Sr. Manager, Content Marketing Producer Management

PBS; Arlington (VA); On-site; USD 85,000 - 100,000; Full time

Benefits offered by this job

Paid time off

Health insurance

Retirement plan

Job summary

PBS in Arlington, VA is seeking a Sr. Manager, Content Marketing Producer Management. Lead strategy and execution for national producer content across PBS digital platforms, focusing on discoverability, streaming performance, and value across evolving AI-driven ecosystems.

You will govern clips, metadata, and supporting assets, and ensure timely producer payments while protecting PBS investments. Lead a team and align cross-functional efforts with PBS Digital & Marketing.

Qualifications

• 6 years' experience in digital publishing, media production, or content marketing.
• 3-5 years' experience in program marketing or content production within media/agency/nonprofit.
• Bachelor's degree or equivalent experience.
• Strong ability to manage complex workflows and high-volume communications.
• Experience collaborating across creative, technical, and business teams.

Responsibilities

• Review and manage Content Marketing Strategy Plans and deliverables for national producer payments.
• Oversee end-to-end delivery of clips, metadata, and assets for discoverability on AI-driven platforms.
• Lead content marketing strategy across the digital lifecycle from planning to sunsetting.
• Coordinate readiness during system transitions and platform updates.
• Manage a team of staff/contractors and align efforts with PBS goals.
• Collaborate across PBS Digital & Marketing and with organizational partners.

Skills

Digital publishing

SEO & analytics

Stakeholder communications

Team leadership

Cross-functional collaboration

Education

Bachelor's degree

Tools

CMS

Web analytics

Job description

Position Title:

Sr. Manager, Content Marketing Producer Management

Department:

Multiplatform Marketing & Content

Corporate Area:

Digital & Marketing

Status:

Regular, Full time Exempt

Manager Title:

Director, Content Marketing & Production

Position Overview:

PBS takes a multiplatform approach to content development, distribution, and marketing across broadcast and digital platforms. This content marketing-focused role supports the growth and engagement of digital audiences, with an emphasis on discoverability, streaming performance, and long-term content value. The Sr. Manager, Producer Management oversees content marketing strategy and execution for general audience National Producer series, films, and priority one-off titles on digital platforms. This role is responsible for ensuring PBS national producer content is discoverable, performant, and prepared for AI-driven discovery environments through the timely delivery and governance of clips, metadata, and supporting assets. This position plays a critical business function by reviewing and approving contractually required Content Marketing Strategy Plans and related deliverables, enabling timely producer payments and protecting PBS's financial and strategic investment in national content. The role is essential to sustaining PBS's ability to scale national content, meet board-level performance goals, and preserve long-term content value as discovery ecosystems continue to evolve.

Key responsibilities will include, but are not limited to:

• Review, approve, and manage Content Marketing Strategy Plans and related deliverables required for national producer payment, ensuring compliance with PBS requirements and protecting producer investments.
• Own the end-to-end delivery, quality, and governance of clips, metadata, and supporting assets required to support discoverability across AI-driven and emerging distribution platforms.
• Oversee content marketing strategy for national producers across the digital content lifecycle, from planning and launch through optimization, maintenance, and sunsetting.
• Serve as a primary point of accountability for national producer readiness during major system transitions and platform updates, translating PBS digital requirements into clear, actionable guidance.
• Lead high-volume communications with national producers, providing day-to-day tactical support and directing systemwide messaging related to digital standards, analytics, platform changes, and compliance initiatives.
• Manage a team of full-time employees, setting priorities, overseeing workflows, and ensuring consistent execution against strategic goals.
• Collaborate cross-functionally within PBS Digital & Marketing and with partners across the organization to align national producer efforts with PBS audience, platform, and business objectives.
• Identify and mitigate operational, brand/reputational risk through consistent oversight of producer deliverables tied to funded shows and initiatives.

Requirements for success:

• 6 years' experience in digital publishing, media production, or content marketing, with strong experience in web strategy, analytics, and SEO/AIO best practices.
• 3-5 years' experience in program marketing or content production within a media company, agency, or nonprofit organization.
• Bachelor's degree in a related field or an equivalent combination of education and experience.
• Demonstrated ability to manage complex workflows, shifting priorities, and high-volume stakeholder communications.
• Strong collaboration skills, with experience working across creative, technical, and business teams.
• Sound editorial judgment and excellent written and verbal communication skills.
• Working knowledge of content management systems, analytics tools, and web publishing technologies.
• Prior experience managing staff and/or contractors preferred.
• Public media experience a plus.

The base pay range for this position at the beginning of employment is expected to be between $85,000/year and $100,000/year. The actual base pay offered may vary depending on multiple individualized factors, including but not limited to job-related knowledge, skills, and experience. The total compensation package for this position will also include other elements for eligible employees, including: (i) eligibility for discretionary bonuses; (ii) various insurance options, including medical, dental, vision, hearing, life, accidental death and dismemberment, short-term and long-term disability, and business travel accident insurance; (iii) identity protection program; (iv) employee assistance program; (v) financial and retirement savings benefits including the PBS Retirement Plan 403(b); (vi) paid time off (17 days per year), paid sick time benefits (12 days per year), paid parental leave (60 days / 12 weeks ), and paid holidays (12 days per year). Details of these benefit plans will be provided upon request. The application window for this position is expected to close on 9/30/2026.

If hired, the employee will be in an "at-will position," and the Company reserves the right to modify the base hourly rate/salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

PBS is an Equal Opportunity Employer in accordance with the EEOC and the Commonwealth of Virginia.