Social Media Manager

Talantir; St. Louis (MO); Hybrid; USD 80,000 - 90,000; Full time

Benefits offered by this job

Benefits package

Equal opportunity employer

Job summary

SBM is seeking a Social Media Manager to lead and execute its social media strategy across Instagram, LinkedIn, Facebook, Twitter, TikTok, and YouTube. You will create engaging content, manage posting schedules, and foster authentic audience engagement to grow the brand online.

You will leverage analytics to optimize performance, stay ahead of trends, and collaborate with marketing, design, and content teams to ensure a cohesive brand presence that drives business impact.

Qualifications

• Bachelor’s degree or related field required.
• 2–5 years of social media management or digital marketing experience.
• Strong writing and editing skills.

Responsibilities

• Lead and execute SBM’s social media strategy across multiple platforms.
• Create, write, and curate content (text, images, videos, graphics) for each platform.
• Oversee daily posting, scheduling and community engagement across platforms.
• Monitor engagement and respond to inquiries to foster relationships.
• Plan and run paid and organic social campaigns to drive awareness and conversions.
• Track performance metrics and provide actionable insights to optimize strategy.

Skills

Social media management

Content creation

Analytics

Communication

Graphic design basics

Education

Bachelor’s degree in Marketing, Communications, Journalism, or related field

Tools

Sprout Social

Hootsuite

Buffer

Google Analytics

Meta Business Suite

Job description

Social Media Manager

The Social Media Manager will lead and execute SBM’s social media strategy across multiple platforms. This role will be responsible for content creation, audience engagement, brand storytelling, and performance analytics to grow our online presence and drive business impact.

Roles & Responsibilities

• Create and implement a data-driven social media strategy that aligns with brand goals and business objectives.
• Design, write, and curate engaging content (text, images, videos, and graphics) tailored for each platform.
• Oversee daily posting, scheduling, and community engagement across Instagram, LinkedIn, Facebook, Twitter, TikTok, and YouTube (or other relevant platforms).
• Ensure all social media messaging reflects the brand’s identity and values while staying relevant and authentic.
• Monitor comments, messages, and mentions to engage with followers, respond to inquiries, and foster relationships.
• Plan and execute paid and organic social media campaigns to drive brand awareness, engagement, and conversions.
• Track key performance metrics (engagement rates, follower growth, impressions, conversions) and provide insights to improve strategy.
• Stay updated on social media trends, industry news, and competitors to identify new opportunities.
• Work closely with marketing, design, and content teams to ensure a cohesive brand presence.

Qualification

Education and/or Experience: Bachelor’s degree in Marketing, Communications, Journalism, or a related field. 2-5 years of experience in social media management, content creation, or digital marketing.

Knowledge, Skills, And Abilities

• Strong understanding of social media trends, algorithms, and best practices.
• Proficiency in social media scheduling tools (e.g., Sprout Social, Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Meta Business Suite).
• Excellent writing, editing, and communication skills.
• Basic graphic design and video editing skills (Canva, Adobe Suite, CapCut, or similar tools).
• Experience with paid social media advertising (Facebook Ads, LinkedIn Ads, TikTok Ads) is a plus.
• Creative mindset with a passion for storytelling and digital engagement.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Supervisory Responsibilities

This position carries no supervisory responsibilities.

Physical Demands & Work Environment

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit. The employee is frequently required to walk and use hands to finger, handle, or feel. The employee is occasionally required to stand.The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. The noise level in the work environment is usually quiet.

Compensation

$80,000-$90,000 per year

Location

Preferred In-office In St. Louis, MO Open to remote throughout the U.S.

Benefits

SBM offers comprehensive benefit packages. For information about SBM's benefits, please visit SBM's website at: www.sbmmanagement.com/careers Careers – SBM

SBM Management Services, LP and its affiliates are proud to be equal opportunity workplaces. We are committed to equal employment opportunity regardless of race, sex, color, ancestry, religion, national origin, sexual orientation, citizenship, age, marital status, disability, gender identity, Veteran status, or other legally protected status.