Sr. Technical Product Manager - Analytics and Measurement

Versant Media, LLC; Orlando (FL); Remote; USD 140,000 - 190,000; Full time

Job summary

Versant Media, LLC is seeking a Sr. Technical Product Manager to lead analytics and measurement for Studio and Exhibitor products. This remote role emphasizes data-driven decision making, self-service analytics, and trusted metrics across Fandango datasets.

You will own the roadmap, define KPIs, build dashboards, and collaborate with data engineering, BI, and UX teams to deliver reusable analytics solutions. Prior experience with BI tools and AI-enabled workflows is required.

Qualifications

• 6+ years in product management, BI, analytics, or data products.
• Strong SQL and data fluency with metric definitions and reporting logic.
• Experience building dashboards or analytics views in BI tools.
• Practical use of generative AI and agentic workflows for analytics.
• Ability to test AI-generated analysis for calculation accuracy and data permissions.

Responsibilities

• Own roadmap, backlog, and delivery for Studio and Exhibitor analytics, measurement, dashboards, reports, and self-service experiences.
• Define KPIs, calculations, comparisons, reporting needs, and acceptance criteria with users.
• Shape chat and agentic analytics experiences: determine questions, metric logic, data context, tools or workflows.
• Execute studio client-side tag placements and validation on Analytics environments; support CAPI measurement solutions.
• Build and refine analytics work using SQL and AI workflows; check calculations and data quality before release.
• Prototype dashboards with AWS analytics and AI services, and BI tools such as Omni, Tableau, or ChatGPT.
• Track adoption, usability, documentation, and data access controls with cross-functional teams.

Skills

SQL proficiency

Data fluency

Dashboard experience

AI-driven analytics

Tools

Amazon Quick Suite

Omni

Tableau

Looker

Superset

Job description

Sr. Technical Product Manager - Analytics and Measurement

• Full-time
• Business Segment: Digital Platforms & Ventures

VERSANT (Nasdaq: VSNT) is an industry-changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates across four core markets: political news and opinion, business news and personal finance, golf, and sports and genre entertainment. These markets are served through a powerful portfolio of iconic and innovative brands, including CNBC, MS NOW, USA Network, Golf Channel, Oxygen, E!, SYFY, and Versant's sports division USA Sports, along with complementary digital assets including Fandango, Rotten Tomatoes, GolfNow and GolfPass.

The Opportunity:

Fandango is seeking a Senior Technical Product Manager to build Studio and Exhibitor analytics and measurement products from trusted metrics, dashboards, and reports to chat and agentic experiences that help customers explore their data. This is a hands-on product role: you will define the roadmap and use SQL, BI tools, and AI agents to create and refine working analytics from curated Fandango datasets. Data Engineering prepares and governs those datasets; you own how they become useful measures, reports, and answers customers can trust.

Why This Role Matters:

This role shapes how data drives decision-making at Fandango. By enabling self-service analytics and improving data quality and accessibility, you empower teams to move faster, optimize performance, and unlock growth opportunities.

Work Environment:

This is a remote role with opportunities for in-person collaboration (~10%) for team meetings, planning sessions, and key initiatives.

What You’ll Do:

Own the roadmap, backlog, and delivery for Studio and Exhibitor analytics, measurement, dashboards, reports, and self-service experiences.

Work with Studio and Exhibitor users and customer-facing teams to define KPIs, calculations, comparisons, reporting needs, and acceptance criteria.

Shape chat and agentic analytics experiences: define the questions they should answer, the metric logic and data context they need, and the tools or workflows required to produce useful answers.

Execute studio-requested client-side tag placements, changes, removals, and validation on Adobe and Google analytics environments; support server-to-server CAPI measurement solutions with tag support.

Build and refine analytics work directly. Use SQL and AI-assisted or agentic workflows—including collaborating agents where useful—to create metric logic, queries, dashboard and report prototypes, and recurring analysis from approved datasets. Check calculations, source data, edge cases, and answer quality before release.

Prototype and configure dashboards and reports with AWS analytics and AI services, such as Amazon Quick Suite (including Quick Sight) and Amazon Bedrock AgentCore, and selected BI or chat tools such as Omni, Tableau, or ChatGPT.

Track accuracy, adoption, usability, documentation, and data access controls; work with BI, Data Science, Data Engineering, UX, and Engineering to productionize and improve the products.

What You Bring:

6+ years in product management, BI, analytics, or data products, including analytics used by customers or business teams.

Strong SQL and data fluency: joins, grain, aggregations, metric definitions, reporting logic, and the ability to investigate unexpected results.

Hands-on experience building or configuring dashboards, reports, or analytics views in tools such as Amazon Quick Suite (including Quick Sight), Omni, Tableau, Looker, Superset, or similar.

Practical experience using generative AI and agentic workflows to produce analytics—not only to write requirements—including generating and checking queries, metrics, dashboards, reports, or natural-language data answers.

Ability to test AI-generated analysis for calculation accuracy, explainability, data permissions, and consistency with agreed metric definitions.

Understanding of event tracking, measurement tags or pixels, and conversion measurement; server-to-server APIs are a plus. Clear communication and prioritization across product, data, and engineering teams.

How We Do It at Versant:

• Trust: You ensure accuracy, reliability, and integrity in all data products and analytics solutions
• Teamwork: You collaborate effectively across product, engineering, marketing, and analytics teams
• Transparency: You communicate clearly on requirements, trade-offs, and data definitions
• Agility: You adapt quickly and iterate on analytics solutions in a fast-moving environment
• Entrepreneurial Spirit: You proactively identify opportunities to innovate, including applying AI to enhance analytics capabilities

Why You’ll Love It Here:

• Opportunity to shape the future of analytics and data-driven decision-making at Fandango
• Work with modern BI tools and emerging AI-enabled analytics capabilities
• Collaborative, cross-functional environment with strong technical and business partners
• Competitive compensation, comprehensive benefits, and opportunities for growth
• Remote-first flexibility with meaningful opportunities for in-person collaboration
• As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
• For LA County and City Residents Only: VERSANT Media will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.
• If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [e-mail].
• VERSANT Media is committed to fair and equitable compensation practices. We include a good faith pay range for each position to comply with applicable state and local pay transparency laws and to promote equity across our organization. Actual compensation will be based on factors such as the candidate's skills, qualifications, experience, and location and may include additional forms of compensation and benefits such as health insurance, retirement plans, paid time off, etc.