Social Media Manager

Need Pastel; Los Angeles (CA); On-site; USD 60,000 - 100,000; Full time

Job summary

Need Pastel in DTLA seeks a Social Content Manager to create social-first content and actively manage the brand’s channels. You’ll shoot, edit, and curate engaging short-form pieces and UGC-style content while running content calendars and posting schedules.

The role emphasizes creator-forward storytelling, strong organization, and the ability to work with AI tools to enhance efficiency and outcomes.

Qualifications

• Demonstrated ability to create engaging social-first content.
• Strong organizational systems and reliable routines.
• Self-starter with drive and initiative.
• Experience supporting influencer outreach and contracts.
• Ability to shoot and edit short-form content and UGC-style creative.

Responsibilities

• Shoot and edit content for Need Pastel and client campaigns.
• Manage social accounts, content calendars, and posting schedules.
• Support influencer outreach, creator relationships, and contracts.

Skills

Content creation

Video editing

Social media management

Organization

Initiative

Influencer outreach

AI tools usage

Tools

AI tools

Job description

Need Pastel is a culture and creative agency based in DTLA. We work at the intersection of campaigns, experiential activations, content production, and brand partnerships.

We're looking for a Social Content Manager who can both create great social-first content and help manage the brand channels it lives on.

This is a creator-forward role. You should be highly skilled at concepting, shooting, and editing short-form content and UGC-style creative — while also understanding content calendars, publishing, brand voice, community, and the day-to-day responsibilities of managing social accounts.

This is for you if you're:

A strong content creator with real, verifiable work (we'll ask for your best-performing piece)

Seriously organized. You have a system, not just good intentions

Someone with genuine common sense and sound judgment, not someone who needs everything spelled out

A self-starter with real drive. You've built or made something on your own, without being asked

Comfortable with social media management and open to supporting influencer outreach and contracts

Comfortable using AI tools to work smarter, but you think critically and don't just copy/paste output

What you'll do:

• Shoot and edit content for Need Pastel and client campaigns
• Manage social accounts, content calendars, and posting
• Support influencer outreach, creator relationships, and contracts