Sr. Data Analyst

Foot Locker; New York (NY); Hybrid; USD 100,000 - 115,000; Full time

Benefits offered by this job

Employee Discount

Paid Time Off

Medical | Dental | Vision Coverage

401(k) | Roth 401(k)

Stock Purchase Plan

Life Insurance

Flexible Spending Account

Advancement opportunities

Tuition Reimbursement

Job summary

Foot Locker is seeking a highly skilled Senior Data Analyst to join our Customer Analytics team. You’ll transform complex customer data into actionable insights that guide strategy, strengthen vendor partnerships, and support executive decision-making across the organization.

You will develop scalable dashboards and analytic frameworks, partner with cross-functional teams, and translate insights into growth opportunities across channels and brands.

Qualifications

• Bachelor’s degree in a related field.
• 4+ years of experience in customer analytics, business analytics, marketing analytics, or a related analytical role.
• At least 2 years of experience writing advanced SQL queries.
• Experience with customer, transaction, loyalty, or digital behavioral data; experience with a CDP is a plus.
• Ability to translate analyses into concise business narratives and executive-ready presentations.
• Experience building dashboards, scorecards, or self-service reporting in Power BI or similar.
• Strong knowledge of customer metrics: acquisition, retention, loyalty, segmentation, LTV, channel behavior.

Responsibilities

• Lead analyses of customer purchase, engagement, demographics, loyalty, and channel behavior.
• Partner with Merchandising, Marketing, Finance, Digital, Strategy, and other teams to frame business questions.
• Develop dashboards, reporting frameworks, and executive-ready narratives for trusted insights.
• Translate customer data into business value through acquisition, engagement, retention, loyalty, and growth.
• Create vendor and brand insights to understand customer overlap and opportunities.
• Synthesize findings into executive narratives and recommended actions.

Skills

SQL

Power BI

Python/Scala/R

Excel

Adobe Analytics

Analytical storytelling

Education

Bachelor's degree

Tools

Power BI

Adobe Analytics

Job description

Overview

This is a hybrid position and will be located at our Foot Locker office. In-Office schedule is Tuesday, Wednesday and Thursday with Monday and Friday being remote.

Office location is:

2 Pennsylvania Plaza New York, New York 10121

Great brands reflect culture. The best ones help shape it. At Foot Locker, we’re rooted in sport, powered by style, and driven by the communities that move both. From Foot Locker and Kids Foot Locker to Champs Sports, WSS, and atmos, our brands sit at the intersection of sport, style, and self-expression.

As part of the DICK’S Sporting Goods family, you’re backed by the resources, reach, and career opportunities of a world-class sports company. That unleashes Foot Locker to keep pushing forward with the agility and edge that define the brand. We’re looking for great people who want to influence culture and the generation that is shaping what’s next.

Whether you’re building strategy, shaping innovations, or creating unforgettable customer moments, you’ll contribute to decisions and experiences that define our brands’ impact in the communities we serve.

We are seeking a highly skilled and experienced Senior Data Analyst to join our Customer Analytics team within Global Data & Analytics. This role will transform complex customer data into actionable insights that guide business strategy, strengthen vendor partnerships, and support informed decision-making across the organization. The analyst will help expand access to trusted customer analytics and insights across the organization, including for the Executive Leadership Team. This role involves:

• Serve as a customer analytics lead for strategic business questions, using internal and external data to identify customer health trends, growth opportunities, behavioral shifts, and performance drivers.

• Partner with business teams and vendors to evaluate initiatives through a customer lens, clearly identifying what is working, what is not working, why it matters, and what actions should follow.

• Develop scalable dashboards, reporting, analytical frameworks, and executive-ready narratives that broaden access to trusted customer intelligence across the organization.

• Translate customer data into business value by connecting insights to customer acquisition, engagement, retention, loyalty, channel behavior, category performance, and long-term growth.

Responsibilities

• Lead analyses of customer purchase, engagement, demographic, loyalty, channel, product, and digital behavior to identify meaningful trends, opportunities, and risks.

• Partner with Merchandising, Marketing, Media, Finance, Digital, Strategy, and other teams to frame business questions and develop customer-centered analytical approaches.

• Evaluate business and vendor performance from the customer point of view, including who is buying, how behavior is changing, where engagement is strengthening or declining, and what is driving outcomes.

• Develop and maintain customer health reporting, executive dashboards, scorecards, and self-service tools that give leaders consistent access to trusted insights.

• Create vendor and brand insights that help internal partners and external vendors understand customer overlap, acquisition, retention, cross-shopping, channel behavior, category preferences, and growth opportunities.

• Synthesize complex findings into clear executive narratives, identifying what is working, what is not working, the business implications, and recommended actions.

• Conduct deep-dive and ad hoc analyses to answer priority business questions and uncover emerging customer opportunities.

• Establish clear analytical methodologies, definitions, and documentation to ensure customer insights are consistent, transparent, and reproducible.

• Partner with Data Engineering and data product teams to expand customer data availability, improve analytical datasets, and address gaps that limit insight generation.

• Implement validation and monitoring processes that maintain high standards for data quality, accuracy, and reliability.

• Transform business inquiries into innovative analytical solutions, aligning data teams and business partners on objectives, methodology, outputs, and expected decisions.

• Present customer insights and recommendations through compelling presentations and direct stakeholder engagement that improve decision-making at both working-team and executive levels.

• Use SQL, Power BI, Adobe Analytics, and other analytical tools to build an expert understanding of customer behavior across channels (stores and digital), banners, markets, brands, and categories.

• Support customer data integrity investigations, validate fixes, and communicate implications to business stakeholders.

• Keep analytical deliverables, methodologies, and priorities organized and transparent for partners.

• Perform other duties as assigned.

Qualifications

• Bachelor’s degree in Business, Marketing, Economics, Statistics, Computer Science, Analytics, or a related field required.

• Minimum of 4 years of experience in customer analytics, business analytics, marketing analytics, or a related analytical role.

• At least 2 years of experience writing advanced SQL queries required.

• At least 2 years of experience working with customer, transaction, loyalty, or digital behavioral data required; experience with a customer data platform is preferred.

• Demonstrated ability to translate complex analyses into concise business narratives, actionable recommendations, and executive-ready presentations.

• Experience building dashboards, scorecards, or self-service reporting in Power BI or a comparable business intelligence platform.

• Strong understanding of customer metrics and analytical methods related to acquisition, retention, loyalty, segmentation, lifetime value, channel behavior, and performance trends.

• Hands-on experience with at least one analytics-oriented programming language such as Python, Scala, or R is preferred.

• Strong Microsoft Excel skills and working knowledge of digital analytics tools such as Adobe Analytics.

• Self-motivated, intellectually curious team player with the ability to communicate clearly and effectively with technical teams, business partners, vendors, and senior leaders.

At Foot Locker, we value innovation, authenticity, and integrity in all that we do. To uphold the security and fairness of our hiring process, we ask that candidates refrain from using AI tools, including ChatGPT, during interviews and assessments. To ensure a smooth and secure experience, please review the following guidelines:

• Cameras must be on for all virtual interviews.
• AI tools are strictly prohibited during interviews or assessments.

We appreciate your understanding and cooperation as we work together to create a transparent and equitable hiring experience.

Benefits

The annual base salary range is $100,000 - $115,000 / year. This range represents the anticipated low and high end of the salary for this position. This role is also eligible to receive short term incentives that align with individual and company performance. Salary will be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data. Salary is one component of the Foot Locker, Inc. total compensation package, which includes the below.

Foot Locker Benefits:

• Employee Discount
• Paid Time Off
• Medical | Dental | Vision Coverage
• 401(k) | Roth 401(k)
• Stock Purchase Plan
• Life Insurance
• Flexible Spending Account
• Opportunities for Advancement
• Tuition Reimbursement for Qualified Courses
• Strong Company Culture
• Employee Resource Groups