Specialist, Multimedia & Generative AI Production

SHRM; Alexandria (VA); Hybrid; USD 70,000 - 85,000; Full time

Benefits offered by this job

Health, dental, and vision benefits

Flexible spending options

Retirement plan with match

Annual discretionary bonus

Job summary

SHRM is seeking a Multimedia Specialist based in Alexandria, Virginia. This role focuses on creating engaging video and audio content using both traditional methods and Generative AI approaches. The successful candidate will manage multimedia production, collaborate with various teams, and ensure the quality of live events.

Applicants should have a Bachelor’s degree and at least 3 years of relevant experience. A competitive salary between $70,000 and $85,000 with a hybrid work schedule is offered.

Qualifications

• Minimum 3 years of progressive editing and production experience.
• Experience in Generative AI platforms for video production.
• Demonstrated ability to deliver multimedia projects from concept to completion.

Responsibilities

• Develop, script, and produce high-quality multimedia content.
• Manage all aspects of production including storyboarding and editing.
• Collaborate with internal stakeholders for project coordination.
• Set up and operate audiovisual equipment for live streaming.

Skills

Digital cinema proficiency

DSLR and camera operations

Lighting and audio engineering

Adobe Premiere

After Effects

Photoshop

Illustrator

Generative AI tools

Education

Bachelor’s degree in communications or related field

Tools

Monday.com

Jira

Vimeo

Dropbox

Job description

SHRM is a member‑driven catalyst for creating better workplaces where people and businesses thrive together. As the trusted authority on all things work, SHRM is the foremost expert, researcher, advocate, and thought leader on issues and innovations impacting today’s evolving workplaces. With nearly 340,000 members in 180 countries, SHRM touches the lives of more than 362 million workers and their families globally.

Summary

The Specialist is a key member of the SHRM Multimedia team, responsible for the creation, execution, and delivery of engaging video and audio content. Leveraging both traditional and Generative AI methods, this role drives original storytelling, live‑streaming, on‑site production, and event support. The position primarily engages in thoughtful pre‑production recommendations, executes on project delivery while incorporating feedback, and supports multimedia efforts with broader organizational objectives, positioning SHRM as a thought leader.

Responsibilities

Multimedia Content Creation

• Develop, script, and produce high‑quality multimedia content (audio/video/still photography) for internal communications, marketing, product launches, recruiting, training, webinars, and enterprise‑wide initiatives.
• Manage all aspects of production: storyboarding, editing, graphics integration, titling, music/voice‑over, sound effects, and media archiving.

Generative AI Integration

• Use Generative AI platforms for video and animation production, either for full video production or as elements within the traditional production process.
• Support and answer questions from content production team members on GenAI tools and workflows.
• Monitor emerging digital and AI technologies, proactively sharing relevant tools and practices with the Multimedia team.
• Utilize AI to enhance workflows and train on latest production innovations to develop editing abilities.

Project & Stakeholder Management

• Collaborate with internal stakeholders and other Multimedia team members to coordinate project intake, requirements gathering, and deliverables.
• Review assigned multimedia requests and project details via Monday.com, ensuring all information is complete for efficient assignment and execution.
• Connect daily project work to team objectives and suggest process enhancements to improve efficiency and quality.

Live Event Production

• Set up, operate, and troubleshoot audiovisual equipment for live and on‑demand streaming events, both onsite and in studio.
• Oversee technical arrangements, conduct tests, coordinate teleconferences, and ensure seamless event execution.

Team Operations Support

• Support on the management and organization of video libraries in Vimeo.
• Assist in overseeing equipment storage, testing, and maintenance.
• Help update production guidelines and workflows to grow audience engagement and response.

Education & Experience Requirements

• Bachelor’s degree in communications, marketing or related field. Experience in lieu of a degree may be considered.
• Minimum 3 years progressive editing and production experience, utilizing branding and strategy in execution.
• Experience in Generative AI platforms for video production.
• Demonstrated ability to deliver multimedia projects from concept to completion, including live production.

Knowledge, Skills & Abilities

• Proficiency in digital cinema, DSLR and other camera operations, lighting, audio engineering (studio/field), and chroma keying.
• Advanced skills in Adobe Premiere, After Effects, Photoshop, Illustrator.
• Experience with digital content management and video platforms (Riverside, Vimeo, Dropbox).
• Strong understanding of live production workflows: video codecs, streaming bandwidths, encoding, graphics integration, live switching.
• Experience using Generative AI tools (OpenArt/Sora, Eleven Labs, Firefly, Descript, Veo, Canva, ChatGPT, Claude, Gemini).
• Skilled in Microsoft Office and project management tools (Monday.com, Jira).
• Explore industry trends and translate them into actionable recommendations.
• Creative, collaborative, and effective communicator across all organizational levels.
• Thrives in dynamic, high‑volume environments; adept at managing multiple priorities and responding professionally to feedback.
• Self‑motivated, proactive, and accountable for outcomes.

Certifications

• N/A

Physical Requirements

• Prolonged periods of sitting at a desk and working on a computer.
• Frequent use of hands and fingers for typing, handling documents, and using office equipment.
• Occasional standing, walking, bending, and reaching.
• Ability to lift and carry up to 30 pounds as needed.
• Clear verbal and written communication skills for effective interaction with colleagues and stakeholders.

Work Environment

• Hybrid Position (3 Days In‑Office, 2 Days Remote): This position follows a hybrid work schedule, with Tuesday through Thursday in office and Monday and Friday remote. Employees must be available during standard business hours, with core hours beginning between 8:00 AM – 9:00 AM and concluding between 5:00 PM – 6:00 PM.

Travel

• 20% - 35% to SHRM events/conferences throughout the year, typically 3-5 nights per trip.

Salary range: $70,000 to $85,000 per year. This range is an estimate, and the actual salary may vary based on the candidate’s experience, skills, and qualifications. SHRM offers a competitive and comprehensive total rewards package. The benefits for this position include professional growth and development, health, dental, vision, well‑being, health savings, flexible spending, retirement, open leave, and annual discretionary bonus and incentives.

Our employment practices are in accordance with the laws that prohibit discrimination against qualified individuals on the basis of race, religion, color, gender, age, national origin, physical or mental disability, genetic information, veteran’s status, marital status, gender identity and expression, sexual orientation, or any other status protected by applicable law.

SHRM is an equal opportunity employer (Minority/Female/Disabled/Veteran).

We do not sponsor applicants for work visas.