Social Media Manager

Ifm Us; Sunnyvale (CA); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Health benefits

Bonus

401K Plan

Paid time off

Parental leave

Employee assistance program

Life insurance and disability

Job summary

Institute of Foundation Models is seeking a Social Media Manager to grow and manage all owned channels, with a focus on the AI developer and research community. This role requires expertise across X, Hugging Face, Reddit, LinkedIn, and other platforms, shaping a coherent brand voice and content calendar.

You will create, adapt, and distribute content, write posts, and collaborate with marketing to amplify content while staying ahead of trends.

Qualifications

• 3-15 years of hands on social channel experience.
• Proven ability to adapt style and voice across different formats, platforms and audiences.
• Experience with X, LinkedIn, Instagram, YouTube etc. required
• Strong command of data—from implementing and using various analytics too, to regularly interpreting and reporting insights.
• Ability to meet multi-threaded/cross functional deadlines.
• Passionate about technology, AI, Open Source—intellectually curious and always learning.

Responsibilities

• Grow IFM social channels, engaging communities across AI audiences.
• Collaborate with Content Marketing to adapt content for social posts.
• Create and execute content calendars and campaigns.
• Maintain brand voice in posts and messaging.
• Identify fresh formats and trends to test social experiments.
• Produce social content and help with production where needed.
• Monitor online conversations and industry trends to tailor messaging.
• Develop community and voice, track metrics.

Skills

Social media strategy

Content creation

Community engagement

Analytics

Brand voice

Tools

Analytics tools

Job description

About the Institute of Foundation Models

We are a dedicated research lab for building, understanding, using, and risk-managing foundation models. Our mandate is to advance research, nurture the next generation of AI builders, and drive transformative contributions to a knowledge-driven economy.

As part of our team, you’ll have the opportunity to work on the core of cutting-edge foundation model training, alongside world-class researchers, data scientists, and engineers, tackling the most fundamental and impactful challenges in AI development.You will participate in the development of groundbreaking AI solutions that have the potential to reshape entire industries. Strategic and innovative problem-solving skills will be instrumental in establishing MBZUAI as a global hub for high-performance computing in deep learning, driving impactful discoveries that inspire the next generation of AI pioneers.

The Role:

IFM is looking for a Social Media Manager. This person will manage all owned social media channels with focus on reaching and interacting with the AI developer and research community—this isn't a generic social media role, it requires someone who understands X, Hugging Face, Reddit, and LinkedIn as they function in the AI space. Responsibilities cover channel strategy, launch amplification, community building, reporting and day to day posting.

Key Responsibilities

• The Social Media manager is responsible for growing the IFM social channels, including engaging key communities across different audiences relevant to the AI industry.
• Work closely with the Content Marketing and Editorial Lead to adapt and distribute existing content pieces to social media posts and help create content native to social media: clips, content campaigns and more.
• You are a doer who likes taking ideas to execution and can operationalize them into process, pipelines and content calendars.
• You will write most of what goes out yourself so you must demonstrate experience being entrusted with a brand voice.
• You are not just good at the tactics: You’re also someone who is able to come up with fresh ideas—whether through collaboratively brainstorming with team members, proposing your own creative formats, or staying on top of the latest social media trends so you know which experiments to run and prioritize.
• Create and produce. You’re able to directly create social content when needed and help produce it with others.
• Plugged in online. You’re on top of internet culture and the latest online conversations. You track industry trends and shifts and you use this knowledge to craft and tailor compelling, informative, and entertaining social media.
• Develop community and voice
• Track metrics

Qualifications

• 3-15 years of hands on social channel experience.
• Proven ability to adapt style and voice across different formats, platforms and audiences.
• Experience with X, LinkedIn, Instagram, YouTube etc. required
• Strong command of data—from implementing and using various analytics too, to regularly interpreting and reporting insights.
• Ability to meet multi-threaded/cross functional deadlines.
• Passionate about technology, AI, Open Source—intellectually curious and always learning.

Benefits Include

• Comprehensive medical, dental, and vision benefits
• Bonus
• 401K Plan
• Generous paid time off, sick leave and holidays
• Paid Parental Leave
• Employee Assistance Program
• Life insurance and disability