Software Engineer, Site

Vercel; New York, San Francisco (NY, CA); Hybrid; USD 196,000 - 294,000; Full time

Job summary

A leading company in web development is seeking a Fullstack Engineer to drive user acquisition and enhance web experiences. The role involves collaborating on projects, A/B testing, and optimizing conversion funnels. Candidates should have a strong background in Next.js, SEO principles, and a passion for user experience in a fast-paced environment. Flexible work options and excellent compensation packages are on offer.

Benefits

Great compensation package and stock options

Flexible Time Off

Remote Friendly

Qualifications

• Strong proficiency in Next.js and modern frontend frameworks.
• Full stack experience with APIs and various services.
• Deep understanding of SEO, accessibility, and performance.

Responsibilities

• Lead frontend projects to enhance brand standards.
• Collaborate with growth and marketing teams on landing pages.
• Design scalable applications focused on user experience and performance.

Skills

Next.js

SEO principles

A/B testing

User experience

Tailwind CSS

Job description

Vercel gives developers the tools and cloud infrastructure to build, scale, and secure a faster, more personalized web. As the team behind v0, Next.js, and AI SDK, Vercel helps customers like Ramp, Supreme, PayPal, and Under Armour build for the AI-native web.

Our mission is to enable the world to ship the best products. That starts with creating a place where everyone can do their best work. Whether you're building on our platform, supporting our customers, or shaping our story: You can just ship things.

About the role:

As a growth-focused Fullstack Engineer on our team, you will play a central role in driving user acquisition, conversion, and retention through highly performant and visually stunning web experiences. You will collaborate with cross-functional teams—from marketing to sales to product design—to build dynamic pages, run A/B tests, and optimize conversion funnels.

In this role, you’ll design and develop scalable features that enhance the user journey, integrate feedback loops, monitor key metrics, and ensure the reliability of our acquisition funnel. By staying updated on industry trends and focusing on delightful UX, you’ll continuously refine our web properties—ultimately delivering an exceptional experience from first touch through ongoing engagement.

What you will do:

• Lead complex frontend projects that establish Vercel as a gold standard for brand and product marketing.
• Collaborate with growth and marketing teams to A/B test landing pages for lead generation across multiple channels.
• Design and implement scalable applications, web services, and APIs with a focus on user experience and performance.
• Contribute to our design system and uphold industry-leading UX standards (e.g., interactions, micro-animations, layout consistency).
• Continuously improve engineering processes, tools, and systems to scale the codebase and team productivity.
• Troubleshoot and fix bugs, delivering quick, high-quality resolutions.
• Write technical documents and maintain internal tools to empower other teams.
• Review and provide feedback on contributions from other engineers.
• Identify bottlenecks and optimize for conversion, speed, and reliability across the funnel.
• Critically think about foundational areas of the Vercel application to ensure ease of maintenance and future extensibility.

About You:

• Strong proficiency in Next.js and familiarity with modern frontend frameworks.
• Full stack experience (comfortable designing or consuming APIs and working with various services).
• Deep understanding of SEO principles and best practices—especially around performance, accessibility, and search optimization.
• Proven knowledge of A/B testing concepts and conversion rate optimization.
• Stellar cross-functional communication skills—you can work effectively with marketing, design, and product to reach shared goals.
• Eye for good user experiences and a knack for “getting the visuals right.”
• Desire to work in a fast-paced environment, continuously grow, and master your craft.
• Familiarity with the Vercel platform.
• Comfort using Tailwind CSS.
• Background in web design or interest in design systems.
• Great compensation package and stock options.
• Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
• Flexible Time Off - Flexible vacation policy with a recommended 4-weeks per year, and paid holidays.
• Remote Friendly - Work with teammates from different time zones across the globe.
• We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.

The San Francisco, CA base pay range for this role is $196,000 - $294,000. This salary range is an estimate. Actual salary will be based on job-related skills, experience, and location. The total compensation package also includes benefits and equity-based compensation. Your recruiter can share more about the specific pay range for your location during the hiring process.

Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.

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