Sr Director, Product Management - Content Platform

11105 Expedia, Inc.; United States; On-site; USD 296,000 - 415,000; Full time

Benefits offered by this job

Medical

Dental

Vision coverage

Paid time off

Employee Assistance Program

Wellness and travel reimbursement

Travel discounts

IATAN membership

Job summary

Expedia Group in Seattle is seeking an experienced product leader to own the end-to-end content platform, spanning content acquisition, verification, enrichment, and distribution across brands and markets. You will drive vision, strategy, and roadmaps, partnering with Legal, Policy, Data Science, Trust & Safety, Brand Marketing, and Technology to deliver trusted, personalized experiences at scale.

The role requires 16+ years in product management, 7+ years leading teams, and a track record

Qualifications

• 16+ years of experience in product management or a closely related field.
• 7+ years leading product managers or product leaders.
• Experience setting product vision and translating strategy into roadmaps.
• Experience with user-generated content, reviews and safety, or personalization and ML systems.
• Experience at the intersection of product, legal, policy, trust and safety, and regulatory requirements.
• Experience in travel, e-commerce, marketplaces, or other consumer-facing digital products at scale.
• Proven ability to build and lead product organizations, develop talent, and set clear expectations.
• Strong business acumen balancing content quality, trust, speed, customer value, and business impact.

Responsibilities

• Set the long-term product vision and strategy for content experiences.
• Define a data-informed roadmap to improve coverage, freshness, quality, relevance, and trust.
• Establish a strategy for using first-party and third-party content with Legal and Policy.
• Champion AI and ML capabilities for summary generation, moderation, and personalization.
• Lead and grow a multi-layer product organization for content acquisition and distribution.
• Build operating model, resourcing, and succession plans for a shared content platform.
• Set high standards for product execution with prototypes, metrics, and learning cycles.
• Define guardrails for content collection, verification, and distribution balancing trust and legal risk.
• Collaborate with brand and platform teams to share capabilities across Expedia Group.
• Represent the content product vision in senior forums and with partners and external stakeholders.

Skills

Product management leadership

Roadmap strategy

AI/ML awareness

Executive communication

Education

Bachelor’s or Master’s degree

Job description

At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business. Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy. Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere.

At Expedia Group, we’re looking for an engineering executive to take on the VP Engineering - CRM & Communication Technology role. The key aspect of the role will be building and scaling a new applied science capability, transforming a traditional CRM organization into an AI-first communications and decision science organization The Product Team creates high-quality end-to-end experiences for travelers, partners, and Expedia Group. Our customer-first mindset focuses on developing products that encourage loyalty and repeat business from our travelers and partners. We partner closely with teams across Expedia Group to achieve growth and results for our customers and company. As Senior Director of Product Management, Content, you will own the end-to-end content platform that turns traveler, creator, partner, and third-party content into trusted, personalized experiences at global scale. This includes content acquisition, verification, moderation, enrichment, distribution, licensing, and syndication across Expedia Group’s brands and markets. You will report to the VP of Product and partner with Technology, Design, Legal and Policy, Data Science, Trust & Safety, Brand Marketing, and Supply.

Key Responsibilities

• Set the long-term product vision and strategy for content experiences, including listings, reviews, ratings, photos, Q&A, and AI-generated summaries.
• Define a data-informed roadmap that improves content coverage, freshness, quality, relevance, and trust across the traveler journey.
• Establish a thoughtful strategy for using first-party and third-party content in partnership with Legal and Policy.
• Champion artificial intelligence and machine learning capabilities for summary generation, structured signal extraction, moderation, and personalization.
• Lead and grow a multi-layer product organization responsible for content acquisition, moderation, enrichment, and distribution.
• Build the operating model, resourcing approach, talent systems, and succession plans needed to scale a shared content platform.
• Set high standards for product execution, including problem framing, prototypes, success metrics, prioritization, and learning cycles.
• Define guardrails for how content is collected, verified, moderated, reused, and distributed while balancing traveler trust, legal considerations, and business impact.
• Collaborate with brand and platform teams so content capabilities can be shared across Expedia Group rather than rebuilt independently.
• Represent the content product vision in senior forums and, when appropriate, with partners, industry audiences, and external stakeholders.

Experience and Qualifications Required

• 16+ years of experience in product management or a closely related field, including 7+ years leading product managers or product leaders.
• Experience setting product vision and translating strategy into focused, achievable roadmaps.
• Experience with user‑generated content, reviews and ratings, marketplace trust and safety, content moderation, or personalization and machine learning systems.
• Experience operating at the intersection of product, legal, policy, trust and safety, and regulatory requirements.
• Experience in travel, e‑commerce, marketplaces, or other consumer-facing digital products at scale.
• Proven ability to build and lead product organizations, develop talent, and create clear expectations and accountability.
• Strong business acumen and the ability to balance content quality, trust, speed, customer value, and business impact.
• Bachelor’s or master’s degree in a related field or related technical field; or equivalent related professional experience.
• Preferred Experience building or scaling a global content platform across multiple brands, markets, or business lines.
• Experience applying generative AI or machine learning to content discovery, summarization, moderation, personalization, or structured data.
• Proficient communication and executive presence, with the ability to influence across functions and seniority levels.

The total cash range for this position in Seattle is $296,000.00 to $414,500.00.

Employees in this role have the potential to increase their pay up to $473,500.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.

Benefits and perks

• medical
• dental
• vision coverage
• paid time off
• an Employee Assistance Program
• wellness and travel reimbursement
• travel discounts
• International Airlines Travel Agent Network (IATAN) membership

Accommodation requests

Expedia Group is committed to providing an inclusive and accessible recruiting experience. If you need an accommodation or adjustment due to a disability during the application or recruiting process, please submit a request at https://expedia.service-now.com/askeg?id=job_accommodation.

About Expedia Group

Expedia Group includes three flagship consumer brands - Expedia, Hotels.com, and Vrbo - along with a leading B2B travel business and travel advertising offerings. Across our brands and business, we help travelers explore the world with confidence and ease. Expedia Group’s ecosystem includes three flagship consumer brands – Expedia®, Hotels.com®, and Vrbo® – the largest B2B travel business, and a premier advertising network. Guided by an experienced and passionate global team, Expedia Group helps millions of travelers in more than 70 countries explore the world with confidence and ease.

Equal Opportunity

Equal Opportunity Expedia is committed to creating an inclusive work environment with a diverse workforce.

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law.

This employer participates in E-Verify.

The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I‑9 to confirm work authorization.

Expedia Group, Inc. (NASDAQ: EXPE) is the global travel marketplace with one purpose: to help travelers explore the world, one journey at a time. Expedia Group™ connects travelers, partners, and advertisers through its trusted brands, leading technology, and rich first‑party data, delivering predictive, personalized experiences that shape the future of travel. Expedia Group’s ecosystem includes three flagship consumer brands – Expedia®, Hotels.com®, and Vrbo® – the largest B2B travel business, and a premier advertising network.

Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident about who they are. We do not send job offers via email, or any other messaging tools, to individuals we have not had prior contact with. Our official careers website, where you can to find and apply for job openings, is here.

The official place to find and apply for roles is https://careers.expediagroup.com/jobs/.

Learn more about life at Expedia Group at https://careers.expediagroup.com/life.