Staff UX Content Strategist, Frame.io

Adobe; San Francisco (CA); On-site; USD 142,000 - 266,000; Full time

Job summary

Adobe is seeking a Senior UX Content Strategist for Frame.io, focusing on defining content strategies and enhancing user experience across products. Ideal candidates will have substantial experience in content design and UX writing with a strong portfolio showcasing strategic expertise.

Qualifications

• 7+ years in content design or UX writing.
• Strong portfolio showcasing strategic thinking.
• Experience in developing information architecture.

Responsibilities

• Define and drive content strategy for Frame.io.
• Mentor teams on UX writing best practices.
• Lead end-to-end content execution for product initiatives.

Skills

Content design

UX writing

Content strategy

Storytelling

Collaboration

Education

Bachelor's degree

Tools

Figma

Job description

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The opportunity

The Adobe Design Content Strategy (ADCS) team is looking for a Senior UX Content Strategist to join our team, supporting Frame.io. We use our expertise in language and communication to shape experiences across Adobe’s products and services. Our work ranges from content design and in-product, UX writing to developing standards and guidelines for our design system, and more.

Frame.io, an Adobe Company, is changing the future of how creative work gets done by helping over 1 million creative professionals seamlessly collaborate from all over the world. We have built a product that creatives recognize and love through constant innovation and incredible attention to detail.

Important note: This is not a content marketing or advertising copywriting role.

What you’ll do

As part of the ADCS team, you’ll be the lead UX content strategist for Frame.io, where you’ll:

Define and drive the content strategy vision for Frame.io’s product experience, from onboarding to advanced workflows.

Partner with product, engineering, research, and design leads to create cohesive, user-centered experiences.

Craft clear, purposeful, and on-brand product content that supports Frame.io.

Lead UX content strategy for major product initiatives, owning end-to-end content execution across surfaces and platforms.

Develop and scale content frameworks, voice and tone guidelines, and reusable patterns specific to Frame.io, ensuring they align with and complement Adobe’s broader design system, Spectrum.

Identify and lead high-impact opportunities to evolve product language, taxonomy, and information architecture.

Mentor designers and cross-functional teammates on best practices in UX writing, content design, and systems thinking.

Collaborate with the broader Adobe Design org to ensure consistency across Adobe Creative Cloud experiences.

Use research and data to validate content decisions and advocate for user needs and clarity.

Establish and lead content workflows and processes across the Frame.io design and product teams, ensuring a consistent, content-first approach that delivers high-quality, reliable outcomes.

What you need to succeed

7+ years of experience in content design, UX writing, or UX content strategy within a product design environment.

Mastery of content strategy and design practices, including expertise in naming and messaging.

A strong portfolio of work that showcases strategic thinking skills, high attention to craft, and a clear design point of view in your work.

Strong storytelling skills to communicate complex visions and influence stakeholders.

Ability to develop and test a range of content and design solutions across different styles and contexts.

A collaborative mindset and ability to work peer-to-peer with senior leaders across functions.

Passion for user advocacy and a commitment to elevating design quality and consistency.

Experience developing taxonomies and information architectures that support intuitive navigation, content discovery, and scalable design systems.

Experience with Figma and other collaborative design tools.

Nice to have, but not required

Experience working with digital/media asset management systems

Systems and standards development

Experience with Adobe Creative Cloud apps

How to apply

To be considered for this role, please submit your resume and portfolio. In your portfolio, we’d like to see a strong writing foundation, and examples of systems- thinking approaches to design. Any stories you have to tell about growing or aligning a team toward that project would be useful and appreciated.

This position is full-time and can be anywhere within the United States or Canada. We have offices in San Francisco, San Jose, Seattle, New York in particular. While we prefer someone who can be based or near an office, remote candidates (based in the US or Canada) will also be considered.

About Adobe Design

Adobe Design creates tools that amplify the world’s ability to create and communicate. We’re a global team of designers, researchers, prototypers, content strategists, program managers, and more who work across Adobe’s three product lines: Creative Cloud, Document Cloud, and Experience Cloud.

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $142,700 -- $265,400 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The opportunity

The Adobe Design Content Strategy (ADCS) team is looking for a Senior UX Content Strategist to join our team, supporting Frame.io. We use our expertise in language and communication to shape experiences across Adobe’s products and services. Our work ranges from content design and in-product, UX writing to developing standards and guidelines for our design system, and more.

Frame.io, an Adobe Company, is changing the future of how creative work gets done by helping over 1 million creative professionals seamlessly collaborate from all over the world. We have built a product that creatives recognize and love through constant innovation and incredible attention to detail.

Important note: This is not a content marketing or advertising copywriting role.

What you’ll do

• As part of the ADCS team, you’ll be the lead UX content strategist for Frame.io, where you’ll:

• Define and drive the content strategy vision for Frame.io’s product experience, from onboarding to advanced workflows.

• Partner with product, engineering, research, and design leads to create cohesive, user-centered experiences.

• Craft clear, purposeful, and on-brand product content that supports Frame.io.

• Lead UX content strategy for major product initiatives, owning end-to-end content execution across surfaces and platforms.

• Develop and scale content frameworks, voice and tone guidelines, and reusable patterns specific to Frame.io, ensuring they align with and complement Adobe’s broader design system, Spectrum.

• Identify and lead high-impact opportunities to evolve product language, taxonomy, and information architecture.

• Mentor designers and cross-functional teammates on best practices in UX writing, content design, and systems thinking.

• Collaborate with the broader Adobe Design org to ensure consistency across Adobe Creative Cloud experiences.

• Use research and data to validate content decisions and advocate for user needs and clarity.

• Establish and lead content workflows and processes across the Frame.io design and product teams, ensuring a consistent, content-first approach that delivers high-quality, reliable outcomes.

What you need to succeed

• 7+ years of experience in content design, UX writing, or UX content strategy within a product design environment.

• Mastery of content strategy and design practices, including expertise in naming and messaging.

• A strong portfolio of work that showcases strategic thinking skills, high attention to craft, and a clear design point of view in your work.

• Strong storytelling skills to communicate complex visions and influence stakeholders.

• Ability to develop and test a range of content and design solutions across different styles and contexts.

• A collaborative mindset and ability to work peer-to-peer with senior leaders across functions.

• Passion for user advocacy and a commitment to elevating design quality and consistency.

• Experience developing taxonomies and information architectures that support intuitive navigation, content discovery, and scalable design systems.

• Experience with Figma and other collaborative design tools.

Nice to have, but not required

• Experience working with digital/media asset management systems

• Systems and standards development

• Experience with Adobe Creative Cloud apps

How to apply

To be considered for this role, please submit your resume and portfolio. In your portfolio, we’d like to see a strong writing foundation, and examples of systems- thinking approaches to design. Any stories you have to tell about growing or aligning a team toward that project would be useful and appreciated.

This position is full-time and can be anywhere within the United States or Canada. We have offices in San Francisco, San Jose, Seattle, New York in particular. While we prefer someone who can be based or near an office, remote candidates (based in the US or Canada) will also be considered.

About Adobe Design

Adobe Design creates tools that amplify the world’s ability to create and communicate. We’re a global team of designers, researchers, prototypers, content strategists, program managers, and more who work across Adobe’s three product lines: Creative Cloud, Document Cloud, and Experience Cloud.

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $142,700 -- $265,400 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email [e-mail] or call [phone].

About the company

Adobe Inc. is an American multinational computer software company.

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