Staff Marketing Technologies Engineer

Credit Acceptance; United States; Remote; USD 147,000 - 172,000; Full time

Job summary

A leading finance company is looking for a Marketing Technologies Engineer to enhance its Adobe Experience Cloud ecosystem. This remote position requires expertise in web development and digital analytics to improve personalization and campaign execution. Suitable candidates will have at least 5 years of experience and a Bachelor's degree in a related field. The role offers a competitive salary and excellent benefits.

Benefits

401(K) match

Adoption assistance

Parental leave

Tuition reimbursement

Comprehensive medical/dental/vision

Qualifications

• 5+ years of experience in web development software engineering.
• Experience with Tag Management platforms like Adobe Launch or GTM.
• 3+ years of experience in digital analytics implementation.

Responsibilities

• Develop and manage marketing technology implementations.
• Design and scale marketing technologies.
• Implement and maintain data schemes for data ingestion.

Skills

Web development

Tag Management

Object Oriented Design

HTML

JavaScript

jQuery

Digital analytics implementation

Education

Bachelor’s degree in Computer Science or related field

Tools

Adobe Analytics

Google Tag Manager

Job description

Overview

Credit Acceptance is proud to be an award-winning company with local and national workplace recognition in multiple categories! Our world-class culture is shaped by dedicated Team Members who share a drive to succeed as professionals and together as a company. A great product, amazing people and our stable financial history have made us one of the largest used car finance companies nationally.

Our Engineering and Analytics Team Members utilize the latest technology to develop, monitor, and maintain complex practices that help optimize our success. Our Team Members value being challenged, are encouraged to express their ideas, and have the flexibility to enjoy work life balance. We build intrinsic value by partnering with all functions of our business to support their success and make strategic business decisions. We focus on professional development and continuous improvement while enjoying a casual work environment and Great Place to Work culture!

We are seeking a skilled and motivated Marketing Technologies Engineer to join our team and help drive Credit Acceptance’s digital transformation. In this role, you will be central to expanding and optimizing our Adobe Experience Cloud ecosystem—including Adobe Analytics, Customer Journey Analytics (CJA), and Adobe Experience Platform (AEP)—while also supporting other key marketing technologies. You’ll partner with cross-functional teams to design and implement solutions that improve measurement, personalization, and campaign execution. This position offers the opportunity to shape a best-in-class martech environment, directly influence how we understand and engage with our customers and make a lasting impact on both your career and our company’s future.

Outcomes and Activities

• This position will work from home; occasional planned travel to an assigned Southfield, Michigan office location may be required. However, this position is permitted to work at a Southfield, Michigan office location if requested by the team member.
• Engineer to develop, create and manage our marketing technology implementations
• Design, build, deploy and scale marketing technologies implementations
• Evolve and manage the solution design reference documentation which outlines installation requirements, rules and use cases across web and mobile properties and applications
• Work with engineers to create, manage and enforce digital analytics tagging standards to ensure robust and consistent data is captured for analysis
• Complete rigorous testing and validate the implementation of marketing technologies (e.g., Adobe Analytics, Customer Journey Analytics, Adobe Target, campaign tracking implementation)
• Design, implement and maintain tag management solutions (e.g. Adobe Launch, Google Tag Manager)
• Design, implement, and maintain Data Schemes for data ingestion and profile management
• Assist with creation, implementation, and testing of new custom tags and tracking for campaigns
• Debug the problems which arise in production and propose effective solutions
• Contribute to team's sprint commitments and actively participate in our Agile practices
• Contribute to continuous learning activities to improve design and code quality as well as to increase application domain knowledge
• Assist with technical/tag audits and present findings/recommendations to stakeholders in a well-designed, clear, and actionable fashion
• Support compliance efforts related to data storage
• Guide and aid less experienced engineers

Competencies

The following items detail how you will be successful in this role.

• Development: Develops solutions using standards and best practices of the applications language.
• Writes code that implements the design that is testable, extensible, efficient and maintainable.
• Impact Analysis: Understand the rationale behind and how changes impact the enterprise and/or applications and across the technical ecosystem.
• Solution Design: Ability to translate high level requirements to create and implement designs that meet the needs of the customer, are technically sound, maintainable and cost effective. Ability to identify missing or ambiguous requirements. Ability to design at both high and low levels of abstraction, understand complex requirements and translate into understandable solutions. Ability to accurately estimate based on requirements.
• Technical Domain: Understand the technical domain, including the application architecture, design and data of the application they support and systems to which it interfaces.

Requirements

• Bachelor’s degree in Computer Science, Information Systems, or closely related field of study; or equivalent work experience
• 5+ years of experience in web development software engineering
• 5+ years of experience with a Tag Management platform such as Adobe Launch or Google Tag Manager (GTM)
• 5+ years of experience with Object Oriented Design, HTML, JavaScript, and jQuery
• 3+ years of experience in digital analytics implementation
• Experience creating and maintaining operational data quality monitoring processes
• Experience with Web Analytics, Data Management, and Attribution tools
• Knowledge around API implementations
• Working knowledge of site optimization, product development, usability or UX
• Good understanding of web security standards, customer privacy, and compliance requirements
• Understanding of the online measurement ecosystem and performance metrics, with a key focus and expertise in collecting, analyzing, synthesizing data
• Proficiency with tag auditing tools

Preferred

• Demonstrated proficiency implementing and maintaining Adobe Analytics, Customer Journey Analytics and other marketing technologies
• Experience with JavaScript, TypeScript, Node.js
• Experience with AWS services and backend service development experience
• Experience with high-throughput data processing pipelines
• Experience with reporting and ad hoc analysis
• Experience working closely with Marketing and Product organizations

Knowledge and Skills

• Show initiative and offer assistance when needed
• Be introspective and open to feedback to continuously improve. Prioritize personal development and identify potential barriers
• Be collaborative with other team members, seeking a diversity of thought to meet business outcomes
• Ability to communicate complex technical information (both verbal and written) to all levels, including senior leadership
• Ability to quickly consume and understand business strategy and operating models
• Must be passionate about creating solutions, and solving problems

Target Compensation

A competitive base salary range from $147,009 – $171,511. This position is eligible for an annual variable bonus of cash and equity, between 10-20%. Final compensation within the range is influenced by many factors including role-specific skills, depth and experience level, industry background, relevant education and certifications.

Candidates who reside in the following major metropolitan areas may be eligible for a premium on top of the posted range based on their specific zone: San Francisco, Seattle, Boston, New York City, Los Angeles and San Diego.

Benefits

• Excellent benefits package that includes 401(K) match, adoption assistance, parental leave, tuition reimbursement, comprehensive medical/ dental/vision and many nonstandard benefits that make us a Great Place to Work

Our Company Values

• Positive by maintaining resiliency and focusing on solutions
• Respectful by collaborating and actively listening
• Insightful by cultivating innovation, accumulating business and role specific knowledge, demonstrating self-awareness and making quality decisions
• Direct by effectively communicating and conveying courage
• Earnest by taking accountability, applying feedback and effectively planning and priority setting

Expectations

• Remain compliant with our policies processes and legal guidelines
• All other duties as assigned
• Attendance as required by department

Advice!

We understand that your career search may look different than others. Our hiring team wants to make sure that this would be a fit not just for us, but for you long term. If you are actively looking or starting to explore new opportunities, send us your application!

P.S.

We have great details around our stats, success, history and more. We’re proud of our culture and are happy to share why – let’s talk!

Required degrees must have been earned at institutions of Higher Education which are accredited by the Council for Higher Education Accreditation or equivalent.

Credit Acceptance is dedicated to providing a safe and inclusive working environment for all. As part of our Culture of Compliance, we are proud to be an Equal Opportunity Employer and value our culturally diverse workforce. All qualified applicants will receive consideration for employment regardless of the person’s age, race, color, religion, sex, gender, sexual orientation, gender identity, national origin, veteran or disability status, criminal history, or any other legally protected characteristic.

California Residents: Please note the California Consumer Privacy Act (CCPA) notice regarding the personal information Credit Acceptance may collect from you.

Play the video below to learn more about our Company culture.