Special Projects Lead

High Roller; New York (NY); On-site; USD 125,000 - 175,000; Full time

Benefits offered by this job

Health insurance

401(k) retirement plan with company</n

Flexible vacation policy

Home office setup reimbursement

Access to mental health support

Job summary

High Roller is seeking a Special Projects Lead to drive operational growth across brand, marketing, community, and events. You will be AI-native, create brand assets, ship updates to marketing surfaces, and build simple product features that fuel social and community loops.

You’ll own cross-department projects from ideation to budget approval and execution, independently or coordinating across teams. You’ll report to leaders in Product and Marketing, collaborating with Brand, Design, and

Qualifications

• 2+ years shipping cross-functional work across marketing ops, design, product, content, community or events
• Portfolio of end-to-end launches, events, campaigns or brand initiatives
• Creative/product/background with ability to execute across timelines, vendors, budgets, and delivery
• Comfort pitching activations and features with budgets, KPIs, and business cases
• Ownership mindset with postmortems and learning documentation
• Experience coding/shipping using AI-assisted workflows
• Exceptional written and verbal communication skills
• Willingness to relocate to New York and travel to conferences

Responsibilities

• Own cross-departmental projects end to end: scope, plan, coordinate teams, deliver
• Execute brand and marketing operations including activations, events, conferences, merchandise, site refreshes
• Lead community programs across Discord, Reddit and other channels, represent in trading and prediction markets conversations
• Plan and run real-world programs: launch moments, trader meetups, activations, partner events
• Support external-facing product work: community flows and features in the product
• Assist executive workstreams with research, decks, briefs
• Build prototypes, internal tools, lightweight product experiences
• Create a feedback loop between the community and Product, Growth, Marketing
• Operate with judgment appropriate for a regulated fintech company

Skills

Cross-department collaboration

Project management

AI-enabled workflows

Written & verbal communication

Brand, marketing, community experience

Event planning

Budgeting & business case

Tools

AI tooling

Job description

ABOUT ROLR

ROLR is building a prediction markets platform delivering the frontier of trading on sports, culture, economics, AI, commodities, and geopolitics. You'll be on a nimble startup-like team within a public company. A large volume of time-sensitive, external-facing, cross-departmental projects that drive value across Product, Brand, Community, and Investor Relations can go unexecuted because of their complexity and time commitment. We're looking for an exceptional generalist who works across brand, marketing, community, social, and events. You're familiar with leveraging AI workflows to take projects end to end, and you have the emotional intelligence and interpersonal skills to work across departments to get the job done. You're resourceful, a fast learner, and comfortable taking ownership.

Role Overview

We're looking for a Special Projects Lead: an operational growth generalist with a creative marketing, design, and product background. You'll be AI-native, able to create brand assets, ship updates to marketing surfaces, and build simple app features that drive social and community loops. You'll take cross-departmental projects from ideation to pitching the business case, securing budget, and execution, either independently or by coordinating across departments.

As we build out our marketing and community functions, this role will take ownership of projects that sit between established functions or would otherwise consume significant senior leadership time.

This is a senior individual-contributor role with leadership-level exposure.

You’ll report to the Chief Product Officer with a dotted line to the Chief Marketing Officer, working closely with Brand Marketing, Design, Product, and Engineering leaders.

The boundary with our Social Media Manager is clear: they own the channels, editorial calendar, and daily content. You'll own time-boxed campaigns, community programs, events, and other cross-functional projects, feeding relevant launch content through the social calendar.

Example Projects

• Develop digital community loyalty programs involving new product features, content, community leadership, and brand initiatives
• Deliver creative marketing activations involving brand and design, event planning, in-app activation, email/SMS, social and traditional media
• Coordinate ROLR's presence at industry conferences, including brand, product, community, or investor activations and events
• Manage affiliates and emerging community members to support brand awareness, user acquisition, engagement, and rewards
• Support projects such as refreshing and rebuilding the Investor Relations site in partnership with the relevant internal teams
• Deliver merchandise initiatives from creative direction and vendor selection through production, quality review, and distribution

Key Responsibilities

• Own cross-departmental projects end to end: scope, plan, coordinate the teams involved, and deliver
• Execute brand and marketing operations, including activations, events, conference presence, merchandise production, and site refreshes, with Design and Brand owning creative direction
• Stand up and run community programs across Discord, Reddit, and other relevant channels, and represent ROLR credibly in trading and prediction markets conversations
• Plan and run real-world programs, including launch moments, trader meetups, activations, and partner events
• Support external-facing product work, such as community flows and features built into the product
• Support executive workstreams with research, analysis, and preparation of decks and briefs
• Build prototypes, internal tools, and lightweight product experiences where a project calls for it
• Create a feedback loop between the community and Product, Growth, and Marketing
• Operate with the judgment required of a regulated financial technology company

You’ll need to:

• Have 2+ years of experience shipping work across at least two of: marketing operations, design, product, content, community, or events
• Have created and published content under both a personal brand and an organizational voice, with an audience or engagement track record to demonstrate success
• Have a portfolio of projects you have taken end to end, such as launches, events, marketing campaigns, brand initiatives, or marketing asset design
• Have a creative, product, or design background, ideally with generalist experience across multiple areas and the operational discipline to execute across timelines, vendors, budgets, and delivery
• Be comfortable pitching creative activations, community programs, and in-product features with budgets, plans, target KPIs, opportunity costs, and a clear business case
• Take ownership of projects that don't go as planned, including running postmortems and documenting learnings to improve future execution
• Have working ability to code and ship using AI-assisted workflows
• Have exceptional written and verbal communication skills
• Be high-agency, fast, and comfortable with ambiguity and changing priorities
• Be based in New York, or willing to relocate to New York for the role, with willingness to travel for conferences

Preferred Experience

• Familiarity with consumer fintech, trading, crypto culture, and communities
• Demonstrated ability to build audiences or communities, digitally or physically
• AI-native workflows across coding, design, and content production
• Digital or physical activation or event production experience
• Early-stage startup or founder experience, or other experience demonstrating high agency

What We Offer

• Base salary range: $125,000–$175,000 per year. Offers will be positioned within the range based on experience and qualifications
• Competitive health and welfare benefits
• 401(k) retirement plan with company match
• Flexible vacation policy
• Home office setup reimbursement
• Access to mental health support