Sr. Sales Manager- Grocery Channel, West

Siete Family Foods; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

A leading company in the grocery sector seeks a Sr. Sales Manager for the West region. The ideal candidate will leverage extensive experience in consumer packaged goods sales to drive strategic partnerships and revenue growth with major retailers. Responsibilities include managing key accounts, leading sales initiatives, and collaborating with internal departments. Strong negotiation and problem-solving skills are essential for success in this dynamic role.

Qualifications

• 7+ years of progressive experience within consumer packaged goods sales required.
• Strong knowledge of Syndicated Data (SPINS, Nielsen/IRI, etc.) required.
• Existing knowledge in budgeting, forecasting, and trade management required.

Responsibilities

• Lead sales for grocery with key regional retailers.
• Directly manage key accounts ensuring distribution gains.
• Achieve revenue targets and new item launch goals.

Skills

Problem solving

Negotiation

Communication

Strategic selling initiatives

Job description

Long before your career in CPG and grocery channel sales began, you had a deep appreciation for your time spent at the grocery store! Your grocery runs felt like scavenger hunts—finding all the latest from your favorite brands, seeking out new products you’d never tried, and of course, grabbing your “tried and trues.” This is why, when you began working with retailers, brokers, and distributors, you felt prepared and wholeheartedly committed to putting your best foot forward, no matter what.

With years of experience and a talent for problem solving, negotiating the best deals, and storing loads of knowledge on all the latest industry trends in your back pocket, you’re a grocery channel expert! Sound like you? We’d love to hear from you for our Sr. Sales Manager - Grocery Channel, West position!

About you:

• Aisle by aisle, you’ve built a deep understanding of the grocery channel and all the latest industry trends. Some people call you the “grocery whisperer!”
• One of your many talents includes your ability to talk to anyone about anything and everything! You’re known for finding common ground, negotiating deals, and inspiring meaningful conversations.
• ‘Results,’ ‘Driven,’ and ‘Initiative’ are three words that you live by (and maybe even sticky-noted onto your bathroom mirror at some point in your life).
• Your communication cuts through mumbo-jumbo-yodel-lay-yehaw with precision, punctuality, and poise.
• Instead of “me, myself, I,” you think, “customer, client, consumers.”
• You’ve practically written a dissertation on how to establish strategic selling initiatives.
• Performance management is your chips and queso.
• You have big goals, but no problem is too small for you to lend a helping hand.
• Problem solving is your idea of a fun pastime—especially when you’ve got a taco in hand.

What you will do:

• Lead sales for grocery with Albertson’s and all West regional retailers.
• Directly manage key accounts to ensure distribution gains on the right product mix, competitive marketplace pricing, and effective programming execution across product segments.
• Understand who and how to influence accounts for retailer engagement, strategic partnership, and revenue generation.
• Manage, cultivate, and lead impactful relationships in the channel, including brokers, distributors, and potential brand partners.
• Manage customer spend to hit annual trade spending guidelines.
• Achieve revenue targets, new item launch goals, and seize opportunities to increase Siete visibility and velocities within accounts.
• Track identified sales metrics and represent the retail business in your region to the broader organization.
• Determine forecast levels for key accounts within a large-scale forecast and work closely with Sales management to measure progress to plan.
• Collaborate on and implement shopper marketing programs within key accounts.
• Support the sales plan with key internal departments such as Finance, Operations, and Marketing through frequent communication and planning metrics.
• Represent Siete at broker trainings, retail meetings, industry conferences and trade events.
• Willing to travel up to 50% and attend trade shows.

Your experience:

• 7+ years of progressive experience within consumer packaged goods sales is required; sales experience within grocery channels in the US is strongly preferred.
• Existing knowledge in budgeting, forecasting, and trade management is required.
• Previous relationships with retail/grocery, brokers, and distributors is required.
• Strong knowledge of Syndicated Data (SPINS, Nielsen/IRI, etc.) required.

Please fill out ourculture questionnaire. There are no wrong answers here -we want to learn more about you!

EEO Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity

If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy.

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