Social Media Manager

Cardone Capital; United States; On-site; USD 70,000 - 110,000; Full time

Job summary

Cardone Capital is seeking a proactive Social Media Manager to lead content strategy and storytelling across Twitter (X), Facebook, Instagram, TikTok, YouTube, and LinkedIn. The role blends high-level direction with hands-on execution, leveraging AI tools to boost efficiency and performance.

The ideal candidate has a bachelor’s degree and 3+ years in social media management, preferably in real estate, with strong copywriting and analytics skills.

Qualifications

• 3+ years of social media management experience, preferably in real estate.
• Familiarity with AI tools (e.g., ChatGPT, Claude, Jasper) and a willingness to learn.
• Experience with Sprout Social, HubSpot, or similar platforms.
• Working knowledge of Adobe Suite (Photoshop, Illustrator, Premiere Pro).
• Strong copywriting and storytelling skills.
• Basic design and content creation skills.
• Analytical mindset with strong time-management abilities.
• Understanding of SEO and digital content optimization.
• Proven ability to thrive in a fast-paced, high-growth environment.
• Portfolio showcasing social media content is required.

Responsibilities

• Develop and execute a comprehensive social media strategy across platforms (Twitter/X, Facebook, Instagram, TikTok, YouTube, LinkedIn).
• Leverage AI tools to enhance content creation, scheduling, analytics, and performance.
• Ensure brand voice and messaging consistency across platforms.
• Write compelling captions and long-form content.
• Engage with the audience and build a strong online community.
• Stay ahead of trends and AI technologies.
• Oversee content production with the creative team.
• Analyze performance metrics and report insights.
• Manage creative tasks in Sprout Social and related PM tools.
• Assist in community management and customer service.

Skills

Social media management

Copywriting

Storytelling

Analytical thinking

Time management

SEO understanding

Customer service mindset

Sales mindset

Photography & videography

Education

Bachelor’s degree in Marketing, Journalism, or Public Relations

Tools

Sprout Social

HubSpot

Adobe Photoshop

Adobe Illustrator

Premiere Pro

Job description

Cardone Capital is seeking a Social Media Manager with a strong foundation in content creation, strategy, and storytelling, along with an understanding of AI tools and a willingness to continuously learn and adapt. This role is ideal for a proactive, creative thinker who thrives in a fast-paced, ever-evolving digital environment.

The right candidate is both strategic and hands-on—capable of managing high-level social media direction while also executing content. They are curious about emerging technologies, especially AI, and excited to leverage them to improve efficiency, creativity, and performance.

*Candidates must submit a portfolio showcasing social media content they have worked on, including but not limited to photos, videos, captions/copy, graphics, and campaigns.

Responsibilities:

• Develop and execute a comprehensive social media strategy for a public figure across platforms including Twitter (X), Facebook, Instagram, TikTok, YouTube, and LinkedIn
• Leverage AI tools to enhance content creation, scheduling, analytics, and overall social media performance
• Ensure brand consistency in tone, voice, and messaging across all platforms
• Write compelling and engaging copy for social media, including short-form captions and long-form content
• Monitor platforms, engage with the audience, and build a strong online community through thoughtful interaction
• Stay ahead of social media trends, platform updates, and emerging AI technologies
• Create and oversee content production (video, photo, graphics) independently and in collaboration with the creative team
• Analyze performance metrics and assist in reporting insights to optimize strategy
• Manage creative tasks in project management software such as Sprout
• Assist in community management and provide high-quality audience engagement and customer service

Requirements:

• Bachelor’s degree in Marketing, Journalism, Public Relations, or relevant experience
• 3+ years of experience in social media management preferably in real estate
• Familiarity with AI tools (e.g., ChatGPT, Claude, Jasper, etc.) and a strong willingness to learn and adopt new technologies
• Experience with social media management platforms such as Sprout Social, HubSpot, etc.
• Working knowledge of Adobe Suite (Photoshop, Illustrator, Premiere Pro)
• Strong copywriting and storytelling skills
• Basic design and content creation skills
• Analytical mindset with strong time-management abilities
• Understanding of SEO and digital content optimization
• Proven ability to thrive in a fast-paced, high-growth environment
• Strong multitasking skills with attention to detail and execution
• Photography and videography skills are a plus
• Customer service and sales-oriented mindset