Sr Business Analysis Manager - Media Analytics, Mint Mobile

T-Mobile; Factoria (WA); On-site; USD 97,000 - 174,000; Full time

Job summary

T-Mobile is seeking a Senior Business Analysis Manager, Media Analytics in Bellevue, WA. You will lead analyses linking media investments to business outcomes, coordinating with marketing partners to drive strategic decisions.

The role requires strong data fluency (SQL/Python/Databricks), experience with MMM, forecasting, and attribution, and the ability to communicate insights to senior leaders. Hybrid on-site 3 days.

Qualifications

• Bachelor's degree in a quantitative field (e.g., Statistics, Economics, Engineering) plus 7+ years of analytics/marketing experience or Master’s plus 5 years.
• Proven ability to explain complex analytics to non-technical partners and influence senior collaborators.
• Experience with data visualization tools and AI-enabled analytics methods to produce decision-ready outputs quickly.

Responsibilities

• Lead analytical initiatives that evaluate and optimize paid media performance across channels, producing insights for strategy and business outcomes.
• Own end-to-end analytical workflows, from data sourcing and validation in SQL/Python/Databricks to delivering recommendations to senior leaders.
• Apply and interpret core measurement methods (MMM, experimentation, attribution, forecasting) for decision making.
• Support forecasting and scenario planning to quantify activations and traffic and assess impact on targets.
• Translate findings into clear narratives for non-technical audiences and outline next steps.
• Use AI/GenAI tools to automate recurring reporting and accelerate insight generation.
• Manage multiple workstreams and adapt analyses as priorities shift.
• Stay current on media platforms and measurement methods to bring new ideas.

Skills

SQL

Python

Databricks

Tableau

Power BI

Communication

Storytelling

Education

Bachelor's degree in a quantitative field

Master's degree in a quantitative field

Tools

Databricks

Tableau

Power BI

Job description

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees!

About the Team;

Media Analytics is a team of visionaries and problem solvers who apply rigorous analytics to guide and optimize paid media investments across the T-Mobile enterprise, including our flagship T-Mobile brand, Metro by T-Mobile, Home Internet, T-Mobile for Business, Mint Mobile, and emerging products. We own media measurement, scenario planning, and the analytics that drive media decisions. Our work spans Media Mix Modeling, Test & Learn experimentation (geo-lift, A/B testing), in-platform attribution, and forecasting, and our insights directly influence leadership decisions on media strategy and investments. Join us to unleash your intellectual curiosity and help shape the future of the Un-carrier's media strategy!

The Role

We are seeking a curious, data-savvy, and strategic problem solver to join our team as Senior Business Analysis Manager, Media Analytics. This role sits at the intersection of data, analytics, business strategy, and media. You will lead analyses that connect media investment to business outcomes and turn them into recommendations that marketing and business leaders can act on.

Success in this role takes technical depth and business judgment, paired with strong communication. You will regularly work with marketing partners across the enterprise to explain what the data show, how to interpret findings, and what actions to take. Specific focus areas vary by opening and may include measurement, forecasting, scenario planning, or insights delivery to collaborators.

Location: Bellevue, WA (Hybrid, 3 Days On-Site)

Job Responsibilities:

• Lead analytical initiatives that evaluate and optimize paid media performance across channels, producing insights that advise campaign strategy, investment efficiency, and business outcomes.

• Own end-to-end analytical workflows, from sourcing and validating media, conversion, and customer data in SQL, Python, and Databricks to delivering recommendations to senior leaders.

• Apply and interpret core measurement methods (MMM, experimentation, in-platform attribution, forecasting), and know which fits the decision at hand.

• Support forecasting and scenario planning that quantify expected activations and traffic and assess how paid media can help close gaps to business targets.

• Act as the trusted analytics partner to marketing and media collaborators, working with them to define the business question, agree on success metrics, and shape the right analytical approach.

• Translate analytical findings into clear narratives and recommendations for non-technical audiences, explaining what the data show, how confident we are, and what to do next.

• Use AI and GenAI tools to automate recurring reporting, accelerate insight generation, and support the delivery of natural-language, self-service views of media performance.

• Manage multiple workstreams and shifting priorities, adjusting analyses and reporting as business needs evolve.

• Stay current on media platforms, measurement methods, and industry trends, and bring new ideas to the team.

Education and Work Experience::

• Bachelor's degree in a quantitative field (e.g., Statistics, Mathematics, Economics, Engineering, Information Systems) is a requirement, plus at least 7 years of experience OR Master's degree, plus 5 years of experience.

• 7+ years of experience in analytics, marketing or media measurement, forecasting, or business intelligence.

• Communication: exceptional communication and storytelling skills, with proven ability to explain complex analytics to non-technical marketing partners and influence senior collaborators through clear written, verbal, and visual communication.

• Analytical strength: solid grounding in statistics and causal inference, with working knowledge of MMM, experimentation, attribution, or forecasting methods and the ability to interpret results and their limitations.

• Data fluency: advanced proficiency in SQL and Python, with experience working in cloud data environments such as Databricks and automating workflows, including AI-assisted coding and analysis.

• Business application intuition: a track record of turning analysis into decisions, tying media performance to business outcomes such as activations, revenue, and customer value, and prioritizing the questions that matter most.

• Media knowledge: understanding of the paid media ecosystem (e.g., Search, Social, Display, Video, OTT, TV, Audio, OOH) and AdTech platforms, and how media is planned, bought, and measured.

Knowledge, Skills, and Abilities:

• Experience with data visualization tools (e.g., Tableau, Power BI) and AI-enabled analytics methods to produce decision-ready outputs quickly.

• Strong interpersonal skills and the ability to build relationships and influence across cross-functional teams.

• Ability to manage multiple priorities in a fast-paced, collaborative environment with exceptional attention to detail.

• A growth mindset and curiosity about new media measurement tools, methods, and technologies, and how they can inform business decisions.

• At least 18 years of age

• Legally authorized to work in the United States

Travel:

Travel Required (Yes/No):No

DOT Regulated:

DOT Regulated Position (Yes/No):No

Safety Sensitive Position (Yes/No):No

Total Target Cash Earnings Opportunity: $116,040 - $209,280National Base Pay Range: $96,700 - $174,400

The Total Target Cash Earnings Opportunity represents the expected total cash compensation for this role at target performance, combining base salary and annual incentive opportunity. Actual earnings may be higher or lower depending on individual performance and overall company results.

The base pay range reflects the compensation component of this opportunity. The candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range. To find the pay range for this role based on hiring location, click here.

At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Corporate employees are eligible for a year-end bonus based on individual and/or company performance and which is set at a percentage of the employee's eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. The incentive component included in the Total Target Cash Earnings Opportunity reflects target performance. Actual earnings included in the Total Target Cash Earnings Opportunity reflect target performance; actual payouts may vary.

At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short-and-long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobiles amazing benefits, check out www.t-mobilebenefits.com.

Never stop growing!As part of the T-Mobiles team, you know the Un-carrier doesn't have a corporate ladder-it's more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it's that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you're living our values while investing in your career growth-and we applaud it. You're unstoppable!

T-Mobiles USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, genetic information, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated. Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing [e-mail] or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.