Sr. Human Resources Business Partner

Playfly Sports; Atlanta (GA); Hybrid; USD 115,000 - 132,000; Full time

Job summary

Playfly Sports seeks a Senior HRBP to partner with leaders and employees across PSP. The role drives employee relations, performance management, talent development, and organizational effectiveness while supporting growth and M&A transitions.

The ideal candidate brings 5–8 years in HRBP, strong relationship skills, and experience in sports or Title IX contexts; SHRM credentials are preferred. This is a hybrid Atlanta, GA position with the Head of People reporting line.

Qualifications

• Bachelor's degree required; SHRM cert preferred.
• Experience: 5–8 years as HRBP with focus on learning, development, and employee relations.
• Experience in sports, collegiate athletics, or Title IX context is a plus.

Responsibilities

• Partner with leaders to identify training and development gaps.
• Conduct regular meetings with business units/locations.
• Provide HR guidance to management as needed.
• Assess development needs and determine delivery method (self-paced, HRBP-led, or external).
• Provide day-to-day performance management guidance (coaching, counseling, career development, disciplinary actions).
• Improve work relationships, morale, productivity, and retention.
• Support succession planning and talent reviews; develop tools for talent assessment.

Skills

Relationship building

Communication

HRBP experience

Employee relations

Performance management

Talent development

Organizational effectiveness

Change management

Confidentiality

Time management

Education

Bachelor's degree

SHRM-CP/SHRM-SCP/PHR credential

Tools

LMS

HRIS

Job description

SR. HUMAN RESOURCES BUSINESS PARTNER

Atlanta, GA

Hybrid

THE RUNDOWN

Playfly Sports is looking for a Senior Human Resources Business Partner (Sr. HRBP) to join our team in Atlanta, GA.

Reporting directly to the Head of People, the Sr. HRBP will serve as a strategic partner to leaders and employees across the Playfly Sports Properties (PSP) division. This role will provide guidance and leadership on employee relations, performance management, talent development, organizational effectiveness, workforce planning, and change management initiatives while helping leaders build high-performing teams and achieve business objectives. In addition, the Sr. HRBP will support key people initiatives, including employee recognition, mentoring, diversity, equity, and inclusion programs, and employee engagement efforts. This role will also partner with leadership and stakeholders to support organizational growth, integration activities, and workforce transitions associated with mergers and acquisitions.

The ideal candidate brings strong HR Business Partner experience, exceptional relationship-building skills, and the ability to influence leaders at all levels of the organization. Experience supporting collegiate athletics, university environments, and/or organizations with Title IX considerations is strongly preferred.

WHAT YOU’LL ACCOMPLISH

• Partner with leadership to uncover and address training and development gaps
• Conduct weekly/monthly meetings with respective business units/locations
• Consult with management, providing HR guidance when appropriate
• Assess training and development needs with the goal of determining the appropriate delivery method (i.e., self-paced training, Human Resources Business Partner led training, securing outside vendor assistance)
• Provide day-to-day performance management guidance to managers (e.g., coaching, counseling, career development, and disciplinary actions)
• Work closely with management and employees to improve work relationships, build morale, and increase productivity and retention
• Support design and implementation of succession planning and key talent review meetings and processes across the company; identify or create tools and processes for assessing and developing talent
• Employee recognition and engagement programs
• Assist with investigating employee complaints
• Assist with performance management processes and identify training and coaching
• Assist with HR policy development and provide policy guidance and interpretation
• Assist with employee communications and employee support
• Assist Head of Human Resources and Sr. Human Resources Business Partner with any other HR tasks
• Other job-related duties as assigned

WHAT YOU’LL BRING

• Bachelor’s degree required
• SHRM Certified Professional (SHRM-CP, SHRM-SCP, PHR) credential strongly preferred
• Minimum of 5-8 years’ experience in an HRBP role, with an emphasis on learning and development and employee relations
• Working knowledge of multiple human resource disciplines, sports industry experience is a plus
• Experience supporting fast-paced, client-service organizations within sports, media, marketing, consulting, agency, or related environments is strongly preferred
• Experience working with LMS · HRIS knowledge and experience preferred
• Excellent written and verbal communication skills
• Excellent interpersonal skills
• Strong analytical and problem-solving skills
• Ability to act with integrity and confidentiality
• Excellent time management skills

TRAVEL, LIFTING, PHYSICAL REQUIREMENTS

• Sedentary role which operates in an office environment
• Occasional travel may be required

Compensation

Actualcompensationpackagesarebasedonseveralfactorsthatareuniquetoeachcandidate,includingbutnotlimitedtoskillset,depthofexperience,certifications,andspecificworklocation.Thismaybedifferentinotherlocationsduetodifferencesinthecostoflabor.

TheBasePayRangeForThisRoleIs

$115,000—$132,000USD

WHAT WE DO

Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com

WHAT WE STAND FOR

At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.

EEOC & DIVERSITY STATEMENT

Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.

ACCOMMODATIONS

Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [e-mail].

We are unable to sponsor or take over sponsorship of an employment visa for this role at this time

Equal Opportunity Employer
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