Sr Marketing Product Manager

Enovis; Lewisville (TX); Remote; USD 145,000 - 183,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

401(k) Plan

Job summary

Enovis is seeking a Sr Product Manager to drive marketing strategy and execution for the Regen portfolio from ideation through launch and post-launch management. The role reports to the VP of Marketing and is remote, with global collaboration across demand generation and sales teams.

You will develop global marketing strategy, guide product positioning, and lead a talented team of product managers to achieve business growth and better patient outcomes.

Qualifications

• 8-10+ years of marketing/inline brand management experience in the medical device industry.
• Experience in US downstream marketing is required.
• Sales experience or consumer marketing is a plus.

Responsibilities

• Direct and lead marketing efforts for Regeneration product portfolio to maximize revenue and profitability.
• Develop and execute downstream marketing strategies to achieve company objectives with customers.
• Identify market trends, consumer insights, and competitive dynamics to inform strategy and product positioning.
• Define KPIs for marketing initiatives and ensure measurement against goals.
• Oversee personalization and segmentation to engage key audience segments.
• Use data-driven insights to adjust strategies and optimize growth.
• Prepare regular reports and presentations for senior leadership on performance and opportunities.
• Collaborate with demand generation and sales to align with brand vision and objectives.
• Lead New Product Launches in US and coordinate with Intl markets.

Skills

Marketing leadership

Brand management

US downstream marketing

Global/Upstream Marketing

Sales experience

Team development

Job description

ABOUT ENOVIS™

Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent and innovation, the Company’s extensive range of products, services and integrated technologies fuels active lifestyles in orthopedics and beyond. For more information about Enovis, please visit www.enovis.com.

Who We Are

Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent and innovation, the Company’s extensive range of products, services and integrated technologies fuels active lifestyles in orthopedics and beyond. For more information about Enovis, please visit www.enovis.com.

What You’ll Do

As a key member of the Regen, Marketing team you will play an integral part in helping Enovis drive the medical technology industry forward through transforming patient care and creating better patient outcomes.

Job Title: Sr Product Manager

Reports To: VP, Marketing

Location: Remote

Job Title/High-Level Position Summary

Responsible for delivering top and bottom-line metrics through developing and leading execution of comprehensive marketing strategies to drive customer acquisition and retention with end-consumers of the company’s products and services. This is a downstream, market activation role that will collaborate within the marketing team and with cross-functional departments such as demand generation and sales to deliver data-driven marketing initiatives that support business growth and align with overall company objectives. This position supports the development of global marketing strategy and the development of global new product platforms from ideation through launch and post‑launch management. Involved in developing, modifying and executing company policies that affect immediate operations and have a company-wide effect. Typically manages one or more departments of Professional track employees and may have subordinate Supervisors.

Key Responsibilities

• Directs and develops the marketing efforts of Regeneration product portfolio to maximize revenue and profitability from a category level.
• Develop and lead execution of downstream marketing strategies to achieve company objectives with customers
• Identify key market trends, consumer insights, and competitive dynamics to inform marketing strategies and product positioning
• Define key performance indicators (KPIs) for marketing initiatives and ensure proper tracking and measurement of performance against goals
• Oversee personalization and segmentation strategies to ensure marketing efforts resonate with key audience segments
• Utilize data-driven insights to adjust marketing strategies and optimize effectiveness against business growth goals
• Provide regular reporting and presentations to senior leadership, highlighting marketing performance, opportunities, and challenges
• Work closely with demand generation team members to implement compelling marketing strategies that align with the brand’s vision and mission while also accomplishing assigned business objectives
• Customer, Competitive & Market Insights & Analytics- Plan & execute market research, competitive assessments, and generate insights on new technologies and BD opportunities
• New Product Launches: Lead the New Product Launch in US including positioning, messaging, claims, and go-to-market plans. Partner and share with Intl markets for new product launches.
• Develop US marketing plan, and quarterly POA for assigned portfolio. Guide the team in meeting day-to-day needs of the Companion Sales team.
• Supervisory Responsibility – Leads a team of product managers assigned to the portfolio. Hires, trains, develops and retains a talented team

Minimum Basic Qualifications

• Minimum of 8-10 years of experience or equivalent with marketing/ in-line brand management experience in the medical device industry
• To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Must have experience in US downstream marketing
• Experienced in Global/ Upstream Strategic Marketing a plus
• Sales Experience, Consumer marketing is a plus
• Proven track record of developing Marketing team members

Base Pay Range

Base Pay Range: $145K‐ $163K- $183K (reflective of a full-time position)

Employees in this position are also eligible to earn an annual performance bonus.

Creating better together

It’s the Enovis purpose, and it’s what drives us and empowers us every day on a global scale. We know that the power to create better – for our customers, our team members, and our shareholders – begins with having the best team, pursuing common goals, operating at the highest levels, and delivering extraordinary outcomes

What does creating better together mean to us at Enovis? Discover the “why” behind our purpose, values and behaviors: Our Enovis Purpose, Values and Behaviors on Vimeo

We Offer a Comprehensive Benefits Package That Includes

• Medical Insurance
• Dental Insurance
• Vision Insurance
• Spending and Savings Accounts
• 401(k) Plan
• Vacation, Sick Leave, and Holidays
• Income Protection Plans
• Discounted Insurance Rates
• Legal Services

EQUAL EMPLOYMENT OPPORTUNITY

Enovis provides equal employment opportunities based on merit, experience, and other work-related criteria without regard to race, color, ethnicity, religion, national origin, sex, age, pregnancy, disability, veteran status, or any other status protected by applicable law. We also strive to provide reasonable accommodation to employees’ beliefs and practices that do not conflict with Enovis policies and applicable law. We value the unique contributions that every employee brings to their role with Enovis.