Sr. Solutions Marketing Manager - Rockerbox

DoubleVerify; New York (NY); Hybrid; USD 79,000 - 129,000; Full time

Job summary

DoubleVerify seeks a Senior Solutions Marketing Manager for the US market, based in New York. The role centers on Rockerbox, a core part of the DV MAP platform, and requires leading cross‑functional campaigns, demand generation, and tailored narratives for major North American prospects.

You will collaborate with Commercial teams, develop sales assets, and evolve the RFP Playbook and deck library while aligning to business goals.

Qualifications

• 7+ years experience in marketing or field marketing for tech or ad tech environments.
• Bachelor degree in marketing, communications or related field.
• Experience with digital marketing and ad tech ecosystems is preferred.

Responsibilities

• Lead growth initiatives across Rockerbox and DV portfolio, driving ABM programs and multi-channel campaigns.
• Activate demand generation through webinars, events, and executive thought leadership.
• Partner with Commercial teams to craft executive narratives for NA prospects.
• Develop sales enablement assets and maintain core enablement infrastructure (RFP Playbook, Modular Decks).

Skills

ABM Programs

Campaign Management

Copywriting

Cross-functional Collaboration

Strategic Thinking

Education

Bachelor's degree in Marketing/Communications

Tools

PowerPoint

Word

Excel

Job description

Who we areDV is the leader in digital performance solutions, helping our advertiser and agency partners Verify the quality of their digital campaigns, Optimise to improve performance and Prove that they’re achieving their business outcomes, through unbiased 3rd party data and analytics. DV’s mission is to be the definitive source of transparency and data-driven insights into the quality and effectiveness of digital advertising for the world’s largest brands, agencies, publishers, and digital ad platforms. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best-in-class solutions across the digital advertising ecosystem, helping to build a better industry. Learn more at www.doubleverify.com.We are looking for a strategic Senior Solutions Marketing Manager, to help cover Solutions Marketing for the US market, based out of New York. The Solutions Marketing team consists of marketing generalists, partnering closely with DV’s Commercial team, with particular focus on the consideration and conversion stages of the customer lifecycle. Key responsibilities of the Solutions Marketing team include supporting Commercial on all elements of pitch support (RFPs, RFIs, decks), customized sales collateral for key clients, and leading account-based marketing efforts.This role will mainly focus on DV Rockerbox. DV Rockerbox simplifies the complexities of cross-channel marketing measurement by combining multi-touch attribution, marketing-mix modeling and incrementality testing into one user-friendly platform. DV Rockerbox is one pillar within the DV Media AdVantage Platform (MAP), alongside verification and optimization.This position will report to the head of Solutions Marketing, based in London UK. This position will be based in DV’s New York headquarters office. Currently the role is a hybrid arrangement, with Tuesday/Wednesday/Thursday as mandatory office attendance days.What You Will DoLead targeted growth initiatives across Rockerbox and the broader DV portfolio, driving Account-Based Marketing programs and integrated multi-channel campaigns, including email, to engage priority accounts and generate measurable pipeline impact.Activate strategic demand generation programs, including webinars, industry events, and executive thought leadership initiatives that strengthen market positioning and support commercial objectives.Partner closely with Commercial teams to build tailored, executive-ready narratives for major North American prospects, aligning solution value to client-specific business goals and decision criteria.Develop high-impact sales enablement assets, including pitch decks, one-pagers, and thought leadership content that clearly articulate differentiation and accelerate revenue growth.Own and continuously evolve core commercial enablement infrastructure, including the RFP Playbook and Modular Selling Deck Library, ensuring accuracy, consistency, and ease of customization at scale.Who You AreA strong marketing generalistDetail-oriented and organized, with the ability to manage multiple projects simultaneously in a fast-paced, matrixed environment.Ability to understand and absorb complex and advanced products and solutions within the ad tech spaceAbility to work independently and/or facilitate communications across functional teamsExcellent written and verbal communications skills, with particularly strong copywriting skillsExperience thriving in a fast-paced, team-based environmentAbility to self-motivate and work autonomouslyAbility to nurture strong, long-term working relationships with stakeholders across the DV business and across seniority levelsQualifications/ExpertiseApproximately 7+ years experienceBachelors degree in marketing, communications or a related fieldExperience with communications and/or field marketing for a tech company, preferably in a start-up, media, tech, or advertising environmentParticular experience with digital media attribution, incrementality testing, mixed media modelling, would be highly desiredExperience of partnering closely with Sales/Commercial/Account Management teams, both across new/enterprise business, and scaling existing customersDeep understanding of online digital marketing ecosystem and landscape, with preference for deep ad tech knowledgeExperience partnering with cross-functional teams, including Product and Sales/Commercial teamsExperience in Field Marketing and/or Account Based Marketing preferredProficiency with powerpoint, word, excelThe successful candidate’s starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, and balancing internal equity relative to peers at DV. The estimated salary range for this role based on the qualifications set forth in the job description is between $79,000 to $129,000. This role will also be eligible for bonus/commission (as applicable), equity, and benefits. The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, and recognize that the person we hire may be more or less experienced than this job description as posted.Not-so-fun fact: Research shows that while men apply to jobs when they meet an average of 60% of job criteria, women and other marginalized groups tend to only apply when they check every box. So if you think you have what it takes but you’re not sure that you check every box, apply anyway!