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A leading medical device company is seeking a Sr. Market Development Manager to enhance therapy awareness and manage collaborative efforts. The ideal candidate will have a Bachelor's degree and significant marketing experience, partnering with healthcare professionals. This remote role includes 40-50% travel and focuses on driving impactful marketing initiatives in the healthcare sector.
At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.
A Day in the LifeA Day in the Life
At Medtronic Pelvic Health, we are committed to improving the lives of patients living with bladder and bowel dysfunction through innovative therapies. As a Sr. Market Development Manager, you will play a key role in driving therapy awareness, adoption, penetration growth, asset development and market development execution of programs for patients and healthcare professionals within a specific geographic region. This role works collaboratively with HCP customers, the sales organization and internal partners. The Sr. Market Development Manager operates with a high level of accountability and a proven track record of performance.
*This is a remote, field-based position reporting in through the marketing function. This position does not have direct reports. At Medtronic, we bring bold ideas forward with speed and decisiveness to put patients first in everything we do. This position is remote to enhance our competitive edge and expand our cross-functional collaboration efforts. This role will require 40% - 50% of travel to enhance collaboration and ensure successful completion of projects.
Responsibilities may include the following and other duties may be assigned:
Identify unique local market opportunities to increase therapy and product awareness
Create and implement guideline directed co-marketing programs based on market needs including digital, social, direct mail, print, email, and TV
Develop and maintain relationships with sales organization, HCPs and key practice or hospital staff
Design and develop innovative content and assets for patient and HCP programs (flyers, handouts, digital content) to support campaigns and events
Partner with Marketing, Medical Education, Compliance, and Sales teams to align on business strategies, ensuring cohesive and impactful program delivery
Conduct patient education seminars and community outreach programs in partnership with HCPs and territory sales team
Work in close partnership and communicate regularly with sales management and sales reps to maintain consistency in program targets and scope
Act as a resource for leadership and field teams, providing strategic insights for therapy penetration and growth
Track, measure, analyze and report marketing program impact to key internal and external stakeholders
Understand the dynamic market needs and identify opportunities for future awareness campaigns
Comply with all applicable laws and regulations, the AdvaMed Code of Ethics on Interactions with Healthcare Professionals, and company policies
Travel to meet with HCPs, customer representatives (in health care facilities and other venues) to discuss marketing initiatives
This role requires 40-50% travel
Must Have: Minimum Requirements
To be considered, these minimum requirements must be evident on your resume.
Bachelor’s degree required
Minimum of 7 years of experience in sales and/or marketing, or advanced degree with a minimum of 5 years of experience
Nice to Have
MBA
Healthcare, pharma, or medical device experience
Strong project and stakeholder management skills with a proven track record of leading cross-functional initiatives
Experience catering messages and presentations to varied audiences, from peers to c-suite
Strong ability to align customer needs with solution offerings, proficiency in segmentation & targeting and definition of stakeholder specific value propositions
Experience with agile marketing methodologies
Experience launching digital campaigns
Possesses disease state understanding of urinary and bowel voiding dysfunctions
Proficient understanding of medical device regulatory and compliance guidelines
Project management experience
Solid experience in a large corporate environment with a complex matrix culture
Physical Job Requirements
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.
Benefits & CompensationMedtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
The following benefits and additional compensation are available to those regular employees who work 20+ hours per week: Health, Dental and vision insurance , Health Savings Account , Healthcare Flexible Spending Account , Life insurance, Long-term disability leave , Dependent daycare spending account , Tuition assistance/reimbursement , and Simple Steps (global well-being program).
The following benefits and additional compensation are available to all regular employees: Incentive plans, 401(k) plan plus employer contribution and match , Short-term disability , Paid time off , Paid holidays , Employee Stock Purchase Plan , Employee Assistance Program , Non-qualified Retirement Plan Supplement (subject to IRS earning minimums) , and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums).
Regular employees are those who are not temporary, such as interns. Temporary employees are eligible for paid sick time, as required under applicable state law, and the Employee Stock Purchase Plan. Please note some of the above benefits may not apply to workers in Puerto Rico.
Further details are available at the link below:
Medtronic benefits and compensation plans
About MedtronicWe lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 95,000+ passionate people.
We are engineers at heart— putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.
Learn more about our business, mission, and our commitment to diversity here.
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.
If you are applying to perform work for Medtronic, Inc. (“Medtronic”) in any position which will involve performing at least two (2) hours of work on average each week within the unincorporated areas of Los Angeles County, you can findhere a list of all material job duties of the specific job position which Medtronic reasonably believes that criminal history may have a direct, adverse and negative relationship potentially resulting in the withdrawal of a conditional offer of employment. Medtronic will consider for employment qualified job applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.