Sr. BD & Marketing Coordinator - Sectors

dlapiper; Atlanta (GA); Hybrid; USD 70,000 - 95,000; Full time

Job summary

DLA Piper seeks a Sr BD & Marketing Coordinator to partner with lawyers and the Marketing & BD Department, driving marketing and business development for Life Sciences and Healthcare sectors. The role requires a proactive self-starter with strategic thinking to achieve business objectives.

You will collaborate across marketing, business development, admin, and executives to support campaigns, client outreach, and content creation, contributing to measurable ROI and client engagement.

Qualifications

• Bachelor's degree in marketing, communications, business or a related field.
• 3 years of direct marketing and business development experience in a law firm or professional services.
• Excellent communication and collaboration skills; detail-oriented and organized.
• Proficiency with MS Word/Excel/PowerPoint/Teams; familiarity with Co-Pilot and Dynamics is a plus.

Responsibilities

• Supports client targeting and cross-selling initiatives.
• Supports sector events, industry sponsorships, and webinars.
• Collaborates with the Pursuits & Directories team on content generation for RFPs and pitches.
• Manages, updates, and develops marketing collateral, pitch materials, and website and social media content.
• Tracks and maintains experience and credentials across all subgroups in firm systems and base slides.
• Contributes to marketing campaigns and targeted client outreach as a cross-functional team member.
• Gathers and maintains data points to measure ROI.
• Coordinates internal and external communications, including client alerts, newsletters, press releases and ads.
• Masters firm systems, such as CRM and experience database, to harness client intelligence and create efficiencies in process.
• Performs other duties as assigned.

Skills

Collaboration

Attention to detail

Critical thinking

Relationship building

Self-starter

Verbal & written communication

Education

Bachelor's degree in Marketing/Communications/Business

Tools

MS Word

MS Excel

PowerPoint

Teams

Co-Pilot

Microsoft Dynamics

Job description

DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a place you can engage in meaningful work and grow your career. Let's see what we can achieve. Together.

Summary

As the Sr BD & Marketing Coordinator - Sectors, you will work closely with firm lawyers and other members of the Marketing & BD Department to support select marketing and business development activities for the Life Sciences and Healthcare sectors. The position requires a self-starter, with accomplished critical thinking skills, who can partner with other marketing, business development, administrative and executive team members to achieve business objectives.

Location

This position can sit in our Atlanta, Austin, Baltimore, Boston, Chicago, Dallas, Houston, Miami, Minneapolis, Philadelphia, Reston, Raleigh, Short Hills, Washington DC, or Wilmington office and offers a hybrid work schedule.

Responsibilities

• Supports client targeting and cross-selling initiatives.
• Supports sector events, industry sponsorships, and webinars.
• Collaborates with the Pursuits & Directories team on content generation for RFPs and pitches.
• Manages, updates, and develops marketing collateral, pitch materials, and website and social media content.
• Tracks and maintains experience and credentials across all subgroups in firm systems and base slides.
• Contributes to marketing campaigns and targeted client outreach as a cross-functional team member.
• Gathers and maintains data points to measure ROI.
• Coordinates internal and external communications, including client alerts, newsletters, press releases and ads.
• Masters firm systems, such as CRM and experience database, to harness client intelligence and create efficiencies in process.
• Performs other duties as assigned.

Desired Skills

Experience working with assigned sector is preferable but not required. Collaborative team player who can both take direction and self-start. Exceptional attention to detail, demonstrated ability to transfer learnings from one situation to the next, and a flexible and organized approach. Critical thinker, eager to learn, positive and able to thrive in a fast-paced environment with competing priorities and deadlines. Strong relationship builder who is committed to learning the sector and eager to grow their skill set. Takes the initiative to create and foster engagement.

Proficiency with MS Word/Excel/PowerPoint/Teams is essential. Prior experience using programs like Co-Pilot and Microsoft Dynamics is desirable but not required.

Minimum Education

Bachelor's Degree in Marketing, Communications, Business or related field.

Minimum Years of Experience

3 years of direct experience serving in a marketing and business development role in a large law firm or professional services environment.

Essential Job Expectations

All DLA Piper employees are expected to demonstrate excellence in how we serve our clients and develop our people, upholding our firm values as part of our culture. Specific expectations include:

• Communicate effectively, both verbally and in writing, with clients, lawyers, business professionals, and external audiences.
• Produce high-quality work and respond to correspondence in an efficient, timely, and professional manner.
• Meet deadlines, manage competing priorities, and commit to meeting high standards.
• Comply with firm policies and procedures.
• Maintain confidences as required in a law firm environment.

Physical Demands

Sedentary work: This is primarily sedentary work, requiring occasional exertion of up to 10 pounds of force to lift, carry, push, pull, or move objects. The role involves sitting for extended periods, with occasional walking and standing, and occasional travel, both domestic and international.

Work Environment

The individual selected for this position may have the opportunity for a hybrid work arrangement comprised of remote and in-office work, the requirement for which will be determined in coordination with the hiring manager or supervisor and may be modified in the firm's discretion in the future.

Disclaimer

The purpose of this job description is to provide a concise statement of the work elements and to organize and present the information in a standardized way. It is not intended to describe all the elements of the work that may be performed by every individual in this classification, nor should it serve as the sole criteria for personnel decisions and actions. The job duties, requirements, and expectations for this position may be modified at the Firm's discretion at any time. This job description does not change the at-will nature of employment.

Accommodation

Reasonable accommodations may be made upon request to permit individuals with a disability to perform the essential functions and responsibilities of the