Sr. Manager, NAM Digital Marketing

Logitech; San Jose (CA); Hybrid; USD 126,000 - 175,000; Full time

Benefits offered by this job

Medical Coverage

Dental Coverage

Vision Coverage

401(k) Plans

ESPP

Paid Time Off

Paid Holidays

Parental Leave

Employee Product Discounts

Job summary

Logitech is seeking a Direct to Consumer (DTC) Regional Growth Marketing Manager for North America. You will own the NA digital investment strategy for Logitech.com, manage demand generation, and oversee a multi-million-dollar budget with a strong ROI focus.

This hybrid role requires ~15% travel and onsite work at the Dallas, TX office 2–3 days per week. You will collaborate with global and NAM teams, Sales, Agencies, Finance, and Marketing to deliver on Logitech’s strategic objectives, build

Qualifications

• Extensive digital/performance marketing experience in ecommerce.
• Experience managing multi-million-dollar paid media budgets.
• Strong analytics and data-driven decision making.

Responsibilities

• Define regional growth marketing strategy aligned with global priorities.
• Lead quarterly and annual marketing plans with KPI targets and ROAS focus.
• Design and lead channel initiatives with partners and cross-functional teams.
• Drive demand generation with campaigns that deliver high-intent traffic and growth.
• Oversee budgeting and ROI optimization across regions.
• Coach and mentor marketing team and foster an inclusive culture.

Skills

Digital marketing

Ecommerce

Budget ownership

Analytics

Tools

Google PPC

Meta

TikTok

Amazon

Job description

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

The Team and Role:

Our team is united around collaboration, inclusion and driving excellence. We work together and cross functionally to drive results and exceed goals. We also have fun and enjoy building our team culture. We are humble and driven for growth.

We are looking for a Direct to Consumer (DTC) Regional Growth Marketing Manager for North America. The NA Regional Growth Marketing Manager is responsible for owning the digital investment strategy for Logitech.com for North America reporting to the Head of DTX. This leader will own the Demand Generation Regional execution and optimization driving the DTC Demand Gen Model. Also will own the regional paid media budget, allocate across channels, shift spend based on performance, optimize marketing efficiency and build quarterly and annual investment plans.

Reporting to the Head of DTC e-Commerce North America, you will work with a team of Marketers as well as our Logitech partners to define, develop, and drive marketing programs to deliver on Logitech’s strategic objectives. You will also work with other team members cross-functionally, including Sales, Online, Agencies, Finance, Category team and multiple channels.

This role requires ~ 15% travel for internal meetings, industry conferences (as required/needed), and on-site customer visits to strengthen partnerships (when required).

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you’ll need for success at Logitech. In this role you will:

• Strategic Leadership: Define and own the regional growth marketing strategy, grounded in global company priorities and local market intelligence. Continuously innovate for growth and brand distinction in a highly competitive environment.
• Quartely Goal Setting: Develop clear, actionable short- and long-term marketing plans. Set ambitious KPIs through the funnel with spend, traffic, Revenue on Ad Spend (ROAS), Landing Strategies and CV% and Revenue.
• Channel & Partner Ecosystem Growth: Design and lead channel marketing initiatives with Global & Regional teams cultivating high-impact partner relationships and leveraging success stories to differentiate in the market.
• Demand Generation: Collaborate with Global and NAM Demand Gen teams to execute campaigns that drive quality traffic with high intent purchase. Drive the right phasing, allocate dynamically and shifting spend based on customer experience and ROAS.
• Performance & Data-Driven Accountability: Work with Online, Finance, Global Marketing to leverage digital growth analytics and insights to optimize, grow and improve. Strong analytical, reporting, and commercial acumen.
• Budget Stewardship: Oversee a multi-million-dollar budget with a strong ROI focus, balancing resources to maximize commercial impact.
• Team Leadership & Culture: Build, coach, and mentor a high-performing marketing team both directly and indirectly. Cultivate a supportive, inclusive, and growth-focused culture—ensuring talent development, succession planning, and professional advancement.
• Ecommerce Experience: Leverage your ecommerce experience in digital funnel execution to grow Logitech’s online business with high double digit growth rates. Comfortable with Revenue, Gross Margin, ROAS, CAC, LTV, Conversion rate and new customer acquisition growth targets.
• Ideate and build campaigns: Drive preference for the Logitech regional portfolios within the partner ecosystem and to their customers.
• Partnership: Successfully partner with multiple teams to achieve key KPI including Online team, finance, merchandising, CRM, analytics, product teams, brand teams, country teams and agencies

Key Qualifications:

For consideration, you must bring the following minimum skills and experiences to our team:

• Many years in digital/performance marketing in ecommerce
• $10M+ paid media budget ownership
• Google PPC, Affiliates, Meta, TikTok, Amazon, Rakuten media experience
• Advanced analytics in AI/Excel/Tableau/Adobe/Content Square
• Solid grasp of building positive partner relationships and presenting at executive and operational levels
• Proven data-driven decision-maker with well-developed business and financial management skills
• Proven record growing online revenue

Work Location and Model:

At Logitech, we empower global collaboration by providing a flexible hybrid work model. Depending on the role and team needs, this may include working remotely, on-premises, or a blend of both. If relocation is required for this position, we will communicate the expected timeline and support offered.

This is a hybrid position. The successful candidate is expected to work onsite at our Dallas, Texas office 2–3 days per week, with the remaining days remote. Specific onsite days will be coordinated with your manager and team.

Compensation:

This position offers an annual base salary typically between $ 126,000 and $ 175000, depending on location and experience.

Benefits:

• Medical Coverage
• Dental Coverage
• Vision Coverage
• Traditional 401(k) Plans
• Roth 401(k) Plans
• Flexible Spending Accounts
• Employee Share Purchase Plan (ESPP)
• Basic Life Insurance
• Additional Life Insurance
• Disability Coverage
• Adoption Assistance
• Surrogacy Assistance
• Tuition Reimbursement Plans
• Commuter Benefits
• Paid Time Off
• Paid Holidays
• Bereavement Leave
• Paid Parental Leave

• Wellness Programs
• Health Savings Account Plans
• access to Expert Medical Opinions
• Identity Theft Protection
• Breast Milk Delivery to Nursing Mothers on Business Travel
• access to a Group Legal Plan
• Donations Matching Programs
• Employee Product Discounts
• access to Auto Insurance
• access to Home Insurance
• access to Pet Insurance

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.

Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!

We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at [phone] for assistance and we will get back to you as soon as possible.