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Omnicom Media in New York is seeking a dynamic paid search expert to develop, optimize, and communicate best-in-class digital strategies across paid search for diverse clients. You will mentor junior staff and drive campaign performance in a fast-paced agency setting.
The role emphasizes testing, data analysis, and close collaboration with vendors to deliver measurable results while maintaining in-office collaboration three days per week.
Agency:
Omnicom Media
Job Function:
Media
Job Subfunction:
Performance Media
Job Description:
Position Overview
Who you are: You’re a dynamic paid search expert who is ready to challenge digital norms in a fast-paced and fun environment. Passionate and driven, you excel at developing, optimizing, and communicating best-in-class digital strategies across paid search and enjoy bringing campaigns to life for your clients. You’re excited to take the next step in your media career at an agency which values fresh ideas and creative thinking.
Responsibilities
Mentor/coach junior team members on pacing, optimization, and campaign development as needed
Developing, optimizing, and maintaining paid search campaigns for clients
Analyzing & reporting data on a weekly/bi-weekly/monthly & ad-hoc basis. Developing or QAing performance insights
Familiarity with 3rd-party tracking vendors
Developing, executing, and testing across campaign variables that create client-specific insight and feed future successions of testing
Supporting the team leadership and contribute to higher-level strategic initiatives.
Responsible for leading status meetings with vendors, including proactive optimization efforts, and leading all troubleshooting comms (e.g., makegoods, QA/tracking, etc.) under coaching of manager
Maintaining and optimizing client campaigns to improve overall performance against pre-determined benchmarks on an ongoing basis
Required Skills and Experience
Extensive knowledge of Microsoft Excel
Process oriented, with the ability to juggle many tasks at one time. Time management skills are critical
Excellent writing and communication skills Excellent quantitative and qualitative analysis skills
Strong working understanding of the SEM industry, including major players and supporting technology (bid management tools (SA360, Marin/Kenshoo), AdWords, and Microsoft Ads)
Ability to effectively communicate processes and tactics to clients, peers, and junior members of search team
Proven ability to understand high-level client goals and how they translate into media strategy when applied via online technologies
Firm grasp of how to test marketing tactics and achieve performance metrics
Expert ability in keyword research, ad copywriting, landing page optimization, and bid management
Desired Skills and Experience
Ample experience in SEM/PPC experience, preferably with agencies, including experience in social media, web analytics, and SEO a big plus
Experience working on enterprise level PPC accounts with large budgets preferred
Technical background a plus (conversion tagging, FTP, HTML, etc.)
70,000-75,000
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice
For US Job Seekers:
It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.