Sr. PMM - Outdoor

Lennox; Richardson (TX); On-site; USD 150,000 - 197,000; Full time

Benefits offered by this job

STI bonus 15%

Medical, dental, vision

401(k) plan

Paid time off

Job summary

Lennox is seeking a Product Marketing Manager for Outdoor Equipment to lead voice of the customer, GTM strategy, and merchandising for HVAC product families. The role collaborates with Sales, Marketing, Demand Planning, and Supply Planning to drive category results.

You will champion pricing, profitability, and market share through data-driven insights, KPI dashboards, and cross-functional collaboration, shaping the product roadmap and customer communications.

Qualifications

• Bachelor’s degree in Business, Marketing, Engineering, Finance, or a related field.
• 12 years of relevant experience in product marketing, commercialization, or GTM strategy.
• Strong financial acumen, with ability to analyze pricing models, revenue forecasts, and P&L implications.
• Expertise in data analysis to assess market trends, customer segmentation, and product performance.
• Experience in B2B marketing, HVAC, or related manufacturing industries is a plus.

Responsibilities

• Develop and execute GTM strategies for categories, ensuring alignment with business objectives and revenue targets.
• Analyze market trends, competitive landscape, and customer insights to inform product positioning, pricing strategies, and commercialization efforts.
• Evaluate product performance, develop KPI dashboards, and recommend data-driven strategies to enhance profitability and market share.
• Provide financial analysis to support pricing, cost structures, and ROI modeling for product initiatives.
• Support forecasting and business planning activities, including sales projections, revenue optimization, supply & demand planning, and annual commercialization planning.
• Partner with sales and channel teams to develop product messaging, sales enablement tools, and training materials.
• Act as a liaison between marketing, product management, and sales to ensure alignment on customer value proposition and strategic priorities.
• Identify opportunities for portfolio expansion, product lifecycle management, and competitive differentiation.

Skills

Cross-functional leadership

Strategic mindset

Strong communication

Execution ownership

Analytical thinking

Education

Bachelor's degree in Business, Marketing, Engineering, Finance, or related field

Job description

Who We Are

Lennox (NYSE: LII) Driven by 130 years of legacy, HVAC and refrigeration success, Lennox provides our residential and commercial customers with industry-leading climate-control solutions. At Lennox, we win as a team, aiming for excellence and delivering innovative, sustainable products and services. Our culture guides us and creates a workplace where all employees feel heard and welcomed. Lennox is a global community that values each team member’s contributions and offers a supportive environment for career development. Come, stay, and grow with us.

What Drives Success

Lennox is transforming the HVAC industry by delivering leading customer experiences for homeowners and dealers. We are seeking a Product Marketing Manager, Outdoor Equipment to lead the vision, strategy, and execution of our air conditioners, heat pumps, and packaged heating and cooling equipment families for the Lennox Residential HVAC business.

This is a pivotal role for a strategic, customer-centric leader who thrives in complex, cross-functional environments. You will drive the voice of the customer, equip our sales team, and own the results of your categories. You will primarily engage with customers, Sales, Marketing, Demand Planning, and Supply Planning while also partnering to support Product Management, the evolution of our product roadmap, and develop business cases.

What You’ll Do

• Cross-functional leadership – Ability to collaborate across product management, sales & marketing, and operations teams.


• Strategic mindset – Capacity to align product strategy with market opportunities, competitive positioning, and financial goals.


• Strong communication skills – Ability to articulate value propositions and technical concepts to diverse internal and external audiences.


• Execution focus & ownership – Results-driven with the ability to manage multiple priorities and drive initiatives to completion.


• Analytical problem-solving – Uses data and market insights to inform decision-making and optimize commercialization strategies.

Key Responsibilities

• Develop and execute GTM strategies for your categories, ensuring alignment with business objectives and revenue targets.


• Analyze market trends, competitive landscape, and customer insights to inform product positioning, pricing strategies, and commercialization efforts.


• Evaluate product performance, develop KPI dashboards, and recommend data-driven strategies to enhance profitability and market share.


• Provide financial analysis to support pricing, cost structures, and ROI modeling for product initiatives.


• Support forecasting and business planning activities, including sales projections, revenue optimization, supply & demand planning, and annual commercialization planning.


• Partner with sales and channel teams to develop product messaging, sales enablement tools, and training materials.


• Act as a liaison between marketing, product management, and sales to ensure alignment on customer value proposition and strategic priorities.


• Identify opportunities for portfolio expansion, product lifecycle management, and competitive differentiation.

What We Are Looking For

• Bachelor’s degree in Business, Marketing, Engineering, Finance, or a related field (or an equivalent combination of education and experience).


• 12 years of relevant experience in product marketing, commercialization, or GTM strategy.


• Strong financial acumen, with the ability to analyze pricing models, revenue forecasts, and P&L implications.


• Expertise in data analysis to assess market trends, customer segmentation, and product performance.


• Experience in B2B marketing, HVAC, or related manufacturing industries is a plus.


• Strong understanding of marketing principles, including branding, product lifecycle management, and competitive positioning.


• Ability to interpret financial data, P&L statements, and pricing models to inform business decisions.


• Excellent presentation skills, with the ability to translate complex data & ideas to meet the needs of each audience.


• Passion for continuous learning, innovation, and taking initiative in a fast-paced environment.

What Will Give You An Edge

• Experience working through a stage gate development process.


• The ability to lead your category with courage.


• You have demonstrated the ability to work cross functionally, achieving results based on influence rather than reporting relationships.

What We Offer

Compensation

This is a salaried exempt role. The starting salary range for this role and market is between $150,400 - $197,400 annually. Factors that may affect starting salary include geography/market and the skills, education, experience, and other qualifications of the successful candidate. Employees in this role are also eligible for a Short Term Incentive (STI) bonus of 15% in accordance with the terms of the Company’s applicable plan. Employees in this role are not eligible for overtime.

Benefits

Subject to applicable eligibility requirements, the following benefits are offered for this role: tuition reimbursement; medical, dental, and vision insurance; prescription drug coverage; 401(k) retirement plan; short-term disability insurance; 8 weeks paid birthing leave; 2 weeks paid bonding leave; life and long-term disability insurance.

Depending on date of hire, and subject to applicable eligibility requirements, new employees in this role also receive up to: 12 days paid time off, 2 paid well-being days, 1 paid volunteer day, 12 paid holidays, and 3 floating holidays per year.

Our Culture

At Lennox, our Core Values of Integrity, Respect & Excellence are ingrained in the fabric of the organization. They define our culture – which is about how we do business and how we treat others. Lennox is not just a workplace; we are a global community that values each team member’s contributions. As an equal opportunity employer, we are committed to recruit, develop, and retain talented individuals from a wide range of backgrounds, ensuring that everyone has the opportunity to succeed and contribute to our continued growth and success. At Lennox, you’ll take pride in our brands, knowing you are part of something special. Come, stay, and grow with us!

Disclaimers: The compensation and benefits information is accurate as of the date of this posting. Lennox reserves the right to modify this information at any time, with or without notice, subject to applicable law.

We may use automated tools, including artificial intelligence, to support parts of our hiring process, such as application review and interview scheduling. These tools assist our teams but do not replace human decision-making. If you need an accommodation or have questions, please contact [e-mail].