Specialist/Senior Specialist, B2B Digital Marketing (Bangkok Based, relocation provided)

Agoda; Los Angeles (CA); Remote; USD 60,000 - 80,000; Full time

Job summary

Agoda is seeking a Marketing Specialist to execute impactful marketing campaigns for partners. This role involves managing campaigns, collaborating on creative content, and analyzing performance metrics. Ideal candidates are detail-oriented, creative problem solvers with a strong analytical mindset. Join a dynamic team and make a real impact in the travel technology space.

Qualifications

• 1+ years in marketing operations or execution-focused roles.
• Ability to manage several campaigns simultaneously.

Responsibilities

• Manage end-to-end execution of partner campaigns.
• Collaborate to design compelling campaign materials.
• Measure performance metrics to uncover actionable insights.

Skills

Marketing Campaign Execution Expertise

Results-Driven Professional

Detail-Oriented

Strong Analytical Mindset

Tools

Iterable

Builder.io

HubSpot

Braze

MailChimp

Job description

About Agoda

Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with a global network of 4.7M hotels and holiday properties worldwide, plus flights, activities, and more. Based in Asia and part of Booking Holdings, our 7,100+ employees representing 95+ nationalities in 27 markets foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership,enhancing the ability for our customers to experience the world.

Our Purpose - Bridging the World Through Travel

We believe travel allows people to enjoy, learn and experience more of the amazing world we live in. It brings individuals and cultures closer together, fostering empathy, understanding and happiness.We are a skillful, driven and diverse team from across the globe, united by a passion to make an impact. Harnessing our innovative technologies and strong partnerships, we aim to make travel easy and rewarding for everyone.

This role is based in Bangkok, Thailand, and is open to candidates worldwide. We offer a generous relocation package to ensure a smooth transition to living and working in Bangkok.

The Opportunity:

We are looking for a Marketing Specialist / Campaign Manager who thrives on executing impactful marketing campaigns for business partners. In this role, you will spearhead high-volume, creative, and data-driven campaigns that contribute directly to the success of Agoda’s partners by boosting their business and reaching new heights.

You will leverage sophisticated Marketing tools like Iterable and Builder.io, while cultivating valuable insights from campaign performance to continuously improve strategies and drive better results.

If you’re detail-oriented with a flair for creativity, a knack for data analysis, and a desire to make a real impact, this is your chance to join a fast-paced and dynamic environment where your work directly drives partnership success.

Key Responsibilities:

• Execute Partner Marketing Campaigns:Manage the end-to-end execution of our partners’ campaigns while ensuring timelines, quality, and stakeholder alignment.
• Creative Campaign Development: Collaborate to design compelling campaign materials, including themes and engagement-focused content tailored to partner audiences and strategy
• Leverage Marketing Tools: Operate advanced platforms (Iterable, Builder.io, and others) to deliver seamless and strategic campaign execution.
• Process optimization: Regularly review past campaigns, communications and projects to identify opportunities for improvements and advancements focused on driving efficiency
• Analyze & Optimize Campaign Performance: Measure performance metrics to uncover actionable insights, recommend campaign enhancements, and ensure optimal outcomes.

Requirements:

• Marketing Campaign Execution Expertise: 1+ years in marketing operations or execution-focused roles with a proven track record of driving results.
• Results-Driven Professional: A passion to create campaigns that directly impact partner business growth and pipeline acceleration.
• Command of Digital Tools: Hands-on experience with marketing automation platforms like Iterable, Builder.io, HubSpot, Braze, MailChimp, or similar.
• Multi-Tasking in a Fast-Paced Environment: Proven ability to manage several campaigns simultaneously without compromising quality.
• Detail-Oriented & Creative Problem Solver: Exceptional ability to understand and clarify requirements, refine messaging, and ensure all deliverables meet quality standards.
• Strong Analytical Mindset: Ability to interpret campaign data and performance to drive insights and propose impactful improvements.

IMPORTANT

This role will collaborate with our teams in the US and will require overlapping hours for effective communication. For example, you may be required to work two hours in the evening twice a week (exact times can be further discussed and coordinated). Flexibility in scheduling is required and expected to ensure smooth collaboration.

Why Join Us?

At Agoda, you will play a pivotal role in shaping our communication strategies and driving growth within the B2B marketing division. If you are an innovative thinker passionate about travel technology and have the skills to elevate our brand narrative, we invite you to apply and be part of our dynamic team!

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Equal Opportunity Employer

At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.

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