Social Media Manager at SonicWall

Feedinkoo; United States; Remote; USD 65,000 - 90,000; Full time

Job summary

SonicWall is seeking a seasoned Social Media Manager to develop and execute comprehensive social media strategies that elevate brand visibility across platforms. You will create engaging content, monitor performance metrics, and drive engagement while managing community interactions and paid social initiatives.

Ideal candidates bring 4–6 years in social media for brands, a relevant bachelor’s degree, and strong storytelling abilities.

Qualifications

• 4–6 years of experience managing social media for brands or organizations.
• Bachelor’s degree in Marketing, Communications, Journalism, or a related field (or equivalent professional experience).
• Excellent written and verbal communication skills with a strong ability to craft compelling stories and messages.
• Hands‑on experience with social media scheduling, listening, and analytics tools (e.g., Sprout Social, Hootsuite, Google Analytics).
• Proven ability to manage multiple priorities and meet deadlines in a collaborative, matrixed environment.

Responsibilities

• Develop and implement comprehensive social media strategies aligned with business objectives to grow brand awareness and visibility.
• Create, schedule, and publish compelling content—including text, images, and video—that reflects our brand voice and values.
• Analyze social performance metrics and translate insights into optimized content, engagement, and ROI.
• Actively monitor social channels and conversations to maintain brand relevance and identify opportunities.
• Manage community engagement by responding to comments, messages, and mentions to build a strong, loyal audience.
• Oversee social media tools and paid social budgets to maximize reach and engagement.
• Present campaign performance, insights, and emerging trends to leadership to support continuous improvement.

Skills

Social media management

Content creation

Analytics and reporting

Communication

Education

Bachelor's degree in Marketing/Communications/Journalism

Tools

Sprout Social

Hootsuite

Google Analytics

Job description

SonicWall is a cybersecurity forerunner with more than 30 years of expertise and is recognized as a leading partner-first company, ensuring our partners and their customers are never alone in the fight against cybercrime. With the ability to build, scale and manage security across the cloud, hybrid and traditional environments in real-time, SonicWall provides relentless security against the most evasive cyberattacks across endless exposure points for increasingly remote, mobile and cloud-enabled users. With its own threat research center, SonicWall can quickly and economically provide purpose‑built security solutions to enable any organization—enterprise, government agencies and SMBs—around the world.

Key Responsibilities

• Develop and implement comprehensive social media strategies aligned with business objectives to grow brand awareness and visibility.
• Create, schedule, and publish compelling content—including text, images, and video—that reflects our brand voice and values.
• Analyze social performance metrics and translate insights into optimized content, engagement, and ROI.
• Actively monitor social channels and conversations to maintain brand relevance and identify opportunities.
• Manage community engagement by responding to comments, messages, and mentions to build a strong, loyal audience.
• Oversee social media tools and paid social budgets to maximize reach and engagement.
• Present campaign performance, insights, and emerging trends to leadership to support continuous improvement.

Basic Qualifications

• 4–6 years of experience managing social media for brands or organizations, preferably in a tech‑driven or fast‑paced environment.
• Bachelor’s degree in Marketing, Communications, Journalism, or a related field (or equivalent professional experience).
• Excellent written and verbal communication skills with a strong ability to craft compelling stories and messages.
• Hands‑on experience with social media scheduling, listening, and analytics tools (e.g., Sprout Social, Hootsuite, Google Analytics).
• Proven ability to manage multiple priorities and meet deadlines in a collaborative, matrixed environment.

Preferred Skills

• Experience planning, executing, and optimizing paid social media campaigns.
• Strong background in brand storytelling or content strategy development.
• Comfort with forecasting, managing, and tracking social media budgets.

SonicWall is an equal opportunity employer. We are committed to creating a diverse environment and are an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.