atelier

LVMH; New York (NY); On-site; USD 21,000 - 34,000; Full time

Job summary

Loro Piana in New York seeks a Storyteller Intern (Atelier) to serve as the cultural ambassador for guests in the Atelier space, communicating heritage and craftsmanship while learning client prospecting and introductions to Client Advisors.

You will partner with store leadership to reinforce storytelling standards, coach teams, and ensure an elevated client experience across all touchpoints.

Qualifications

• Passion for luxury, hospitality and storytelling.
• Excellent interpersonal, communication, and presentation skills.
• Demonstrated ability to engage clients and build authentic relationships.
• Strong coaching and collaboration skills with the ability to influence teams.
• Thrive in a fast-paced luxury environment while maintaining professionalism.

Responsibilities

• Display genuine care and hospitality to guests, reflecting Loro Piana values.
• Share heritage, craftsmanship and materials to inspire clients in the Atelier.
• Prospect clients and coordinate with Client Advisors to guide in-store journeys.
• Initiate conversations to understand client interests and tailor experiences.
• Introduce clients to Advisors and support in client flow, appointments and events.

Skills

Storytelling

Hospitality

Client Prospecting

Relationship Building

Communication

Job description

The Storyteller Intern (Atelier) at Loro Piana acts as the Maison's cultural and narrative ambassador in our Atelier space. The role will be the first point of contact for guests and speak to the heritage, craftsmanship, and raw materials that define the Maison, while learning the processes of client prospecting and seamless introductions to Client Advisors.

Job responsibilities

• Display genuine care, respect, and hospitality to all guests who enter the boutique, ensuring every interaction reflects the values and spirit of Loro Piana through the “Selling Galateo.”
• Offer warm, friendly, and professional greetings to all clients upon arrival and departure from the Atelier Space and sales floor.
• Serve as the Maison's storyteller by sharing the heritage, craftsmanship, and exceptional raw materials that define Loro Piana, creating meaningful and memorable moments for clients.
• Ownership of client “prospecting” activities both independently and in tandem with Client Advisor partnership.
• Proactively initiate conversations with clients throughout the boutique to understand their interests, lifestyle, and specific needs, tailoring experiences accordingly to properly guide their in-store journey.
• Seamlessly introduce clients to Client Advisors, communicating relevant preferences and insights to support personalized and elevated service.
• Support in line management, appointments, and client flow while ensuring the comfort, safety, and security of all guests.
• Graciously address client concerns or issues with empathy and professionalism, escalating to management when additional support is required.
• Identify client experience, product knowledge, and storytelling opportunities on the sales floor and translate them into focused coaching priorities to elevate execution and consistency in partnership with store leadership.
• Partner with Store Leadership and Retail Excellence teams to reinforce storytelling standards, strengthen service delivery, and create impactful on-the-floor learning moments.
• Support a continuous coaching culture by contributing to feedback cycles, in-store training activations, and dedicating meaningful time to team development and knowledge sharing.
• Maintain exceptional product and aftersales care knowledge across all categories and confidently communicate seasonal launches, artisanal techniques, and Maison initiatives.
• Support the planning and execution of boutique events, VIC activations, and special experiences, ensuring every detail is delivered to the highest standards.
• Reflect and share insights with Store Leadership regarding opportunities to optimize the client journey, hospitality experience, and storytelling execution within the boutique.
• Act as an ambassador for the Maison at all times, fostering an environment of warmth, curiosity, and excellence for both clients and colleagues.

Profile

• Passion for luxury, hospitality, storytelling, with a strong appreciation for craftsmanship, heritage and Retail Excellence space.
• Excellent interpersonal, communication, and presentation skills.
• Demonstrated ability to engage clients and build authentic relationships.
• Strong coaching and collaboration skills with the ability to influence teams through example.
• Ability to thrive in a fast-paced luxury environment while maintaining composure and professionalism.

Flexible availability, including evenings, weekends, and holidays, as business needs require.

Originally from Trivero in northern Italy, the Loro Piana family began trading wool in the early 1800s. In 1924, Pietro Loro Piana founded Ing. Loro Piana & C., the current company. Pietro’s nephewFranco took over in 1941, and after the war the firm began to establish its reputation as a supplier of premium wool and cashmere textiles for a growing haute couture industry, both home and abroad. In the 1970s, Sergio and Pier Luigi Loro Piana took up the reins, diversifying into luxury goods and developing an international retail arm. Now the world’s foremost cashmere processor, Loro Piana prides itself on sourcing the very finest, rarest raw materials the world has to offer, including unique cashmere from baby goats in northern China and Mongolia, vicuña from the Andes,extra-fine Merino wool from Australia and New Zealandand lotus flower fiber from Myanmar. The company draws on both time-honored traditions and state of the art technology to offer its discerning customers products that are renowned for their peerless quality. All of the company’s collections of ready-to-wear garments and accessories are made in Italy to the highest standards of craftsmanship and sartorial excellence.

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