Social Media Marketing Coordinator

Relatable; New York (NY); Hybrid; USD 40,000 - 45,000; Full time

Benefits offered by this job

Healthcare benefits

Remote & Hybrid Work

Classpass membership

Continuous learning hours

401K match

Parental leave

Job summary

What Do You Meme in New York, NY is hiring a Social Media Marketing Coordinator to support our social program. You will work with the Senior Social Media Manager to keep content moving, engage communities, and run team operations across platforms.

You will help with posting, video content, copywriting, reporting, and day-to-day admin. The role blends coordination, content creation, and operations in a fast-paced, evolving environment.

Qualifications

• 2+ years of experience in marketing, social media management, content creation or community management.
• Strong knowledge of current social media platforms and trends (TikTok emphasized).
• Excellent writing and copywriting skills.
• Comfortable on camera and creating video content.
• Proficiency with social media management tools and platforms.
• Strong organizational and time management skills.
• Ability to manage multiple tasks and priorities simultaneously.
• Detail-oriented with strong quality control instincts.

Responsibilities

• Post content across Relatable channels on schedule and optimize for each platform.
• Monitor comments, DMs, and community activity; respond and engage meaningfully.
• Source content with paid and organic teams; secure usage rights as needed.
• Contribute to social brainstorms and identify unique concepts.
• Write social copy and adapt scripts for different audiences.
• Assist content creation, both behind and in front of the camera.
• Assist with reporting, analytics, and performance tracking.
• Handle admin tasks including scheduling, billing, and outreach logistics.
• Support the team with various tasks and projects as priorities shift.

Skills

Social media management

Content creation

Copywriting

On-camera presence

Video editing

Analytics & reporting

Project management

Attention to detail

Tools

Sprout Social

Job description

The Social Media Marketing Coordinator is the operational backbone of our social media program. You'll work directly with the Senior Social Media Manager to keep our content moving, community thriving, and team operations running smoothly. This role is part coordinator, part content creator, and part operations specialist, requiring expertise across platform posting, community engagement, video content creation, and team operations.

You’ll need to be responsive to social trends and platform changes, maintain high attention to detail in all deliverables, and be comfortable working in an ambiguous, fast-paced environment where priorities evolve based on business needs.

Responsibilities

• Post content across all Relatable social channels on schedule and ensure optimization for each platform
• Monitor comments, DMs, and community activity across all platforms, responding to inquiries and engaging meaningfully in inbound and outbound content
• Partner with paid and organic team to source content for usage opportunities, securing usage rights as needed
• Contribute to social brainstorms, staying on top of platform trends and identifying unique concepts to execute
• Write social media copy, captions, and messaging across platforms; adapt scripts for different platforms and audiences
• Assist with content creation as needed, both behind the camera and in front of it
• Assist Senior Social Media Manager with reporting, analytics, and performance tracking
• Handle admin tasks including scheduling, billing, account management, product shipping/fulfillment, and influencer outreach logistics
• Support the Senior Social Media Manager and broader team with various tasks and special projects as priorities shift

Qualifications

• 2+ years of experience in marketing, social media management, content creation, or community management
• Strong knowledge of current social media platforms and trends (especially TikTok)
• Excellent writing and copywriting skills
• Comfortable being on camera and creating video content
• Proficiency with social media management tools and platforms
• Strong organizational and time management skills
• Ability to manage multiple tasks and priorities simultaneously
• Detail-oriented with strong quality control instincts

Preferred Qualifications

• Experience creating still and social video content
• Experience with community management and audience engagement
• Familiarity with influencer partnerships or creator relations
• Experience using Sprout or comparable social tools

Why Join Us?

Bring Trends to Life – We don’t just follow what’s next—we create it. Innovation and creativity are at the core of everything we do.

Energized Culture – Fast-paced, dynamic, and fueled by fresh ideas. Your impact is seen, heard, and celebrated.

Radical Transparency – No guesswork. We believe in open dialogue, direct feedback, and shared success.

Beyond Benefits – Competitive pay, standout perks, and real investment in your growth.

Push Boundaries – If you want to shape the future and turn ideas into reality, you belong here.

• Healthcare, Vision, & Dental: Competitive / Best in Class Plans
• FSA & HSA Options: Pick what suits you (can’t do both).
• 401K with 3% Match: Eligible after 90 days.
• Financial Planning & Charity Match

Wellness & Growth

• Classpass Membership
• Continuous Learning & Dedicated Learning Hours
• Remote & Hybrid Work Options
• Women In Toys Membership
• Parental Leave: After 1 year.

The Legal Bits

The salary range for this role is $29.00 - $33.00 hourly, plus eligible for an annual target bonus prorated from the start date. This is the lowest to highest salary we in good faith, believe we would pay for this role at the time of this posting. An employee’s pay position within the wage range will be based on several factors including, but limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, sales or revenue-based metrics, and business or organizational needs. This compensation range may also be modified in the future.

Disclaimer: The above statements are intended to describe the general nature and level of work being performed by the Team member(s) assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of individuals in this position. Position Descriptions may be subject to change as the needs of the organization change.

As an EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER, What Do You Meme does not discriminate against applicants or employees because of their race, color, citizenship status, national origin, ancestry, sex, gender, sexual orientation, age religion, creed, marital status, veteran status, domestic violence victim status, familial status, or on any other basis prohibited by law. Furthermore, What Do You Meme will not discriminate against any applicant or employee because they is disabled, a disabled veteran, or a veteran of the Vietnam era, provided they are qualified and meets the requirements established by What Do You Meme for the job.