Social Media Manager

R.E.D Evolutions; Los Angeles (CA); On-site; USD 100,000 - 200,000; Full time

Benefits offered by this job

Benefits to be determined

Base salary after probation $200,000/year

Job summary

A dynamic transmedia studio in Los Angeles is seeking a Social Media Manager to build and lead their in-house social organization. This role involves developing social strategies, managing a high-performing team, and integrating with the Film department for content delivery across platforms. The ideal candidate has over 3 years of experience in social media for entertainment or consumer brands and a proven track record of achieving growth objectives.

Qualifications

• 3+ years leading social media for entertainment or consumer brands.
• Proven record of launching social channels and hitting growth targets.
• Strong knowledge of major social platforms and analytics tools.

Responsibilities

• Build and manage the in-house social media team.
• Develop and execute social media strategies across platforms.
• Collaborate with the Film department for campaign workflows.
• Oversee budgeting and analytics for social performance.

Skills

Social media strategy

Team management

Audience development

Analytics

Education

Bachelor's degree in Marketing or related field

Tools

Meta Business Suite

TikTok/Ads

YouTube Studio

Sprout

Adobe CC

Job description

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R.E.D Evolutions is a newtransmediastudio telling stories across film, social, audio, and interactive. We’re hiring aSocial Media Managertofound and build our in-house social organization—owning strategy, team design, budgets, and workflows that connect tightly with our Film department and content pipeline. You’ll be both architect and operator: set the strategy, hire the team, stand up tools and processes, and deliver growth across platforms.

What you’ll do

About R.E.D Evolutions

R.E.D Evolutions is a newtransmediastudio telling stories across film, social, audio, and interactive. We’re hiring aSocial Media Managertofound and build our in-house social organization—owning strategy, team design, budgets, and workflows that connect tightly with our Film department and content pipeline. You’ll be both architect and operator: set the strategy, hire the team, stand up tools and processes, and deliver growth across platforms.

What you’ll do

• Build the department from zero → one:design the org chart, write role descriptions, recruit, and manage a high-performing team (community, content, creative, analytics, paid).
• Own social strategy:audience development, platform roadmaps, channel positioning, and editorial calendars for TikTok, Instagram, YouTube/Shorts, X, Facebook, LinkedIn, Reddit/Discord, and emerging platforms.
• Stand up a content studio:scope whether to centralize or combine roles; set standards for on-brand creative (video, motion, design, copy), posting cadences, and QA.
• Integrate with Film & Production:partner with the Film department to plan always-on and campaign workflows (pre-production through post), capture behind-the-scenes, and coordinate releases across channels.
• Budgeting & resourcing:create and manage annual/quarterly budgets across headcount, production, tools, and paid social; forecast needs and report ROI.
• Analytics & learning loop:define KPIs, instrument dashboards, run experiments, and translate insights into content and spend decisions.
• Paid + organic orchestration:launch and optimize campaigns, creator/influencer partnerships, and amplification plans that ladder to growth and revenue goals.
• Risk & brand governance:establish social guidelines, approvals, and escalation paths; ensure compliance (music/licensing/FTC).

What you’ll build in your first 180 days

• Org plan, hiring roadmap, and agency/freelancer coverage where needed.
• Channel playbooks, voice/tone guides, and campaign operating cadence with Film.
• Measurement framework (KPIs, benchmarks) and executive-ready reporting.
• A repeatable content pipeline that ships daily/weekly across priority platforms.

What you’ll bring

• 3+ yearsleading multi-platform social for entertainment, media, gaming, creator, or consumer brands;1+ year managing teamsand vendors.
• Track record launching or scaling social from scratch and hitting ambitious growth goals.
• Expert knowledge of major platforms and toolsets: Meta Business Suite, TikTok/Ads, YouTube Studio, X, LinkedIn; schedulers (Sprout, Hootsuite, Later/Buffer), social listening (Brandwatch/Sprinklr), analytics (GA4, Looker Studio), PM tools (Asana/Notion), and creative apps (Adobe CC, CapCut, Figma/Canva).
• Strong budget ownership, forecasting, and ROI storytelling.
• Creative taste + operational rigor: you can brief great work and build systems that ship it.
• Comfort in fast, experimental environments with cross-functional partners in film/production.

Nice to have

• Experience in transmedia IP launches, fandom/community building (Discord/Reddit), and creator programs.
• Paid social expertise across performance + brand lift.
• Basic production chops (on-set social capture, short-form editing).

Compensation & benefits

• Base salary during probation:$100,000/year.
• Base salary after successful completion of probation:$200,000/year.
• Benefits:To be determined.
• The length and criteria of the probation period will be communicated during the interview/offer process.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Entertainment Providers

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