Sr. Influencer Marketing Manager (NY Contract-to-Hire)

Saylor; New York (NY); On-site; USD 100,000 - 125,000; Full time

Job summary

An innovative creative agency is seeking a Sr. Influencer Marketing Manager who will drive influencer marketing strategies and build relationships with social media influencers. This dynamic role involves developing comprehensive campaigns across platforms like Instagram, TikTok, and YouTube, ensuring brand representation and high-quality content. The ideal candidate will have a strong background in influencer marketing, exceptional communication skills, and a passion for digital trends. Join a collaborative team that values creativity and innovation, and take your career to new heights in a supportive environment that fosters growth and success.

Benefits

Health Insurance

401k

Generous Vacation

Growth Opportunities

Qualifications

• 5-7 years of experience in influencer marketing with a focus on strategy.
• Strong understanding of social media platforms and influencer ecosystems.

Responsibilities

• Develop and manage influencer marketing campaigns aligned with client goals.
• Negotiate contracts and manage all aspects of influencer marketing campaigns.

Skills

Influencer Marketing

Social Media Strategy

Negotiation Skills

Communication Skills

Data Analysis

Creative Thinking

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Tools

Instagram

TikTok

YouTube

Pinterest

Job description

About Saylor

Saylor is an LA-based creative agency for entertainment brands and brands who seek to entertain. We are an office filled with passionate people who love to work together to develop authentic, sharable content that inspires fans across the internet. We represent a wide range of clients including Netflix, Disney, Amazon, Hulu, Paramount+, and more.

We’re a close-knit team of creatives who value collaboration, quality of work, innovation, and most importantly: being social. In the office, we aim to create a supportive environment where individuals are encouraged to work together to problem-solve for our clients.

Position Overview

We’re looking for a dynamic Sr. Influencer Marketing Manager with a passion for social media and influencer partnerships. You will be responsible for building and managing influencer marketing strategies, fostering relationships with social media influencers, and driving creative, authentic content that resonates with our clients and their audiences. This role will report to the Associate Strategy Director and requires a deep understanding of influencer trends, the social media landscape, and how to leverage both to maximize brand impact.

Location and Salary

This is a full-time, exempt contract-to-hire role with a salary range of $100,000-$125,000 depending on experience. The contract-to-hire period will be three months. This is a remote role and candidates should be comfortable working east coast hours, and preference will be given to candidates in New York or New Jersey.

Responsibilities

1. Develop and manage comprehensive influencer marketing campaigns that are aligned with client goals, focusing on social media platforms such as Instagram, TikTok, YouTube, Pinterest, and emerging channels.
2. Research and identify relevant influencers and content creators across platforms to match brand objectives, brand safety, campaign targets, and audience demographics.
3. Manage all aspects of influencer marketing campaigns, from concept development and contract negotiation to content creation, approval processes, and campaign performance tracking.
4. Negotiate contracts with influencers and partners, managing all legal agreements, fee structures, and payment schedules.
5. Develop and manage campaign budgets, ensuring cost-effective and efficient use of resources throughout the lifespan of projects.
6. Foster long-term relationships with influencers, agencies, and talent managers, ensuring collaborative partnerships and repeat engagements.
7. Establish influencer guidelines and best practices to ensure consistent brand representation and high-quality content across influencer collaborations.
8. Collaborate with internal creative and strategy teams to ensure influencer content aligns with the brand’s voice, aesthetics, and campaign goals.
9. Analyze campaign performance metrics, such as reach, engagement, and conversions.
10. Prepare detailed reports with insights and recommendations for future campaigns.
11. Stay up-to-date with the latest trends, changes, and innovations in social media and influencer marketing to keep Saylor's strategies cutting-edge.

Qualifications

1. Bachelor’s degree in marketing, communications, or a related field.
2. 5-7 years of experience in influencer marketing, with a focus on strategy and campaign management.
3. Strong understanding of social media platforms and influencer ecosystems, particularly Instagram, TikTok, and YouTube.
4. Proven track record of managing successful influencer campaigns from concept to execution.
5. Experience managing budgets and contracts, with an emphasis on achieving measurable results.
6. Exceptional communication, negotiation, and relationship-building skills.
7. Ability to analyze data, interpret social metrics, and adjust strategies accordingly.
8. Ability to think creatively and strategically, solving problems in real-time and managing multiple projects.
9. Experience working with retail, travel and/or luxury brands.
10. Passionate about digital trends, creativity, and staying ahead of industry developments.

Benefits

We offer a competitive salary, health insurance, 401k, generous vacation, and great opportunities for growth within the company.

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Saylor is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.