Social Media Creator

Code and Theory; United States; Hybrid; USD 70,000 - 80,000; Full time

Job summary

A digital-first creative agency is seeking a Social Media Specialist to design and animate content for various platforms. This hybrid role requires experience in content creation and design, with proficiency in Adobe Creative Suite. The candidate will collaborate with teams to develop supportive and compelling brand storytelling. The target compensation range is $70,000 - $80,000.

Qualifications

• Experience in design, motion, or content creation roles.
• Portfolio showcasing aesthetic sensibility and balance of design and content.
• Ability to ideate and execute content independently.

Responsibilities

• Design and animate social-first content and campaign assets.
• Capture and edit lightweight video/photo content.
• Collaborate on content ideas aligned to brand messages.

Skills

Design proficiency

Motion graphics ability

Social storytelling

Content creation

Tools

Adobe Creative Suite

Figma

CapCut

Premiere

Job description

Overview

We’re looking for a Social Media Specialist who brings the mindset of a creator, the eye of a designer, and the instincts of a brand storyteller to help shape and elevate how the world sees Code and Theory. This is a hybrid role that blends design, light content capture, animation, and editorial thinking to create assets that express our brand in culture, on platforms, and across our internal and external communities. You’ll concept and create content that supports Code and Theory’s overarching brand story, as well as editorial content around our core business areas: design, technology, AI, strategy, and talent. You’ll contribute to decks, digital campaigns, internal initiatives, and live event moments—all while working with creative, strategy, and studio partners to ensure that everything we publish reflects the ambition, intelligence, and craft of our agency.

This is not a passive role. It’s a maker’s role—one that requires taste, initiative, and the ability to move fluidly between design and content creation, across multiple formats and narratives.

What you’ll do

• Design and animate social-first content, campaign assets, internal comms materials, and brand storytelling pieces across channels including LinkedIn, Instagram, YouTube, newsletters, and the Code and Theory website
• Capture and edit lightweight video/photo content in a scrappy, creator-led style—ideally with a toolkit of mobile-friendly or DSLR-level techniques
• Develop templates and visual systems that enable repeatable storytelling across evergreen and tentpole initiatives
• Contribute to video storyboards, lower-thirds, motion treatments, or reels-style storytelling, especially for employer brand, studio POV, or thought leadership content
• Collaborate with the marketing, strategy, and creative leadership teams to develop content ideas aligned to key brand messages and business objectives
• Build visuals that support the agency’s segmented content strategy, including campaign showcases, AI and tech thought leadership, case study content, design culture, and event moments
• Translate complex ideas into simple, compelling visual formats that tell a story and capture attention
• Work closely with writers, strategists, designers, and producers to ensure brand integrity across touchpoints
• Contribute to keynote and deck design—elevating presentation materials for internal and external storytelling
• Stay close to social trends, design trends, and platform shifts—bringing new visual formats and tone innovations to the team

What you’ll need

• Experience in design, motion, or content creation roles—ideally with a focus on social, storytelling, and brand building
• A portfolio that showcases strong aesthetic sensibility and a balance between visual design, motion graphics, and content creation
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects) and Figma
• Basic content creation skills, including filming, editing, or on-the-fly production using mobile devices, DSLRs, or social-first creator tools (CapCut, Premiere, etc.)
• Experience designing for a brand’s social voice and identity, not just individual posts
• Ability to ideate and execute content independently, while collaborating cross-functionally across teams

NICE TO HAVE

• Experience working within in-house brand marketing or agency communications teams
• Familiarity with building modular social systems or branded content toolkits
• Interest in storytelling formats like mini-docs, carousels, Q&As, social reels, or case study breakdowns
• A passion for elevating brand perception, especially within the design, innovation, and creative tech space

About us

Born in 2001, Code and Theory is a digital-first creative agency that sits at the center of creativity and technology. We pride ourselves on not only solving consumer and business problems, but also helping to establish new capabilities for our clients. With a global client roster of Fortune 100s and start-ups alike, we crave the hardest problems to solve. We have teams distributed across North America, South America, Europe, and Asia. The Code and Theory global network of agencies is growing and includes Kettle, Instrument, Left Field Labs, Create Group, Mediacurrent, Rhythm, and TrueLogic.

Striving never to be pigeonholed, we work across every major category: from tech to CPG, financial services to travel & hospitality, government and education to media and publishing. We value the collaboration with our client partners, including but not limited to Adidas, Amazon, Con Edison, Diageo, EY, J.P. Morgan Chase, Lenovo, Marriott, Mars, Microsoft, Thomson Reuters, and TikTok.

The Code and Theory network is comprised of nearly 2,000 people with 50% engineers and 50% creative talent. We’re always on the lookout for smart, driven, and forward-thinking people to join our team.

The target range of base compensation for this role is $70,000 - $80,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.