Software Engineer, Apple Ads

Socket.dev; Cupertino (CA); On-site; USD 130,000 - 170,000; Full time

Job summary

Apple is hiring for a systems and platform engineer to build on-device ad infrastructure, including OS daemons, frameworks, and SDKs that fetch, rank, and filter ad candidates with privacy at the core.

This role focuses on cross-process communication, concurrency, and scalable privacy‑by‑design architecture, not UI development. Bachelor’s degree and strong CS fundamentals are required.

Qualifications

• Bachelor's degree or equivalent required.
• Solid grasp of OS fundamentals (processes/threads, memory, scheduling, file systems).
• Experience in a C-like language (Swift, Obj-C, Java, C++, C#, Go, Rust, etc.).
• Working understanding of concurrency basics and data structures/algorithms.
• Eagerness to learn, collaborate, take feedback, and communicate clearly.

Responsibilities

• Develop on-device ad systems and platform components.
• Work with cross-process communication and concurrency in a privacy‑by‑design framework.
• Collaborate with teams to ensure policy compliance and efficient ad ranking/filtering.

Skills

OS fundamentals

Concurrency

Data structures & algorithms

C-like language experience

Communication

Education

Bachelor's degree

Job description

At Apple, we believe in the power of technology to enrich people's lives, a belief that extends to the work we do in building innovative advertising solutions that benefit advertisers and endusers alike. In the Apple Ads group we help developers drive app discovery across the App Store, businesses find new customers on Maps, help advertisers promote their products along trusted content from publishers in Apple News and Stocks, and help sponsors connect with audiences in live sports on Apple TV. Everything we do is with the unwavering commitment to privacy you expect from Apple. Because we believe when advertising is done right, it benefits everyone.

Description

We build the on-device systems that deliver ads across the Apple ecosystem: OS daemons, frameworks, and SDKs that fetch, rank and filter ad candidates; enforce ad policy and legal compliance; and protect user privacy before our partner apps even render anything. This is not a UI or app-building role: this is a systems and platform engineering position that requires working knowledge of cross-process communication, concurrency, on-device business logic, and privacy‑by‑architecture at scale.

Minimum Qualifications

Bachelor's degree or equivalent.Solid grasp of OS fundamentals (processes/threads, memory, scheduling, file systems), on any platformProfessional or academic-project experience in a C-like language (Swift, Obj-C, Java, C++, C#, Go, Rust, etc.)Working understanding of concurrency basics (threads, shared state, why locking is needed)Solid data structures & algorithms; can reason about time/space complexityEagerness to learn, collaborate, take feedback; clear communication

Preferred Qualifications

Exposure to IPC, caching, or serialization; any Apple-platform experience (helpful, not required); involvement in a project delivering a library/SDK/service rather than a UI-only app