Social Media Coordinator

AnitaB.org; United States; Remote; USD 66,000 - 69,000; Full time

Job summary

AnitaB.org is seeking a Social Media Coordinator to enhance brand awareness and engagement across key platforms. This remote role requires developing innovative strategies, crafting compelling content, and managing targeted advertising campaigns. The ideal candidate will have expertise in social media advertising, audience engagement, and a passion for promoting equity in tech. Competitive salary and benefits included.

Benefits

Health insurance

Vision insurance

Dental insurance

403(b) discretionary match

Qualifications

• Proven experience managing and growing social media channels.
• Expertise in social media advertising including audience targeting.
• Ability to analyze metrics and translate into actionable insights.

Responsibilities

• Create and implement a comprehensive social media plan.
• Run effective advertising campaigns on Meta, Google, and LinkedIn.
• Produce and execute live sessions on LinkedIn and YouTube.

Skills

Social media advertising

Data analysis

Content creation

Audience engagement

Tools

StreamYard

Sprout Social

Jira

Canva

Job description

AnitaB.org is a global leader committed to advancing careers and expanding economic opportunity within the tech industry. As a solution-oriented convener, we create programs and pathways that fuel human potential, ensuring individuals are seen, heard, and empowered to thrive in a rapidly evolving world of work.

We are driven by a bold mission: to get our community in tech skilled, hired, promoted, paid, and funded so they can lead, innovate, and shape a more impartial and sustainable future. Through dynamic programs, thought leadership, and gatherings like Grace Hopper Celebration, we build ecosystems of support where people can grow, connect, and lead without compromising who they are.

At AnitaB.org, we believe progress begins with truth, empathy, and the courage to reimagine what’s possible for everyone .

As the Social Media Coordinator at AnitaB.org, you will be at the forefront of our digital presence, driving brand awareness, engagement, and growth across key platforms. You will develop and execute innovative social media strategies, craft compelling content, and manage targeted advertising campaigns that connect with our audience, amplify our mission, and convert online interactions into meaningful action.

In this role, you will also play a crucial part in monetizing and expanding our YouTube channel, growing LinkedIn newsletter subscriptions, and producing live content that elevates our thought leadership. If you are a strategic storyteller with a deep understanding of social media trends, paid advertising, and audience engagement, we want you on our team.

Here's what you'll do

• Create and implement a comprehensive social media plan to boost engagement, increase brand visibility, and drive website traffic.
• Run effective Meta (Facebook & Instagram), Google, and LinkedIn ad campaigns, leveraging data-driven insights to optimize reach and conversions.
• Develop, publish, and manage compelling multimedia content (graphics, videos, infographics) across LinkedIn, Instagram, YouTube, and other platforms using tools like Canva.
• Produce and execute LinkedIn Live and YouTube Live sessions to engage audiences in real time, positioning AnitaB.org as a leading voice in tech and Opportunity.
• Monitor social media performance metrics, analyze trends, and refine strategies to maximize ROI, audience growth, and engagement.
• Work cross functionally with departments within AnitaB.org, our creative design team, our communications team, and program teams to ensure brand consistency, impactful messaging, and marketing support.
• Keep a pulse on platform changes, algorithm updates, and emerging digital trends to ensure AnitaB.org remains a social media leader.
• Complete additional tasks as assigned, which means to be agile and rise to the challenge: in service to our mission, from time to time, we do ask team members to take on, or volunteer to take on, additional or different duties outside of their formal job description.

Here's what we hope you'll bring

• Professionalism in team and external stakeholder interactions and communications, including honesty, integrity, and respect.
• Proven experience managing and growing social media channels with a strong track record of engagement and conversion.
• Expertise in social media advertising (Meta Ads, Google Ads, LinkedIn Ads), including audience targeting, A/B testing, and performance analysis.
• Knowledge of monetizing and optimizing YouTube to drive subscriptions and engagement.
• Experience managing LinkedIn newsletters and executing campaigns to grow subscribers.
• Proficiency in StreamYard (or similar) for producing high-quality live content.
• Strong skills in software tools like Sprout Social, Jira, and Canva.
• Data-driven mindset with the ability to analyze metrics and translate them into actionable insights.
• A passion for tech, equity, and using digital platforms to create change.
• Ability to travel as position requires.

AnitaB.org is proud to offer a remote, distributed workplace. Please know we cannot accommodate remote work outside of the United States. The salary range for this position is $66,522-$68,818, plus competitive benefits, including health insurance, vision, dental and a 403(b) discretionary match. Consistent with pay equity best practices, we are proud to present only our best and final non-negotiable offer.

AnitaB.org is an inclusive community. We serve women in tech as part of our global mission, to promote workforce growth and leadership development.

AnitaB.org is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate on the basis of race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment.