Social Media Coordinator

Paul Saladino, MD; United States; On-site; USD 42,000 - 62,000; Full time

Job summary

Paul Saladino MD is seeking a hands-on Social Media Coordinator to grow and manage our wellness brand across major platforms. You will handle day-to-day posting, community engagement, light video editing, and reporting on what works, blending creativity with organization and analysis.

The role emphasizes content creation, community interaction, trend awareness, and collaboration with the marketing team to align calendars and campaigns.

Qualifications

• 3+ years of experience in social media coordination or community management.
• Proficiency in Photoshop or equivalent.
• Excellent copywriting with an eye for brand voice and tone.
• Comfortable managing multiple priorities.
• Interest in health, wellness, and nutrition.
• Portfolio or examples of past social content/graphic design work.

Responsibilities

• Plan and publish content across social, keeping a consistent cadence and on-brand voice.
• Manage community engagement — replying to comments and DMs, and helping protect brand tone in public-facing interactions.
• Commenting on external social media posts with valuable insights.
• Develop and edit short-form social content (carousels/sliders, gifs, memes, reels).
• Report on social analytics — engagement, growth, and content performance — with recommendations for what to double down on and new ideas, concepts, formats to try.
• Collaborate with marketing team on content calendars, campaign tie-ins, and creative concepts.
• Stay current on platform trends, formats, and algorithm shifts, and bring ideas back to the team.

Skills

Social media coordination

Community management

Copywriting

Time management

Health interest

Content ideation

Tools

Photoshop

Job description

About the Role

Paul Saladino MD is a leading health and wellness platform that is on a mission to help people reclaim their health, happiness, and agency in life through nutrition and lifestyle. We're looking for a short form first Social Media Coordinator to help grow and manage our online presence across Instagram, Facebook, TikTok, YouTube, X, Snapchat, Threads, & LinkedIn. You'll be hands‑on with day‑to‑day posting, community engagement, light video editing, and reporting on what's working — a great fit for someone who's equal parts creative, organized and analytical. Health and wellness brand.

Responsibilities

• Plan and publish content across social, keeping a consistent cadence and on‑brand voice
• Manage community engagement — replying to comments and DMs, and helping protect brand tone in public‑facing interactions
• Commenting on external social media posts with valuable insights
• Develop and edit short‑form r social (carousels / sliders, gifs memes, reels)
• Report on social analytics — engagement, growth, and content performance — with recommendations for what to double down on and new ideas, concepts, formats to try
• Collaborate with marketing team on content calendars, campaign tie‑ins, and creative concepts
• Stay current on platform trends, formats, and algorithm shifts, and bring ideas back to the team

Qualifications

• 3+ years of experience in social media coordination, community management, or a similar
• Proficiency in Photoshop or equivalent
• Excellent copywriting skills, with an eye for brand voice and tone
• Comfortable and capable of holding many concurrent priorities
• Interest in health, wellness, and nutrition
• Portfolio or examples of past social content/ graphic design work