Sr. Manager, GTM Product Marketing, Informatica from Salesforce

Salesforce, Inc.; Atlanta (GA); In loco; USD 143.000 - 217.000; Tempo pieno

Descrizione del lavoro

Salesforce is seeking a seasoned product marketing leader to own Informatica go-to-market for the field, setting the quarterly rhythm and driving pipeline with measurable plays. You will partner with Sales, Programs, and Enablement to ensure field readiness and drive outcomes across campaigns and events.

You will build and refine plays, leverage AI-powered tools, and translate technical value into business impact. A strong cross-functional and data-driven mindset is required.

Competenze

• 7+ years in Product Marketing, Solution Engineering, Sales or Go-To-Market roles in B2B SaaS or enterprise technology.
• Proven track record turning GTM strategy into field-ready execution with Sales leadership and programs.
• Experience building sales plays and enablement that drove measurable pipeline.

Mansioni

• Own Informatica go-to-market for the field: set quarterly rhythm, create, launch and manage sales plays with targets.
• Drive seller readiness with Sales Programs, Strategy and distribution leaders; align plays with campaigns and field events.
• Partner with Enablement to deliver training, demos and AI-powered tools; use data to improve plays and messaging.

Conoscenze

Product Marketing

Go-To-Market

Sales Enablement

Data-driven decision making

Executive storytelling

Strumenti

Slackbot

AI tools

Descrizione del lavoro

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

The Experience

Informatica is joining Salesforce at the moment every enterprise is asking whether its data is ready for AI agents. You will turn that imperative into a motion that works through the Salesforce field.

You will develop sales plays, seller readiness plans and feedback loops that drive pipeline across the Salesforce distribution engine.

You treat the field as your customer. You're energized when a play closes deals, and you simplify complexity into something a seller can use tomorrow.

You move between strategy and detail without a handoff, and you use data to change course quickly. You bring optimism and resilience to a fast-moving integration.

What You'll Actually Be Doing

• Own Informatica go-to-market for the field: set the quarterly operating rhythm and create, launch and manage sales plays with measurable pipeline targets. Retire or rework plays that don't convert.


• Drive seller readiness with Sales Programs, Sales Strategy and distribution leaders. Make Informatica easy to sell with clear entry points, discovery questions and talk tracks, and align plays with campaigns and field events.


• Partner with Enablement to deliver training, demos and AI-powered tools like Slackbot skills. Use seller feedback, win/loss and funnel data to improve plays and messaging every quarter.


• Represent Informatica in cross-cloud planning and report play performance and field insig

You're Our Person If...

• 7+ years in Product Marketing, Solution Engineering, Sales or Go-To-Market roles in B2B SaaS or enterprise technology.


• Proven track record turning GTM strategy into field-ready execution with Sales leadership, AEs and Sales Programs


• Experience building sales plays, enablement programs and training that drove measurable pipeline impact


• Deep understanding of data management, data integration, governance or AI/data platforms, and the ability to translate technical capability into business value.


• Strong partnership with Core PMMs and Product Managers on launches, messaging and roadmap priorities


• Executive-ready presentation and storytelling skills.


• Analytical rigor: using data to measure programs and refine them.


• Ability to lead through influence across global teams, and manage multiple priorities in ambiguity

Even Better If...

• Sales, GTM, or quota-carrying experience


• Experience marketing AI, data or agent-based products, and familiarity with Informatica


• Familiarity with complex enterprise pricing and packaging, including consumption models


• Hands-on building of agents or skills, and fluency with AI tools.


• Experience integrating an acquired company's products into a larger sales organization

Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

Compensation & Benefits

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program.

More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.

The typical base salary range for this position is $143,400 - $216,900 annually.The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.