Social Media Manager

Smart Marketing; Middletown (NJ); On-site; USD 60,000 - 80,000; Full time

Job summary

Smart Marketing in New Jersey is seeking a Social Media Manager for an on-site, full-time role in Tinton Falls. The candidate will develop and execute social media strategies to boost brand presence, create engaging content, and manage posting schedules across platforms.

You will analyze performance metrics to guide campaigns, stay ahead of trends, and collaborate with marketing and content teams to maintain consistent messaging. A degree in Marketing or Communications is preferred.

Qualifications

• Expertise in Social Media Marketing and Social Media Optimization (SMO)
• Strong Communication and Writing skills
• Experience in creating and implementing effective Content Strategies
• Proficiency in using social media management tools to schedule and analyze posts
• Ability to track and interpret key performance indicators for social platforms
• Knowledge of emerging trends and the ability to adapt strategies accordingly
• Experience collaborating across teams to ensure brand consistency
• Previous experience managing social media accounts for businesses is a plus

Responsibilities

• Develop and implement effective social media strategies to enhance brand presence and engagement.
• Create and manage social media content, optimizing posts for maximum reach and engagement.
• Oversee social media accounts and analyze performance metrics to inform campaigns.
• Collaborate with marketing and content teams to ensure cohesive brand messaging across channels.

Skills

Social Media Marketing

Social Media Optimization

Content strategies

Written communication

Analytics

Collaboration across teams

Trend awareness

Education

Bachelor's degree in Marketing, Communications, or a related field

Tools

Social media management tools

Job description

This is a full-time, on-site role for a Social Media Manager located in Tinton Falls, NJ. The Social Media Manager will be responsible for developing and implementing effective social media strategies to enhance brand presence and engagement. Daily responsibilities include creating and managing social media content, optimizing posts for maximum reach and engagement, overseeing social media accounts, and analyzing performance metrics to inform future campaigns. Collaboration with marketing and content teams will also be part of the role to ensure cohesive brand messaging across channels.

Qualifications

Expertise in Social Media Marketing and Social Media Optimization (SMO)

• Strong Communication and Writing skills
• Experience in creating and implementing effective
• Content Strategies
• Proficiency in using social media management tools to schedule and analyze posts
• Ability to track and interpret key performance indicators for social platforms
• Knowledge of emerging trends and the ability to adapt strategies accordingly
• Experience collaborating across teams to ensure brand consistency
• Bachelor's degree in Marketing, Communications, or a related field preferred
• Previous experience managing social media accounts for businesses is a plus