Sr. Product Marketing Manager, Content Strategy, Amazon Ads

Amazon; Sunnyvale (CA); On-site; USD 128,000 - 213,000; Full time

Job summary

An established industry player is looking for a dynamic Sr. Product Marketing Manager to lead content strategy within their Ads organization. This role emphasizes strategic thinking and editorial excellence, requiring a candidate with a strong background in marketing and a passion for the advertising landscape. You will have the opportunity to shape product communications, drive engagement through innovative newsletters, and collaborate across teams to enhance product visibility. If you thrive in a fast-paced environment and are eager to make an impact, this role is perfect for you.

Qualifications

• 6+ years of professional marketing experience required.
• Exceptional writing and editing skills are a must.
• Experience in digital marketing or advertising technology preferred.

Responsibilities

• Own and execute the Ads-wide Product Marketing newsletter program.
• Partner with Business Intelligence to share product health metrics.
• Drive internal event communications and develop presentation materials.

Skills

Marketing Experience

Data Analysis

Project Management

Writing and Editing

Cross-functional Collaboration

Education

Bachelor's Degree in Marketing or related field

Tools

Internal Communication Tools

Data Reporting Tools

Job description

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Description

We're seeking an experienced content strategist to drive strategic product communications and knowledge management across our Ads organization. This role combines editorial excellence, strategic thinking, and cross-functional partnership to ensure our teams stay informed and aligned on product developments and industry trends. The ideal candidate has curiosity about the advertising landscape (both internally and externally) and a deep understanding on the needs of their end customer. This is a highly visible role that requires both strategic thinking and hands-on execution, offering the opportunity to shape how our organization communicates and aligns around product development and innovation.

Description

We're seeking an experienced content strategist to drive strategic product communications and knowledge management across our Ads organization. This role combines editorial excellence, strategic thinking, and cross-functional partnership to ensure our teams stay informed and aligned on product developments and industry trends. The ideal candidate has curiosity about the advertising landscape (both internally and externally) and a deep understanding on the needs of their end customer. This is a highly visible role that requires both strategic thinking and hands-on execution, offering the opportunity to shape how our organization communicates and aligns around product development and innovation.

Key job responsibilities

• Own, execute, and refine the weekly Ads-wide Product Marketing newsletter program. This person will serve as editor-in-chief and be able to autonomously source from internal and external sources to create a compelling newsletter for readers. This person will test and learn on format, design, and content to drive engagement based on voice-of-customer feedback and internal metrics. The newsletter will cover topics such as: Products and ad solutions throughout development stages (Alpha, Beta, GA Launch); Critical resource updates and sales enablement materials (pitch decks, case studies); Industry news and competitive intelligence
• Partner with Business Intelligence to extract product health metrics into digestable newsletter/reporting formats that are shareable with the most senior-levels of the organization.
• Drive Product Marketing internal event communications, including managing how the organization will be represented at internal conferences and all-hands, and developing corresponding materials.
• Collaborate on internal and external-facing product roadmap presentations, working with design partners and stakeholders to develop best-in-class presentation materials to take roadmap to market
  
  

Basic Qualifications

• 6+ years of professional non-internship marketing experience
• Experience communicating results to senior leadership
• Experience using data and metrics to drive improvements
• Experience building, executing and scaling cross-functional marketing programs
• Exceptional writing and editing skills
• Strong project management and organizational abilities
  
  

Preferred Qualifications

• Experience with customer segmentation, profiling, and targeting
• Experience in advertising technology or digital marketing
• Experience in technical writing/copy editing
• Experience with product lifecycle management and go-to-market strategies
• Comfortable working with data analysis and reporting
• Event planning and presentation development experience
• Knowledge of internal communication tools and platforms
  
  

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.


Company - Amazon Advertising LLC

Job ID: A2937406

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Public Relations and Marketing

• Industries

  Software Development

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