SR. MANAGER, GLOBAL MARKETS

Virginia Tourism Corporation; Fredericksburg (VA); Hybrid; USD 75,000 - 90,000; Full time

Job summary

Virginia Tourism Corporation in Richmond, VA is seeking a Sr. Manager, Global Markets to lead campaigns across Canada, Europe, and Asia.

The role supports the Global Markets team and requires coordination of international travel and events with hybrid in-office and telework options. Qualifications include 5+ years in public relations or marketing campaign management, strong communication skills, and budget/travel coordination experience.

Qualifications

• Knowledge of marketing and event management principles, international media relations, and foreign business practices.
• Ability to prioritize work and manage multiple simultaneous projects.
• Effectively communicate verbally and in writing.
• Work independently as well as collaboratively within a multi-discipline team environment.
• Work with executives and government officials.
• Exhibit sound judgment and maintain confidentiality on sensitive matters.
• Budget planning, procurement, and travel arrangement coordination experience is required.

Responsibilities

• Evaluate, plan, and implement all preparation for trade and media site inspection tours, seminars, and trade shows.
• Strategize and assist with implementation of international media, trade and marketing activities.
• Participate in tourism trade and international media-related events.
• Assist in managing the marketing activities of remote, in-country representatives.
• Route travel around Virginia, as well as several international and national trips per year.

Skills

Marketing strategy

Event management

Foreign language

Verbal communication

Written communication

Team collaboration

Job description

SR. MANAGER, GLOBAL MARKETS

Richmond, Virginia

The Virginia Tourism Corporation (VTC) is seeking a Sr. Manager, Global Markets to support VTCs campaigns in Canada, Europe, and Asia. This position will support the Global Markets team.

Responsibilities:

• Evaluate, plan, and implement all preparation for trade and media site inspection tours, seminars, and trade shows
• Strategize and assist with implementation of international media, trade and marketing activities
• Participate in tourism trade and international media-related events
• Assist in managing the marketing activities of remote, in-country representatives
• Route travel around Virginia, as well as several international and national trips per year

Job Qualifications:

• Considerable knowledge of marketing and event management principles, international media relations, and foreign business practices
• Ability to prioritize work and manage multiple simultaneous projects
• Effectively communicate verbally and in writing
• Work independently as well as collaboratively within a multi-discipline team environment
• Work with executives and government officials
• Exhibit sound judgment in making decisions
• Maintain confidentiality on sensitive matters
• Budget planning, procurement, and travel arrangement coordination experience is required

Experience Required:

• 5+ years of experience in public relations and/or marketing campaign management required
• Proficiency in foreign language(s) is a plus

This position is based in VTCs Richmond Office three days each week with the option of teleworking two days each week according to VTCs hybrid work policy.

Being authorized to work in the U.S. is a precondition of employment. VTC uses the E-Verify system and does not provide sponsorship.

This position requires travel and representing VTC at multiple functions and events. A valid Virginia drivers license and ability to obtain a passport are required. All candidates must apply through our website https://www.vatc.org/about/employment/. Applicants must submit a resume and cover letter. Salary range: $75,000-$90,000. Application deadline: October 8, 2026.

VTC is an Equal Opportunity Employer. All applicants are considered for employment without regard to race, sex, color, national origin, religion, sexual orientation, gender identity or expression, age, veteran status, political affiliation, genetics, or against otherwise qualified individuals with disabilities. It is VTCs intent that its employment and personnel policies and practices conform to all applicable federal, state, and local laws and regulations regarding non-discrimination and affirmative action. Applicants requiring more information or requiring assistance may contact VEDP Human Resources at 1-804-545-5634 or [e-mail]. TDD 1-800-828-1120.

Salary/Compensation:

• $75,000 - $90,000 per year