Social Strategy Lead — Multi-Client Campaigns

Stream Companies; West Chester (Chester County); On-site; USD 50,000 - 70,000; Full time

Job summary

A full-service advertising agency is seeking a Social Strategist to develop and implement social media strategies across various clients. The role involves managing over 150 campaigns monthly, creating ad copy, and optimizing performance. Ideal candidates will have a Bachelor's degree in relevant fields and at least one year of experience with Facebook business manager. Excellent communication skills and familiarity with social platforms like Meta and TikTok are essential for success in this dynamic environment.

Qualifications

• 1+ years of experience navigating Facebook business manager and managing Facebook ad campaigns.
• Advertising agency experience preferred.

Responsibilities

• Manage and create campaigns across platforms for multiple clients, monthly volume 150+ campaigns.
• Develop and proofread ad copy for social advertising campaigns.
• Provide strategic budget, flighting, and creative recommendations.
• Ongoing review and optimization of active campaigns.
• Evaluate performance of active ads.
• Complete monthly performance reporting.

Skills

Facebook Business Manager experience

Excellent written, interpersonal, communication skills

Advanced skills with Microsoft Office

Strong organizational skills

Ability to multi-task in a fast-paced environment

Education

Bachelor’s Degree in Journalism, Communications, Marketing, or Advertising

Job description

A full-service advertising agency is seeking a Social Strategist to develop and implement social media strategies across various clients. The role involves managing over 150 campaigns monthly, creating ad copy, and optimizing performance. Ideal candidates will have a Bachelor's degree in relevant fields and at least one year of experience with Facebook business manager. Excellent communication skills and familiarity with social platforms like Meta and TikTok are essential for success in this dynamic environment.