Stores Marketing, Lead

Nike; Los Angeles (CA); On-site; USD 97,000 - 218,000; Full time

Job summary

An established industry player is seeking a dynamic Stores Marketing Lead to join their fast-paced team in Los Angeles. In this pivotal role, you will craft innovative marketing strategies that resonate with local audiences and drive traffic to retail locations. You will collaborate with various teams, ensuring that marketing plans align with seasonal events and cultural moments. This position offers a unique opportunity to influence brand affinity and enhance customer engagement through creative and effective marketing initiatives. If you're passionate about sports and marketing, this role is perfect for you.

Qualifications

• Bachelor’s Degree or higher in Marketing or related field.
• Proven success in a large, diverse organization.

Responsibilities

• Develop integrated marketing plans for seasonal brand stories.
• Collaborate with cross-functional teams to drive traffic.

Skills

Marketing Strategy Development

Collaboration

Consumer Behavior Analysis

Event Planning

Agility in Changing Environments

Education

Bachelor’s Degree in Marketing

Equivalent Experience in Marketing

Job description

Join to apply for the Stores Marketing, Lead role at Nike.

This range is provided by Nike. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$97,200.00/yr - $217,700.00/yr

The annual base salary for this position ranges from $97,200.00 in our lowest geographic market to $217,700.00 in our highest geographic market. Actual salary will vary based on a candidate's location, qualifications, skills, and experience.

Information About Benefits Can Be Found Here.

Who We Are Looking For

We’re seeking a Nike Stores Marketing Lead (inline & value doors) to join our dynamic, fast-moving team in Los Angeles! This role involves creating, in partnership with cross-functional teams, innovative 365-day, local brand category fields of play, and seasonal marketing plans to drive traffic to our entire inline retail fleet across Los Angeles.

What You Will Work On

You will develop integrated marketing plans to support Performance and Sportswear, focusing on programming for seasonal brand stories around Sport/Cultural moments (e.g., Olympics, All-Star Game, Super Bowl, World Cup). Your role requires agility to adapt quickly to changing priorities, participate in meetings to develop marketing strategies, present plans to leadership, incorporate feedback, and possibly oversee events and activations through travel.

Who You Will Work With

You will collaborate with Brand Marketing teams, Real Estate, Retail Brand, Visual Merchandising & Styling, Communications, Integrated Media, Consumer Fields of Play, Legal, Digital Brand, Lifecycle Communications, Catalyst Marketing, Sports Marketing, City teams, and agencies. You will report to the Senior Manager of Seasonal Inline Marketing and will have a mentor for onboarding.

What You Bring

• Bachelor’s Degree or higher in Marketing or related field, or equivalent experience.
• Proven success in a large, diverse, matrixed organization.
• Experience or passion in Sports and the Sports industry is a plus.
• Ability to craft strategies from scratch, leveraging information and KPIs across marketing and business.
• Curiosity about industry trends and consumer behavior, with a focus on retail, events, activation planning, and execution.
• Understanding of omnichannel marketing, membership, and services to create compelling marketing plans that drive brand affinity and store traffic.
• Willingness to embrace change, push boundaries, and learn from failures.
• Ability to inspire teams, foster collaboration, and communicate effectively in writing and verbally.

We provide accommodations for our interview process, including screen readers, sign language interpreters, accessible locations, captioning, and other modifications. If you need assistance due to a disability, please complete the Candidate Accommodation Request Form.

Seniority Level

• Mid-Senior level

Employment Type

• Temporary

Job Function

• Sales and Business Development

Industries

• Retail