Sr. Specialist, Marketing

Comcast; Berlin (CT); On-site; USD 70,000 - 110,000; Full time

Job summary

Comcast in the United States is seeking a Marketing Content Specialist who researches and develops marketing content, serves as a communications hub, and mentors junior team members. The role analyzes industry data, translates business goals into actionable insights, and contributes to evaluating marketing effectiveness.

It supports program optimization aligned with Comcast’s strategic objectives. It requires a Bachelor's degree and 2–5 years of related experience, with strong CX and marketing

Qualifications

• Bachelor's degree required or equivalent combination of coursework and experience.
• 2–5 years of relevant work experience.
• Strong customer experience and marketing background.

Responsibilities

• Drive sales operations performance by supporting incentive programs and training communications.
• Research and draft marketing materials, presenting findings to management.
• Review literature to ensure marketing projects are informed by past strategies.
• Serve as the initial contact for marketing inquiries and clarifications.
• Provide mentorship and oversee junior team members on projects.
• Gather market insights to inform and shape marketing strategies.
• Assist in translating business objectives into analytical frameworks for market insights.
• Contribute to the creation of reports that measure the success of marketing initiatives.
• Support the continuous improvement of marketing programs through analysis and reporting.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
• Other duties and responsibilities as assigned.

Skills

Customer Experience (CX)

Marketing Strategies

Marketing Campaigns

Education

Bachelor's Degree

Job description

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

This job involves researching and developing marketing content, serving as a communications hub, and guiding junior team members. It includes analyzing industry data, translating business goals into actionable insights, and contributing to the evaluation of marketing effectiveness. The role supports ongoing program optimization to align with the company's strategic objectives.

Job Description

Responsibilities:

• Drive sales operations performance by supporting sales incentive programs, coordinating offer and product training communications, and enabling frontline teams with the resources needed to achieve business goals.
• Researching and drafting marketing materials, presenting findings to management for review
• Reviewing relevant literature to ensure current marketing projects are informed by past materials and strategies
• Serving as the initial point of contact for marketing team communication inquiries and clarifications
• Providing mentorship and oversight to junior team members, guiding their project involvement
• Gathering market insights to inform and shape marketing strategies
• Assisting in the translation of business objectives into analytical frameworks for market insights
• Contributing to the creation of reports that measure the success of marketing initiatives
• Supporting the continuous improvement of marketing programs through analysis and reporting
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
• Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer:

This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

Skills:

Customer Experience (CX); Marketing Strategies; Marketing Campaigns

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

2-5 Years