Social Media Manager

Mdu Resources Group; Bismarck (ND); Hybrid; USD 73,000 - 92,000; Full time

Job summary

MDU Resources Group is seeking a social media leader to develop and execute comprehensive social media strategies across its family of companies. You will coordinate with Customer Experience (CXT) and Enterprise IT (EIT) to ensure brand alignment and cybersecurity governance while driving engagement across enterprise platforms.

Applicants should have a bachelor’s degree and 3+ years in social media management, with experience in crisis communications and analytics reporting within regulated

Qualifications

• Bachelor’s degree in communications, marketing, journalism or related field.
• 3 years of experience in social media management, digital communications or related discipline.
• Experience producing content for enterprise-level social media platforms with design, production, copywriting, audience engagement and analytics.

Responsibilities

• Develop and implement comprehensive social media strategies aligned with corporate objectives.
• Manage and maintain all social media platforms with consistent messaging and brand alignment.
• Monitor and respond to customer messages and comments in collaboration with CXT.
• Develop bot responses to improve customer satisfaction and support CXT.
• Create and maintain integrated social media content calendars and publish engaging content.

Skills

Social media management

Content development

Copywriting

Analytics reporting

Crisis communications

Education

Bachelor's degree in communications/marketing/journalism

Tools

Adobe Creative Cloud

Enterprise social media platforms

Job description

Responsible for placing safety as #1 priority in day-to-day work routine for self and others. Responsible for the strategic development, coordination and execution of all social media communications for MDU Resources and its family of companies. Provides centralized leadership for social media platforms, ensuring consistent messaging, customer engagement, brand alignment, cybersecurity compliance and governance in coordination with Customer Experience (CXT) and Enterprise Information Technology (EIT). Under the direction of the department director, responsible for maintaining the values of the corporation's business units and reinforcing those values through relevant social media content, customer engagement and cybersecurity protocols. When necessary, implements the social media crisis communications activities for MDU Resources and its companies.

MINIMUM QUALIFICATIONS

• Must possess a working knowledge of communications, marketing and digital media at a level normally acquired through the completion of a bachelor's degree in communications, marketing, journalism or a related field; and
• Three years of experience in social media management, digital communications or a related discipline.
• Demonstrated experience managing and producing content for enterprise-level social media platforms, including all aspects of content development: design, production and copywriting, audience engagement, and analytics reporting in a corporate or regulated environment.

PREFERED QUALIFICATIONS

• Experience in regulated utility or energy industry.
• Experience in crisis communications and real-time response environments.
• Experience managing paid social media campaigns.
• Experience with enterprise social media management platforms.
• Proficiency in Adobe Creative Cloud suite of programs.

OTHER REQUIREMENTS

• Position located on site in our Bismarck, North Dakota or Boise, Idaho office but may consider a remote work location in the United States where MDU Resources is authorized to do business.
• Must take all measures necessary to protect networks, devices, programs and data from cyber-attack, damage or unauthorized access.
• Must be legally authorized to work in the United States, no sponsorships considered.
• Subject to pre-employment drug testing and background checks.
• Required to maintain a valid driver's license.
• Requires travel: Moderate (up to 25%)
• Hours are typically, M-F 8AM-5PM, but some extended or additional hours are required as emergencies and customer needs arise.

JOB RESPONSIBILITIES

• Develop and implement comprehensive social media strategies aligned with corporate and operating company objectives.
• Manage and maintain all social media platforms, ensuring consistent messaging, tone and brand alignment.
• Monitor, respond to and manage customer messages and comments in a timely manner, working closely with the Customer Experience team (CXT) to ensure accurate and customer-focused responses.
• Develop and maintain bot responses to maximize customer satisfaction and support the CXT.
• Develop and maintain integrated social media content calendars.
• Create and publish engaging content across platforms.
• Performs other tasks and special projects as assigned.

Offers typically made between - ($73,460 - $91,830)

Deadline to Apply: November 1, 2026

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights notice from the Department of Labor.